HomeMy Public PortalAbout21-9914 Rejecting All Proposal for Bus Benches/SheltersSponsored by: City Manager
RESOLUTION NO. 21-9914
A RESOLUTION OF THE CITY COMMISSION OF THE CITY
OF OPA-LOCKA, FLORIDA, REJECTING ALL BIDS
RECEIVED IN CONNECTION WITH RFP NO. 21-0824100;
FURTHER AUTHORIZING THE CITY MANAGER TO RE -
ADVERTISE AND ISSUE A REQUEST FOR PROPOSALS
FOR QUALIFIED FIRMS FOR BUS BENCHES / SHELTERS
AND TRASH RECEPTACLE ADVERTISING AND
MAINTENANCE SERVICES OR IN THE ALTERNATIVE
AUTHORIZE THE CITY MANAGER TO RECOMMEND
SELECTION OF A QUALIFIED COMPANY; PROVIDING
FOR INCORPORATION OF RECITALS; PROVIDING FOR
AN EFFECTIVE DATE.
WHEREAS, the City of Opa-Locka ("City") issued Request for Proposal
(RFP) 21-0824100 to solicit competitive proposals to provide Bus Benches/Shelters
and Trash Receptacle Advertising and Maintenance Services. One (1) proposal was
received; and
WHEREAS, Section 337.408 (1), Florida Statutes provides, in part, that
benches or transit shelters, including advertising displayed on benches or transit
shelters, may be installed within the right-of-way limits of any municipal, county, or
state road, except a limited access highway, provided that such benches or transit
shelters are for the comfort or convenience of the general public or are at designated
stops on official bus routes; and
WHEREAS, Section 337.408, Florida Statutes further provides that "a
municipality or county may authorize the installation, without public bid, of
benches and transit shelters, together with advertising displayed thereon within the
right-of-way limits of such roads"; and
WHEREAS, the City Manager recommends that the City Commission reject
the one proposal received in connection with RFP# 21-0824100 and in addition,
authorize the City Manager to re -advertise the RFP to solicit more firms. In the
alternative, the City Manager is requesting that the City Commission authorize him
to recommend a qualified company to be considered by the City Commission; and
WHEREAS, the City Commission authorizes the City Manager to re -issue the
RFP for Bus Benches / Shelters and Trash Receptacle Advertising and Maintenance
services throughout the City, attached hereto as Exhibit "A", or in the alternative
authorize the City Manager to recommend selection of a qualified company.
Resolution No. 21-9914
NOW THEREFORE, BE IT RESOLVED BY THE CITY COMMISSION OF
THE CITY OF OPA-LOCKA, FLORIDA:
Section 1. RECITALS ADOPTED.
The recitals to the preamble herein are incorporated by reference.
Section 2. AUTHORIZATION
The City Commission of the City of Opa-Locka, Florida hereby:
Rejects all bids received in connection with RFP No. 18-0907100, in entirety, and
authorizes the City Manager to re -advertise and issue a Request for Proposals to
solicit qualified firms to provide Bus Benches / Shelters and Trash Receptacle
Advertising and Maintenance services throughout the City, attached hereto as
Exhibit "A".
Authorize the City Manager to recommend selection of a qualified company.
Section 3. SCRIVENER'S ERRORS.
Sections of this Resolution may be renumbered or re -lettered and corrections of
typographical errors which do not affect the intent may be authorized by the City
Manager, or the City Manager's designee, without need of public hearing, by filing a
corrected copy of same with the City Clerk.
Section 4. EFFECTIVE DATE.
This Resolution shall take effect immediately upon adoption and is subject to the
approval of the Governor or his designee.
PASSED AND ADOPTED this 22nd day of September, 2021.
Matthew A. Pigatt, Mayor
ATTEST:
nna Flores, City Clerk
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Resolution No. 21-9914
APPROVED AS TO FORM AND
LEGAL SUFFICIENCY:
41
ES�y
Burnadette Norris -Weeks, P.A. 440
City Attorney
Moved by: Commissioner Davis
Seconded by: Commissioner Taylor
VOTE:
4-1
Commissioner Taylor YES
Commissioner Bass YES
Commissioner Davis YES
Vice -Mayor Williams YES
Mayor Pigatt NO
3
City of Opa-locka
Agenda Cover Memo
City
Mana er:
g
John E. Pate
CM Signature:
71 , )
-_�-,
Commission
Meeting
Date:
09.22.2021
Item Type:
(EnterXin box)
Resolution
Ord' c
Other
X
Fiscal
Impact:
(EnterXin box)
Yes
No
Ordinance Reading.
(EnterXin box)
15L Reading
2nd Reading
X
Public Hearing:
(Enter X in box)
Yes
No
Yes
No
X
X
Funding
Source:
Account# :
(Enter Fund & Dept)
Ex:
Advertising Requirement:
(EnterXin box)
Yes
No
X - If RFP
Reissued
Contract/P.O.
Required:
(EnterXin box)
Yes
No
RFP/RFQ/Bid#:
X
Strategic
Plan Related
(EnterXin box)
Yes
No
Strategic Plan Priority
Enhance Organizational
Bus. & Economic Dev
Public Safety
Quality of Education
Qual. of Life & City Image
Communcation
Area:
-
Strategic Plan Obj./Strategy:
(list the specific objective/strategy this
item will address)
X
III
MI
IN
•
•
Sponsor
Name
City Manager
Department:
City Manager
Short Title:
A resolution authorizing the City Manager to either reject all proposals received in connection with RFP No.
21-0824100 and re -advertise for qualified firms OR reject all proposals received and authorize the City
Manager to recommend selection of a qualfiied company.
Staff Summary:
The City Commission approved legislation for the City Manager to issue a Request for Proposal to solicit
competitive proposals to provide services for Bus Benches / Shelters and Trash Receptacle Advertising with
Maintenance. One (1) proposal was received. Consequently, a request is being made for the City Commission
to either reject the proposal in order to re -advertise in an attempt to solicit more firms OR authorize the City
Manager to provide recommendations for a company to provide these services. These services are exempted
from competitive bidding requirements in Florida Statutes 337.400 (1) "A municipality or county may
authorize the installation, without public bid, of benches and transit shelters together with advertising
displayed thereon within the right-of-way limits of such roads,"
It should be noted that vendors providing this service do not charge for this service. Instead, they pay the City
for the right to install bus benches or shelters displaying advertising from advertisers they represent. Selection
is normally made by a municipality on the basis of the breadth and quality of service to be provided and the
revenue to be received by the municipality.
Financial Impact
The RFP will be issued primarily electronically, but may require additional advertising, estimated to be $3,000.
At such time that a vendor is selected and a contract is in effect, it is anticipated that revenue in the range of
$5,000 would be received in FY 22 for a partial year of service, potentially increasing in future years.
Proposed Action:
It is recommend that the City Commission provide direction to the City Manager to either rebid this service or
or to provide a recommendation as to a vendor to provide this service.
