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HomeMy Public PortalAbout070_070_River's End Campground 08/02/2013 r. er's End Campground 8. R.V. Park Quarterly Report Q4, Fiscal 2013 RIVER'S END CAMPGROUND t RV PARK Monthly Report — Customer Satisfaction Survey River's End Guest Survey Time Period:8.1.12-8.1.13 r Rating Range:1-5 mIIi #of Composite Scores: Responses Average Overall Rating 4.4 B+ 180 Average Service Rating 4.7 A 116 Average Facility Rating 4.3 B+ 153 Average Site Rating 4.5 A- 113 Average Cabin Rating 4.6 A- 10 Average Restroom Rating__ 4.4 A- 95 Total Rating: 4.4 B+ April —June 2013 •Adhere&Contribute to Budget Process •Capital Improvement Planning •Facilitate Revenue Projections for FY14 •Methodology/Compliance-Reservations=Liability Account •Licensing&Purchase Page Link-Travel Insurance •Music&Motion Picture Licensing for Campground •Marketing Plan for 2014 Revision 1 08/02/2013 Administration - Retail • End of FY storewide inventory •Updated comprehensive inventory list-vendors&cost • Placed mid-season Summer orders and early FY14 orders-while overcoming June spending&hiring freezes! 08/02,7013 Administration — 'Web Savy' •New website-designed in-house&administered by CG staff •Travel insurance purchase page link w/in confirmation emails&option to buy link listed on website: www.riversendcampground.com •Splash page for advertisers on Wi-Fi home page Building our Brand... •Updating of all advertising to new Campground logo •New River's End CG blog via AGS-on website: www.riversendcampground.com • Increased social media presence(FB,Twitter, Pinterest,YouTube) RIVER'S END CAMWMYND6 RYP K 08/02/7013 2 08/02/2013 G�est Expectations & 'Good Vibrations' •Guest information handbook created for in-house guests •Updated information kiosks throughout Campground •Introduce weekly movie board at Pavilion 08/02/2013 Other Items. . . •Updated'Facility Rental Agreement'&revised administrative&check-in/check-out SOPs •All employees attended Tybee Tourism Council's customer service training offering •Conducted'Hurricane Evacuation Training'& Inclement Weather/Emergency SOP training w/CG staff&hosts 08/727013 Upcoming Excitement! • Rack card mailouts to all GA Welcome Centers in August! • Correspondence to all Good Sam,Family Motor Coach Association,Coachmen Owners Association members in the SE United States • Rally season is'cranking up'for Fall/Winter! • Swamp City Productions coming in October to film our new promotional video for Campground! 08 02 2013 5 3 08/02/2013 4bjl° • whem ph it I @citvoftvbee.orq 4