Attachment:
Bid Certification
Pre -Bid Meeting Sign In Sheet
Copy of proposal received
RFP
CITY OF OPA-LOCKA
CERTIFICATION
REQUEST FOR PROPOSALS
RFQ NO. 21-0824100
BUS BENCHES / SHELTERS AND TRASH RECEPTACLE ADVERTISING WITH
MAINTENANCE PROGRAM
I, Joanna Flores, City Clerk of the City of Opa-locka, Florida, do hereby certify that
proposal(s) were received and opened at the Opa-locka Municipal Complex, 780 Fisherman
Street, 4ch Floor, Opa-locka, Florida, at 10:40 a.m. this 2_d day of Sentember12021.
PROPOSAL(S) RECEIVED
NAME/ADDRESS
1. Insite Street Media
1835 NW 112 Avenue, Suite #161
Miami, FL 33172
Contact: Ricardo Kattan, General Manager
Tele: (305) 969-6100
Email: rkattanQi insitesm.com
1 further certify that sealed proposal(s) were submitted and properly opened in the presence of
the following:
Sha'mecca Lawson
Executive Assistant to the City Manager
City of Opa-locka
wKikk
Joanna Flores, CMC
City Clerk
CITY OF OPA-LOCKA
RFP NO: 21-0824100 BUS BENCHES/SHELTERS AND TRASH RECEPTACLE ADVERTISING WITH MAINTENANCE PROGRAM
AUGUST 10, 2021 @ 11:00 A .M.
MANDATORY PRE -BID MEETING
THE MUNICIPAL COMPLEX, 780 FISHERMAN STREET, STE . 220, OPA-LOCKA, FL 33054
NAME
COMPANY NAME
EMAIL
PHONE #
Sha'mecca Lawson
City of Opa-locka
slawsonC@opalockafl.go v
305-953-2821
Glenn Flute
Insite Street Media
gflutie@insitesm.c om
954-494-3939
Jessica Modkin s
Garrett & Co
jgm@hiprockstar .com
305-970-1518
Gerri Lazarre
TriMerge CPA
glazarre@trimergecpa.com
305-940-5344
Peter Kazanjian
In site Street Media
pkazanji anPinsitesm .com
626-664-5670
Javier Rolon
American Infrastructure M ainten an ce Management
Ja vier.rolon@aimm usa.com
954-740-7516
Keith Thompson
Insite Street Media
kthompsonPinsitesm.com
310-559-1600
Airia Austin
City of Opa-locka
aau stinCa opalockafl.gov
305-321-2595
0
35 NW 112th Avenue, Suite #161
iami, Florida, 33172;.:
(305) 969-6100
ary Contact: Ricardo Kattan
AMEISISINIMir
Solicitation Response to:
RFP #21-0824100
Bus Benches / Shelters & Trash Receptacle Advertising With Maintenance Program)
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Table of Contents
,J
Letter of Transmittal
General Information
Project Approach
OltExperience and
Qualifications
Schedule
Pricing of Services
References
Additional Forms
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0
O
Table of Contents
0
Table of Contents 1
2
3
4
7
13
22
Proposed Transit Shelter Refurbishment 25
O Proposed Trash Receptacles 26
Sales Plan 27
0 Advertising Policy 29
0
• Letter of Transmittal
General Information
Acknowledgements
Project Approach
0 Proposed Transit Bench Renderings
0
Proposed Transit Bench Specifications
Experience and Qualifications
Geographical Presence
0 Municipal Partners
0 Key Personnel and Staffing
Installation Schedule
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0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
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Pricing Structure
References
Additional Forms
DOMESTIC VIOLENCE HAS NO PLACE HERE.
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InSite Street Media I City of Opa-Locka 1 REP 21-0824100 1 Bus Benches / Shelters & rrash Receptacle Advertising With Maintenance Program
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General Information
InSite Street Media is a leading outdoor advertising company known for innovation and excellence in the
development of out -of -home media properties. Our expertise stems from decades of ownership and
management of a multitude of outdoor advertising products, including bus shelter and bus bench street
furniture programs, bus/transit advertising, informational kiosks, billboards, large format wallscapes, and other
non-traditional out of home formats. Our general information appears below:
Name of Business:
Apex Outdoor Advertising, LLC
D.B.A InSite Street Media
Local Phone Numbers:
305.969.6100
786.683.6309
Normal Business Hours:
8:00 AM — 5:00 PM Eastern Standard Time
Business Type:
National Business with a Local Office in Miami
Office Where Work Will Be Conducted From:
1835 NW 112th Avenue, Suite 161
Miami, FL 33172
Mailing Address:
1835 NW 112Ath Avenue, Suite 161
Miami, FL33172
Project Manager (Primary Point -of -Contact):
Ricardo Kattan
General Manager of Miami/Broward Office
Business Legal Status:
Limited Liability Company
State and Date of Business Registration:
2018; Delaware
Number of Professional Staff at Miami Office:
8 Employees
Parent or Subsidiary Status:
InSite Street Media is a D.B.A. of Apex Outdoor Advertising, LLC.
The management team of both entities is one and the same.
Business License:
We are licensed to do business in Miami -Dade County, under the D.B.A. Signal Outdoor Advertising, LLC. A copy
of that license appears below:
Local Business. Tax Receipt
Miami -Dade County, State of Florida
.. .TXgIS NOTALPLL+DO NOT PAY
-7168705
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SIGNALOUTDOOR ADVERTISING LLC RENEWAL
t83S NW 112TH AVE STE 161 7447359
SWEETWATER FL 33172
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InSite Street Media I City of Opa-Locka 1 RFP 21-0824100 1 Bus Benches / Shelters & Trash Receptacle Advertising With Maintenance Program
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InSite Street Media was formed in 2018 by a merger of Signal Outdoor Advertising of Atlanta, GA; InSite Martin
Street Ads, CA; Martin Outdoor Media of South Florida; InSite Martin Outdoor of South Florida; and Marin Gold
Coast of South Florida. Signal Outdoor Advertising was established in 1998 after acquiring Culver -Amherst and
Martin roots go back to 2007. The company is headquartered In Roswell, Georgia with additional offices in:
• Miami, Florida
• Plantation, Florida
• Tampa, Florida
• Los Angeles, California
• Deer Park, New York
• Purchase, New York
• South Hackensack, New Jersey
• Capitol Heights, Maryland
• Chantilly, Virginia
InSite Street Media's mission is to provide
world class quality service to the out of home
advertising Industry through first class bus
shelters, bus benches, and bus ads; and to
continue the upgrading and professionalization
of the bus advertising medium.
The merger brought together a management team made up of several highly successful out of home veterans
with well over 100 years of industry experience. InSite Street Media now has more than 15,000 faces and
contracts; including nearly 20 municipal contracts spanning from South Florida as far north as Tampa; plus an
additional 50+ municipal contracts in California, New York, Connecticut, New Jersey, Virginia, Maryland, and
Georgia.
Acknowledgements
InSite Street Media acknowledges that this RFP does not constitute an offer or an Agreement. An offer or
Agreement shall not be deemed to exist and is not binding until proposals are reviewed, accepted by appointed
staff, the best proposal has been identified, approved by the appropriate level of authority within the City and
executed by all parties. The City anticipates that the final Agreement will be in substantial conformance with this
sample Agreement; nevertheless, InSite Street Media understands that any Agreement may result from the RFP
may deviate from the Sample Agreement.
InSite Street Media acknowledges that the City reserves the right to reject all proposals, to abandon the project
and/or to solicit and re -advertise for other proposals.
InSite Street Media acknowledges that this RFP and our proposal shall be included and incorporated in the final
award. InSite Street Media acknowledges that any and all legal action necessary to enforce the award will be
held in Miami -Dade County and the contractual obligations will be interpreted according to the laws of Florida.
InSite Street Media acknowledges that any additional contract or agreement requested for consideration by the
Proposer must be attached and enclosed as part of the proposal.
InSite Street Media acknowledges that all proposals will be evaluated and assigned points. InSite Street Media
acknowledges that the firm with the highest number of points will be ranked first; however, nothing herein will
prevent the City from assigning work to any firm deemed responsive and responsible.
InSite Street Media 1 City of 0pa-Locka 1 RFP 21-0824100 1 Bus Benches / Shelters & Trash Receptacle Advertising With Maintenance Program
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InSite Street Media acknowledges that the City reserves the right to further negotiate any proposal, including
price, with the highest rated Proposer. InSite Street Media acknowledges that if an agreement cannot be reached
with the highest rated Proposer, the City reserves the right to negotiate and recommend award to the next
highest Proposer or subsequent Proposers until an agreement is reached.
lnSite Street Media acknowledges that upon
award recommendation or ten (10) days
after opening, whichever occurs first,
proposals become "public records" and
shall be subject to public disclosure
consistent with Chapter 119 Florida
Statutes. InSite Street Media acknowledges
that proposers must invoke the exemptions
to disclosure provided by law in the
response to the RFP, and must identify the
data or other materials to be protected, and
must state the reasons why such exclusion
from public disclosure is necessary.
lnSite Street Media acknowledges that we must obtain the prior approval of the City Manager's Office of ail
news releases or other publicity pertaining to this RFP or the service, study or project to which it relates.
InSite Street Media acknowledges that if awarded, our company must maintain insurance coverage reflecting at
least the minimum amounts and conditions specified in the RFP. InSite Street Media acknowledges that
misrepresentation of any material fact, whether intentional or not, regarding the Proposers' insurance coverage,
policies or capabilities may be grounds for rejection of the proposal and rescission of any ensuing Agreement.
• If awarded the contract, lnSite Street Media will submit Evidence of General Liability coverage with limits
not less than $1,000,000 per Occurrence / $2,000,000 Aggregate (Including Policy Number and Period).
• If awarded the contract, lnSite Street Media will submit Evidence of Auto Liability coverage with limits
not less than $1,000,000 per Occurrence / $1,000,000 Aggregate (Including Policy Number and Period).
• If awarded the contract, lnSite Street Media will submit Evidence of Workers' Compensation coverage
with statutory limits and Employer's Liability coverage with limits not less than $100,000 (Including
Policy Number and Period).
• If awarded the contract, lnSite Street Media will ensure that the City is listed as an additional insured.
• if awarded the contract, lnSite Street Media will ensure that all of our insurance coverage has a minimum
30 -day written notice of cancellation.
lnSite Street Media acknowledges that all Proposers, both corporate and individual, must be fully licensed and
certified in the State of Florida at the time of RFP submittal. InSite Street Media acknowledges that the proposal
of any Proposer who is not fully licensed and certified shall be rejected.
lnSite Street Media acknowledges that the award will not be made to any person or affiliate identified on the
Department of Management Services' "Convicted Vendor List". InSite Street Media acknowledges that no public
entity shall award any contract to, or transact any business in excess of the threshold amount provided in Section
287.017 Florida Statutes for Category Two (currently $25,000) with any person or affiliated on the "Convicted
Vendor List" for a period of thirty-six (36) months from the date that person or affiliate was placed on the
"Convicted Vendor List" unless that person or affiliate has been removed from the list. InSite Street Media
acknowledges that by signing and submitting the RFP proposal forms, we attest that we have not been placed
on the "Convicted Vendor List".
InSite Street Media 1 City of Opa-Locka 1 RFP 21-0824100 1 Bus Benches / Shelters & Trash Receptacle Advertising With Maintenance Program
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f r o m p e r f o r m i n g t h e w o r k d e s c r i b e d i n t h i s p r o p o s a l o r f r o m f u r n i s h i n g t h e g o o d s o r s e r v i c e s f o r w h i c h t h e
p r o p o s a l i s s u b m i t t e d a n d s h a l l b e f u r t h e r d i s q u a l i f i e d f r o m s u b m i t t i n g a n y f u t u r e p r o p o s a l s f o r w o r k , g o o d s o r
s e r v i c e s f o r t h e C i t y o f O p a - L o c k a .
I n S i t e S t r e e t M e d i a a c k n o w l e d g e s t h a t p r e f e r e n c e s h a l l b e g i v e n t o b u s i n e s s e s w i t h D r u g - F r e e W o r k p l a c e ( D F W )
p r o g r a m s . I n S i t e S t r e e t M e d i a a c k n o w l e d g e s t h a t w h e n e v e r t w o o r m o r e p r o p o s a l s w h i c h a r e e q u a l w i t h r e s p e c t
t o p r i c e , q u a l i t y , a n d s e r v i c e a r e r e c e i v e d b y t h e C i t y f o r t h e p r o c u r e m e n t o f c o m m o d i t i e s o r c o n t r a c t u a l s e r v i c e s ,
a p r o p o s a l r e c e i v e d f r o m a b u s i n e s s t h a t c o m p l e t e s t h e a t t a c h e d D F W f o r m c e r t i f y i n g t h a t i t i s a D F W s h a l l b e
g i v e n p r e f e r e n c e i n t h e a w a r d p r o c e s s .
I n S i t e S t r e e t M e d i a a c k n o w l e d g e s t h a t o u r c o m p a n y s h a l l p r o c u r e a l l p e r m i t s , p a y a l l c h a r g e s , f e e s , a n d t a x e s ,
a n d g i v e a l l n o t i c e s n e c e s s a r y a n d i n c i d e n t a l t o t h e d u e a n d l a w f u l p r o s e c u t i o n o f t h e w o r k .
' I n S i t e S t r e e t M e d i a a c k n o w l e d g e s t h a t a n y p r o t e s t s o f t h e p l a n s , s p e c i f i c a t i o n s , a n d o t h e r r e q u i r e m e n t s o f t h e
r e q u e s t f o r p r o p o s a l a n d b i d s m u s t b e r e c e i v e d i n w r i t i n g b y t h e C i t y C l e r k ' s O f f i c e a t l e a s t t e n ( 1 0 ) w o r k i n g d a y s
p r i o r t o t h e s c h e d u l e d b i d o p e n i n g . I n S i t e S t r e e t M e d i a a c k n o w l e d g e s t h a t a d e t a i l e d e x p l a n a t i o n o f t h e r e a s o n
f o r t h e p r o t e s t m u s t b e i n c l u d e d . I n S i t e S t r e e t M e d i a a c k n o w l e d g e s t h a t a l l p r o t e s t s o f t h e a w a r d o r i n t e n d e d
a w a r d o f t h e b i d o r c o n t r a c t m u s t b e i n w r i t i n g a n d r e c e i v e d i n t h e C i t y C l e r k ' s O f f i c e w i t h i n s e v e n ( 7 ) w o r k i n g
d a y s o f t h e n o t i c e o f a w a r d . I n S i t e S t r e e t M e d i a a c k n o w l e d g e s t h a t a d e t a i l e d e x p l a n a t i o n o f t h e p r o t e s t m u s t
b e i n c l u d e d .
I n S i t e S t r e e t M e d i a a c k n o w l e d g e s t h a t a c o n t r a c t m a y b e t e r m i n a t e d i n w h o l e o r i n p a r t b y t h e C i t y a t a n y t i m e
a n d f o r a n y r e a s o n i n a c c o r d a n c e w i t h t h i s c l a u s e w h e n e v e r t h e C i t y s h a l l d e t e r m i n e t h a t s u c h t e r m i n a t i o n i s i n
t h e b e s t i n t e r e s t o f t h e C i t y . I n S i t e S t r e e t M e d i a a c k n o w l e d g e s t h a t a n y s u c h t e r m i n a t i o n s h a l l b e e f f e c t e d b y
t h e d e l i v e r y t o t h e c o n t r a c t o r a t l e a s t f i v e ( 5 ) w o r k i n g d a y s b e f o r e t h e e f f e c t i v e d a t e o f a N o t i c e o f T e r m i n a t i o n
s p e c i f y i n g t h e e x t e n t t o w h i c h p e r f o r m a n c e s h a l l b e t e r m i n a t e d a n d t h e d a t e u p o n w h i c h t e r m i n a t i o n b e c o m e s
e f f e c t i v e . I n S i t e S t r e e t M e d i a a c k n o w l e d g e s t h a t a n e q u i t a b l e a d j u s t m e n t i n t h e c o n t r a c t p r i c e s h a l l b e m a d e f o r
t h e c o m p l e t e d s e r v i c e , b u t n o a m o u n t s h a l l b e a l l o w e d f o r a n t i c i p a t e d p r o f i t o n u n p e r f o r m e d s e r v i c e s .
I n S i t e S t r e e t M e d i a 1 C i t y o f O p a - L o c k a 1 R F P 2 1 - 0 8 2 4 1 0 0 1 B u s B e n c h e s / S h e l t e r s & T r a s h R e c e p t a c l e A d v e r t i s i n g W i t h M a i n t e n a n c e P r o g r a m
6
1
1
•
Project Approach
Throughout this section of the RFP Response, lnSite Street Media will breakdown how we will furnish, install and
ip maintain transit benches, transit shelters, and trash receptacles at all proposed transit stop locations.
lnSite Street Media understands that matters such as specific locations, exact number of benches, and lead
times, will be determined and/or adjusted from time to time as the needs of the City of Opa-Locka dictate. It is
the intent and purpose to conduct the service in a way that provides the most efficient operation to Opa-Locka.
Our company will also commit to providing up to 10% of our transit benches and transit shelter panels for public
service advertising for the City of Opa-Locka. InSite Street Media agrees to provide this media space at no cost
to Opa-Locka, but with the cost of the advertising panel artwork and production paid by the City.
10
LOCATION SELECTION:
O
0
0
1 nSite Street Media will pre -identify and submit to City of Opa-Locka the locations where our crew finds it feasible
to install and/or replace bus benches to install advertising bus benches for the City's approval. The bus benches
shall follow Florida Administrative Code, Chapter 14, Department of Transportation and shall meet the U.S.
Department of Transportation "ADA Standards for Transportation Facilities."
Prior to the replacement of any new bus benches by
10 the contractor within City of Opa-Locka, lnSite Street
Media will submit to the City a list of such proposed
sites which have been selected for said benches, and
shall obtain the placement approval for such sites
• from City of Opa-Locka and from any other
governmental authority necessary to carry out such
placements. InSite Street Media acknowledges that
all bus bench locations must be approved by the City.
11/ Specifications and regulations pertaining to
placement in the service area, including distance
from curb and intersections, as well as design and
structure requirements, will adhere to all Federal, State, and local laws, ordinances, and regulations.
0
OVERVIEW OF BENCHES/SHELTERS INSTALLATION:
lnSite Street Media assumes all responsibility for all costs and expenses associated in any way with the
installation of the transit benches required to fulfill contract obligations with the City of Opa-Locka. The funds
required for the investment in capital expenditure items pertaining to the on city -owned transit shelters will be
derived from the advertising revenue from shelter advertising sales. InSite Street Media will outlay initial funds
• to improve the city -owned shelters over the first 5 -years of the program. InSite Street Media will submit plans
to the City of Opa-Locka prior to installation of new benches.
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InSite Street Media has an established track record in contracts with other jurisdictions of complying with any
State, Federal and City requirements and regulations and bearing the cost of ail fees and permits necessary.
lnSite Street Media will install each transit bench and/or shelter to comply with the requirements of the
Americans with Disabilities Act (ADA) and all other applicable government rules and regulations.
InSlte Street Media 1 City of Opa-Locka 1 RFP 21-0824100 1 Bus Benches / Shelters & Trash Receptacle Advertising With Maintenance Program
InSite Street Media agrees to keep complete, accurate and up-to-date records of all advertising business
conducted by it under the contract, to maintain such records and to include such records as may be necessary
with regular payments to the City of Opa-Locka.
HOURS AND DAYS OF SERVICE:
InSite Street Media's crews, including the activities of
installation, maintenance, repair, relocation and removal
work, will adhere to the City of Opa-Locka's schedule of
work to be conducted Monday through Friday, with no
work to occur during the City's observed holidays or
within the peak traffic hours. InSite Street Media will
adhere to Opa-Locka's requested hours of operation;
unless the work is of an emergency nature and otherwise
approved by the City's Project Administrator. InSite
Street Media will perform installation work in accordance with the Uniform Building Code.
work will follow the Work Area Traffic Control Handbook (W.A.T.C.H.) guidelines.
STORAGE FACILITIES:
All street disruption
Well -established with its current transit bench and shelter advertising programs throughout Miami -Dade
County, as well as in various nearby municipalities, InSite Street Media has in place now and will maintain for
the duration of a contract with the City of Opa-Locka adequate secured storage area for the service and support
vehicles, tools, equipment, removed benches, and any auxiliary parts. At its sole cost, InSite Street Media will
continue to have its own storage facilities for the necessary number of benches, as well as related equipment
and tools, to ensure prompt repair or replacement of any damaged units.
LICENSE, PERMITS, AND INSPECTIONS:
If awarded the contract, InSite Street Media will maintain at all times during a contract with the City of Opa-
Locka an active and valid city business license and any required permits and licenses from all applicable
jurisdictions, including any associated costs and fees. InSite Street Media will construct each new transit bench,
and the placement of transit benches will comply with the requirements of the Americans with Disabilities Act
(ADA) and all other applicable government rules and regulations.
SAFETY:
InSite Street Media will at all times comply with Federal, State and City ordinances and regulations which in any
manner affect its employees in the work, the materials used in the work, or in any way affect the conduct or
performance of the work of installing, maintaining and repairing the transit benches and shelters. lnsite Street
Media will comply with all laws during the Contract term, including but not limited to:
• Americans with Disabilities Act of 1990 and its Accessibility Guidelines
InSite Street Media's transit benches meet the requirement of the ADA Act of 1990, as well as adopted
and revised seating requirement of the 2010 Standards for Accessible Design.
• Florida Statutes Section 337.408
InSite Street Media will comply with the regulation of transit stops, benches, transit shelters, streetlight
poles, waste disposal receptacles, and modular news racks within rights -of -way.
8
InSite Street Media 1 City of Opa-Locka 1 RFP 21-0824100 1 Bus Benches /Shelters & Trash Receptacle Advertising With Maintenance Program
" P a r t ! o f C h . 1 4 - 2 0 o f t h e F l o r i d a A d m i n i s t r a t i v e C o d e
I n S i t e S t r e e t M e d i a w i l l c o m p l y w i t h a l l g u i d e l i n e s i n t h e F l o r i d a A d m i n i s t r a t i v e C o d e p e r t a i n i n g t o t h e
p r i v a t e u s e o f r i g h t o f w a y , p l a c e m e n t o f b e n c h e s , p u b l i c t r a n s i t b u s s t o p s , a n d g e n e r a l u s e p e r m i t s .
" T h e F l o r i d a B u i l d i n g C o d e a n d a l l A p p l i c a b l e B u i l d i n g C o d e s
I n S i t e S t r e e t M e d i a w i l l c o m p l y w i t h a l l g u i d e l i n e s i n t h e F l o r i d a B u i l d i n g C o d e , w h i c h g o v e r n s t h e d e s i g n ,
c o n s t r u c t i o n , e r e c t i o n , a l t e r a t i o n , m o d i f i c a t i o n , r e p a i r , a n d d e m o l i t i o n o f p u b l i c a n d p r i v a t e b u i l d i n g s ,
s t r u c t u r e s , a n d f a c i l i t i e s i n t h e s t a t e .
" M a n u a l o n U n i f o r m T r a f f i c C o n t r o l D e v i c e s
O u r w o r k c r e w s w i l l a d h e r e t o a l l p r o v i s i o n s o f t h e M a n u a l o n U n i f o r m T r a f f i c C o n t r o l D e v i c e s g u i d e l i n e s
i n o r d e r t o a s s u r e t h e s a f e t y o f i t s m a i n t e n a n c e s t a f f a s w e l l a s t h a t o f t h e p u b l i c a n d t r a n s i t u s e r s .
" N a t i o n a l P o l l u t a n t D i s c h a r g e E l i m i n a t i o n S y s t e m P e r m i t s
I n S i t e S t r e e t M e d i a w i l l i m p l e m e n t a n d m a i n t a i n t h e r e q u i r e d B M P s a n d n o t a l l o w a n y l i q u i d , d i r t , d e b r i s ,
o r t r a s h d e r i v e d f r o m i t s o p e r a t i o n s u n d e r t h i s t r a n s i t b e n c h a n d s h e l t e r p r o g r a m t o b e d e p o s i t e d i n t o
a n y d r a i n v a u l t s , c a t c h b a s i n s , s t r e e t g u t t e r s , o r s t o r m d r a i n s y s t e m s i n v i o l a t i o n o f t h e N a t i o n a l P o l l u t a n t
D i s c h a r g e E l i m i n a t i o n S y s t e m P e r m i t .
I n S i t e S t r e e t M e d i a a n d i t s e m p l o y e e s / a g e n t s w i l l o b s e r v e a l l a p p l i c a b l e F l o r i d a O c c u p a t i o n a l S a f e t y a n d H e a l t h
A d m i n i s t r a t i o n r e q u i r e m e n t s , a s w e l l a s a l l F e d e r a l , S t a t e a n d C i t y s a f e t y r e q u i r e m e n t s u n d e r t h e t r a n s i t b e n c h
p r o g r a m . A n y w o r k c r e w s w h e n e n t e r i n g c o n s t r u c t i o n a r e a s w i l l w e a r h a r d h a t s .
I n S i t e S t r e e t M e d i a ' s c r e w m e m b e r s w i l l a l s o w e a r a p p r o v e d r e f l e c t i v e v e s t s w h e n w o r k i n g i n t h e r i g h t - o f - w a y
a r e a s s o t h a t t h e y a r e v i s i b l e t o m o t o r i s t s .
P U B L I C C O N V E N I E N C E A N D S A F E T Y :
S t r i v i n g t o m i n i m i z e p u b l i c i n c o n v e n i e n c e , I n S i t e S t r e e t M e d i a w i l l p r o v i d e a w o r k p l a n o r o p e r a t i o n p l a n s u b j e c t
f o r r e v i e w a n d a p p r o v a l b y t h e C i t y ' s P r o j e c t A d m i n i s t r a t o r . I n S i t e S t r e e t M e d i a w i l l c o n s i d e r t h e a c c e s s r i g h t o f
t h e p u b l i c i n t h e s t r e e t s d u r i n g i t s i n s t a l l a t i o n , m a i n t e n a n c e a n d r e p a i r w o r k o n s t r e e t f u r n i t u r e . A l l s a f e t y
p r e c a u t i o n s w i l l b e u n d e r t a k e n t o p r o t e c t t h e p u b l i c a n d t h e w o r k e r s .
I N S T A L L A T I O N A R R I V A L & S A F E T Y M E A S U R E S :
W h e n a p p r o x i m a t e l y 2 0 0 f e e t a w a y f r o m t h e s i t e , t h e d r i v e r w i l l t u r n o n h i s o r h e r h a z a r d l i g h t s a n d o v e r h e a d
y e l l o w c a u t i o n l i g h t s . U p o n r e a c h i n g t h e s i t e , t h e d r i v e r w i l l l o o k
i n t o t h e m i r r o r s t o a s s u r e t h e t r a f f i c i s c l e a r b e f o r e e x i t i n g t h e p i c k -
u p t r u c k . O n c e o u t o f t h e t r u c k , r e d c o n e s w i l l b e p l a c e d i n f r o n t
o f a n d a l o n g s i d e o f t h e t r u c k , a s w e l l a s b e h i n d t h e t r a i l e r . T h i s
s a f e t y p r e c a u t i o n i s d o n e p r i o r t o s t a r t i n g a n y w o r k o n r e m o v a l
a n d I n s t a l l a t i o n o f t r a n s i t b e n c h e s o r s h e l t e r s . ( I t s h o u l d b e n o t e d
t h a t t h e o v e r h e a d y e l l o w c a u t i o n l i g h t s r e m a i n t u r n e d o n w h i l e t h e
c r e w p e r f o r m s a l l w o r k a t t h e s i t e . ) T h e c r e w m e m b e r s d o n o t
c o m m e n c e t h e p r o p o s e d w o r k u n t i l a l l c o n d i t i o n s a r e s a f e f o r t h e
w o r k e r s a s w e l l a s t h e p u b l i c a n d t r a n s i t u s e r s . I f t h e r e a r e a n y
p e d e s t r i a n s p r e s e n t a t t h e s i t e , o u r c r e w m e m b e r s w i l l a l w a y s
e x p l a i n w h o t h e y a r e a n d w h a t t h e y a r e t h e r e t o d o . I f a n y
p e d e s t r i a n i s n o t w i l l i n g t o m o v e o f f t o t h e s i d e a n d s a f e l y r e m o v e d
f r o m t h e w o r k c r e w ' s a n t i c i p a t e d a c t i v i t y , t h e n o u r t r u c k w i l l m o v e
o n t o t h e n e x t s i t e a n d r e t u r n a t a l a t e r t i m e . O n c e t h e s i t e i s c l e a r , o u r c r e w w i l l p r o c e e d t o d o t h e i r j o b s . B e f o r e
9
I n S i t e S t r e e t M e d i a l C i t y o f O p a - L o c k a 1 R F P 2 1 - 0 8 2 4 1 0 0 1 B u s B e n c h e s / S h e l t e r s & T r a s h R e c e p t a c l e A d v e r t i s i n g W i t h M a i n t e n a n c e P r o g r a m
the work is started, red cones will always be placed at each end of the construction site. All of our installation
vehicles are equipped with a sign on the rear of the vehicle reading: "CAUTION."
InSite Street Media's work crews, in all matters pertaining to installation and maintenance of benches, shelters,
and other street furniture amenities, will adhere to the City of Opa-Locka's hours and days of service. If the work
site has any pre-existing damage to structures, parkways, sidewalks, curbs, roadways, swales, or adjacent
improvements, InSite Street Media shall notify the Public Works Department In writing.
If property (public or private) is damaged while InSite Street Media is performing work specified or is removed
for the convenience of the work, it shall be repaired or replaced at the expense of InSite Street Media in a manner
acceptable to the City of Opa-Locka prior to the final acceptance of the work. We acknowledge that our company
is responsible for applying and securing any permits that may be required to complete such repairs.
InSite Street Media will ensure that all maintenance work, if on the road, shall be accomplished with the vehicles
facing in the same direction as the traffic. All lane closures shall have the approval of the Public Works Director
or his/her designee. While performing work, the InSite Street Media provide the necessary barricade and other
traffic safety control devices to protect vehicular and pedestrian traffic, workman and the work area in general.
STREET FURNITURE INSTALLATION WORK:
Upon arrival, the safety measures outlined in the previous section will be followed and the crew will safely arrive
and clear the site. Once the site is clear, our crew will proceed to do their jobs. Before the work is started, red
cones will always be placed at each end of the construction site. The crew will then set their transit shelter and
bench template at the marks to re -check the Field Survey measurements
as a quality control measure. We will observe the setback and
placement requirements listed in all Federal, State and City ordinances.
Upon completion of the street furniture installation, a shop -vac is used
to collect all the concrete dust created by the drilling. The crew will take
great care to ensure that dust and debris is not diverted to any storm
drains. The street furniture is then wiped down thoroughly, a barcode
and maintenance stickers are applied. The barcode is then scanned so
that the site is uploaded into our inventory management system for
proper record keeping. Finally, the unit is inspected by the lead
crewmember. At that point, the crew returns to the work vehicle, shuts off safety and strobe lights, and
proceeds to the next site for installation of benches following the above -described procedure. After each site
installation, the Field Supervisor revisits the site on a follow-up final inspection of the furniture to ensure the
installation is proper, secure, and in complete regulatory compliance.
ACKNOWLEDGEMENT OF DESIGN AND CONSTRUCTION REQUIREMENTS:
InSite Street Media acknowledges that all transit benches, transit shelters, and all other street furniture must
comply with all federal, state, and local laws and regulations (collectively, "Legal Requirements"), including:
• Americans with Disabilities Act of 1990 and its Accessibility Guidelines
• Florida Statutes Section 337.408
• Part ! of Ch. 14-20 of the Florida Administrative Code
• The Florida Building Code and all Applicable Building Codes
• Manual on Uniform Traffic Control Devices
• National Pollutant Discharge Elimination System Permits
10
InSite Street Media I City of 0pa-Locka l RFP 21-0824100 I Bus Benches / Shelters & Trash Receptacle Advertising With Maintenance Program
i
1
All of InSite Street Media's street furniture will include a display of our name and business telephone number,
displayed in a visible location, in an area not to exceed 12 square inches.
1
MAINTENANCE & GENERAL CLEANING OVERVIEW:
Per the RFP's Scope of Services, InSite Street Media will maintain, repair, clean and service the transit benches
and shelters to the City's satisfaction. All maintenance work and corrective actions shall be performed at the
sole cost and expense of InSite Street Media. We will maintain the transit benches and shelters and immediate
surrounding areas, in a neat, attractive, safe and sanitary condition at all times during the term of the
Agreement, or any extension thereof.
1
We are solely responsible for providing the personnel, equipment and materials needed to ensure that all transit
benches and shelters are properly installed and maintained. Each transit bench and shelter shall be cleaned
twice per week to ensure that the unit complies with Opa-Locka's standards.
1
InSite Street Media will be responsible, at our own expense, to maintain the actual bench and bench site and
surrounding area for a minimum distance of ten (10) feet from the bench to ensure that the site is free of graffiti,
trash, high grass, weeds, and other rubbish. InSite Street Media will also maintain trash receptacles, including
the removal and proper disposal of trash from within
these receptacles. InSite Street Media will provide
trash collection and disposal at a minimum two (2)
times per week, or on a more frequent basis if needed
as to prevent any overflowing of trash. All bus benches
and trash receptacles will be cleaned and polished
;,. '° every quarter (four (4) cycles per year), and inspected
1 s for structural damage. As part of the bus bench and
trash receptacle cleaning, inspection and repairs, InSite
Street Media will be responsible, every cycle, under
I this bid to properly secure to the concrete (sidewalk)
bus benches and trash receptacles that become loose,
and to replace any damage bus bench and/or trash
receptacle. We acknowledge that re -setting of the bus benches and trash cans shall be required in case of
concrete failure. Loose concrete, and anchor holes left behind due to the re -setting of the bus benches and/or
trash receptacles shall be repaired by InSite Street Media at no extra cost to the City.
s Damaged bus benches and trash receptacles due to damage caused by acts of god, accidents, vandalism, etc.
shall be removed by InSite Street Media within 24 hours. Such repairs shall be completed within three (3)
working days of the incident being reported to and by the City of Opa-Locka, unless the required parts are on
backorder. InSite Street Media will always properly dispose of any waste resulting from the work being
performed in an approved facility at an approved site. InSite Street Media will become familiar with the existing
conditions of all the bus benches that are included in this bid, to assist them determine the type of equipment
necessary to successfully provide the specified services. We will select the equipment necessary to do the job
meeting the required specifications.
In the event the City of Opa-Locka determines that a bench constitutes a hazard to persons or property or
disrupts the public right of way, InSite Street Media's crew will remove the bench no later than twenty-four (24)
0 hours of receipt of such notice.
InSite Street Media agrees to replace or recondition, to the satisfaction of the City any bus bench which the City
determines are no longer good or stable or serviceable condition. The style and construction of any replacement
bus bench shall be the same as the bus bench replaced, unless prior City approval is received.
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F R E Q U E N C Y :
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b e n c h e s i n " l i k e n e w " c o n d i t i o n . O u r o p e r a t i o n s c e n t e r i s a b l e t o d i s p a t c h " h o t s p o t " c r e w s t o d e a l w i t h l o c a t i o n s
d e m a n d i n g m o r e s e r v i c e . " H o t s p o t s " a r e t r a n s i t s t o p s t h a t n e e d m o r e a t t e n t i o n t h a n u s u a l t o m a i n t e n a n c e i n
o r d e r t o b e s u s t a i n e d a t a c c e p t a b l e l e v e l s o f c l e a n l i n e s s , a n d a s a r e s u l t , t h e s e l o c a t i o n s w i l l r e c e i v e e x t r a
a t t e n t i o n b y s i t e v i s i t s m o r e f r e q u e n t t h a n t w i c e p e r w e e k .
i n S i t e S t r e e t M e d i a ' s t r a n s i t b e n c h e s w i l l c o m p l y w i t h t h e f o l l o w i n g a d d i t i o n a l r e q u i r e m e n t s :
" T h e b e n c h w i l l n o t b e m o r e t h a n 4 4 i n c h e s i n h e i g h t , 2 7 % i n c h e s i n d e p t h , a n d 8 4 % i n c h e s i n l e n g t h i n
a c c o r d a n c e w i t h F l o r i d a A d m i n i s t r a t i v e C o d e ( F A C ) .
" T h e b e n c h w i l l b e c o n s t r u c t e d t o d i s c o u r a g e o p p o r t u n i t i e s f o r s l e e p i n g o r r e c l i n i n g .
" T h e b e n c h w i l l n o t h a v e a n y i l l u m i n a t i o n d e v i c e , e i t h e r i n c o r p o r a t e d i n t o t h e b e n c h o r d i r e c t e d u p o n
t h e b e n c h , e x c l u d i n g p u b l i c l y o w n e d s t r e e t l i g h t s o r o t h e r e x i s t i n g l i g h t s .
" A d v e r t i s i n g s p a c e s w i l l b e l i m i t e d t o t h e f r o n t s u r f a c e o f t h e b a c k r e s t o f t r a n s i t b e n c h e s . T h e a r e a o f
e a c h a d v e r t i s i n g s p a c e m a y n o t e x c e e d 1 2 s q u a r e f e e t . A d v e r t i s i n g s i g n a g e w i l l b e c o n s t r u c t e d o f
d u r a b l e , w e a t h e r - r e s i s t a n c e m a t e r i a l s , u s i n g c o a t i n g s t h a t w i t h s t a n d e n v i r o n m e n t a l e l e m e n t s f o r t h e
d u r a t i o n o f t h e a d p l a c e m e n t .
" B e n c h e s w i l l b e c o n s t r u c t e d o f d u r a b l e , w e a t h e r r e s i s t a n t , l o w m a i n t e n a n c e m a t e r i a l s , a n d d e s i g n e d t o
m i n i m i z e t h e p o s s i b i l i t y o f t i p p i n g o v e r .
O v e r t h e c o u r s e o f t h e f i r s t 1 5 0 d a y s o f t h e C o n t r a c t , I n S i t e S t r e e t M e d i a w i l l i n s t a l l " r e t r o t r a n s i t b e n c h e s " o n a
p e r - n e e d e d b a s i s . T h e s e " r e t r o t r a n s i t b e n c h e s " a r e f r e e s t a n d i n g c o n c r e t e b a s e s w i t h a t h e r m o p l a s t i c s e a t a n d
a d f r a m e . T h e c o n c r e t e b a s e s c a n b e p a i n t e d t o m a t c h w h a t e v e r s h a d e o f b u r g u n d y m a t c h e s t h e c u r r e n t O p a -
L o c k a s t r e e t s c a p e . T h e s e t e m p o r a r y t r a n s i t b e n c h e s a d h e r e t o t h e r e q u i r e d F D O T a n d A D A m i n i m u m s t a n d a r d s
f o r b e n c h i n s t a l l a t i o n s . B y t h e e n d o f Y e a r 1 o f t h e C o n t r a c t , I n S i t e S t r e e t M e d i a w i l l i n s t a l l u p t o 5 0 % n e w b e n c h e s
s e l e c t e d b y t h e C i t y . P h o t o s o f t h e " r e t r o t r a n s i t b e n c h e s " a p p e a r b e l o w :
P l e a s e s e e t h e f o l l o w i n g 9 p a g e s t o v i e w I n S i t e S t r e e t M e d i a ' s p r o p o s e d n e w t r a n s i t b e n c h c o n c e p t s . A l l o f o u r
t r a n s i t b e n c h e s m e e t o r e x c e e d h u r r i c a n e w i n d r e s i s t a n c e b u i l d i n g c o d e r e q u i r e m e n t s , a n d w i l l b e c o n s t r u c t e d
t o m e e t O p a - L o c k a ' s T r a n s i t B e n c h e s D e s i g n a n d C o n s t r u c t i o n S t a n d a r d s , a l o n g w i t h t h e F l o r i d a A d m i n i s t r a t i v e
C o d e ( F A C ) a n d a l l A D A G u i d e l i n e s . T h e c o l o r o f t h e n e w b e n c h e s c a n m a t c h t h e s h a d e o f b u r g u n d y a s c l o s e a s
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DIAGRAM AND MEASUREMENTS OF INSITE STREET MEDIA'S
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Standard Full -Arm Transit Bench:
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InSite Street Media 1 City of Opa-Locka 1 RFP 21.0824100 1 Bus Benches / Shelters & Trash Receptacle Advertising With Maintenance Program
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S q u a r e C l a s s i c T r a n s i t B e n c h :
D I A G R A M A N D M E A S U R E M E N T S O F I N S I T E S T R E E T M E D I A ' S
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DIAGRAM AND MEASUREMENTS OF INSITE STREET MEDIA'S
Deco Transit Bench:
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InSite Street Media 1 City of 0pa-Locka 1 RFP 21.0824100 1 Bus Benches/ Shelters & Trash Receptacle Advertising With Maintenance Program
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D I A G R A M A N D M E A S U R E M E N T S O F I N S I T E S T R E E T M E D I A ' S
C a r o u s e l T r a n s i t B e n c h :
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F i r s t : E a c h o f t h e d e s i g n a t e d t e n ( 1 0 ) t r a n s i t s h e l t e r l o c a t i o n s w i l l n e e d t o b e v i s i t e d a n d i n s p e c t e d t h o r o u g h l y
b y I n S i t e S t r e e t M e d i a ' s c r e w . O u r c r e w w i l l w r i t e - u p a d i a g n o s i s o f e a c h p a r t i c u l a r s h e l t e r , i n c l u d i n g a n y
n e c e s s a r y r e p a i r s n e e d e d t o r e s t o r e e a c h s h e l t e r t o a s c l o s e t o " l i k e n e w " c o n d i t i o n a s p o s s i b l e . A r e p o r t o f a l l
n e c e s s a r y r e p a i r s w i l l b e s u b m i t t e d t o t h e C i t y o f O p a - L o c k a b y t h e e n d o f t h e f i r s t 3 0 d a y s o f t h e c o n t r a c t .
S e c o n d : R e s t o r a t i o n w i l l b e g i n o n e a c h o f t h e d e s i g n a t e d t e n ( 1 0 ) t r a n s i t s h e l t e r s b y I n S i t e S t r e e t M e d i a ' s c r e w .
W e w i l l r e p a i r a n y c o m p o n e n t s t h a t a r e f i x a b l e w i t h o u t o r d e r i n g n e w p a r t s . T h i s w i l l o c c u r t h r o u g h o u t t h e f i r s t
3 m o n t h s o f t h e c o n t r a c t . T h e n , o v e r t h e f o l l o w i n g 9 m o n t h s o f t h e c o n t r a c t , I n S i t e S t r e e t M e d i a w i l l r e p a i n t t h e
d e s i g n a t e d t e n ( 1 0 ) t r a n s i t s h e l t e r s i n b u r g u n d y , o r a n y c o l o r o t h e r s e l e c t e d b y t h e C i t y o f O p a - L o c k a .
T h i r d : O v e r t h e c o u r s e o f Y e a r s 1 - 5 o f t h e c o n t r a c t , I n S i t e S t r e e t M e d i a w i l l f u l l y - r e f u r b i s h , t w o t r a n s i t s h e l t e r s
p e r y e a r w i t h s o l a r p a n e l s a n d b a c k l i t a d b o x e s , t h u s u p g r a d i n g t w o s h e l t e r s p e r y e a r t o " l i k e n e w " c o n d i t i o n .
T h i s w i l l a s s u r e t h a t a l l o f t h e d e s i g n a t e d t e n ( 1 0 ) t r a n s i t s h e l t e r s g e t f u l l y - r e f u r b i s h e d b y t h e e n d o f Y e a r 5 . ( I t
s h o u l d b e n o t e d t h a t t h e r e f u r b i s h m e n t c o s t s f o r t h e s e t r a n s i t s h e l t e r s w i l l c o m e o u t o f O p a - L o c k a ' s p o r t i o n o f
t h e s h e l t e r r e v e n u e s h a r e . )
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Trash Receptacles
As part of this response to the Bus Benches / Shelters & Trash Receptacle Advertising With Maintenance
Program RFP, Insite Street Media is submitting the following trash receptacle design, along with illustrations
and specifications.
Classic 32 Gallon Thermoplastic Metal Trash Receptacle
Diameter: 23% inches
Height: 29' inches
Weight: 60 pounds
Capacity: 32 gallons
Material: Die -formed, welded steel
Coating: UltraCoat premium thermoplastic
Parts: Colored base, Black lid
Color(s): Burgundy, black, blue, navy, green, red,
brown, and beige
This durable trash receptacle is easy to maintain and will be
a nice addition to Opa-Locka's scenic streetscape. The trash
receptacle comes in 8 colors, including burgundy, to match
InSite Street Media's new bus benches. These trash
receptacles can either be bolted down into the concrete, or
post -mounted into the soil, for whatever application is at any
given location. These classic trash receptacles are available
in either a diamond or perforated pattern, in the heavy-duty,
welded steel frame. A thermoplastic coating adheres to the
metal surfaces and ensures a smooth, shiny finish that also
protects the frame from rust. The PVC -free coating is
environmentally friendly and UV resistant. These sleek trash
receptacles are also available in a 55 -gallon model.
COLORS
STYLES
26
InSite Street Media 1 City of Opa-l.ocka I RFP 21-0824100 1 Bus Benches / Shelters & trash Receptacle Advertising With Maintenance Program
" 0 4 0 . 0 0 . 6 0 , 0 0 9 0 0 0 0 1 0 0 0 1 1 9 0 1 1 9 1 1 1 1 1 1 1 1 9 1 1 1 1 6 1 1 1 1 1 1 1 1 6 1 5 1 e
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I n S i t e S t r e e t M e d i a h a s a s t r o n g t r a c k r e c o r d o f p r o v i d i n g a d v e r t i s e r s w i t h m a r k e t i n g s o l u t i o n s l e v e r a g i n g t h e
p o w e r a n d u n a v o i d a b l e r e a c h o f o u t - o f - h o m e a d v e r t i s i n g , t h e r e b y d r i v i n g r e v e n u e i n c r e a s e s f r o m n a t i o n a l ,
r e g i o n a l , a n d l o c a l a d v e r t i s e r s . I n S i t e S t r e e t M e d i a i s c o n v i n c e d t h a t i t s c o m b i n a t i o n o f l o c a l m a r k e t i n g e x p e r t i s e ,
a b i l i t y t o s e c u r e r e v e n u e f r o m n a t i o n a l a d v e r t i s e r s , f o c u s o n h y p e r l o c a l s a l e s i n s u p p o r t o f s m a l l b u s i n e s s
m e r c h a n t s , d e e p e x p e r i e n c e i n t h e a r e a o f m u l t i c u l t u r a l s a l e s , c o u p l e d w i t h a k e e n u n d e r s t a n d i n g o f p o t e n t i a l
a n d e v o l v i n g n e w t e c h n o l o g i e s i s u n m a t c h e d b y a n y o t h e r p o t e n t i a l p a r t n e r .
L O C A L S A L E S P L A N
I n S i t e S t r e e t M e d i a i s a n a t i o n w i d e l e a d e r i n m o n e t i z i n g t r a n s i t s h e l t e r s a n d t r a n s i t b e n c h e s , i n s e v e r a l m a j o r
m a r k e t s t h r o u g h o u t t h e c o u n t r y . O u r t e a m h a s d e e p e x p e r i e n c e i n a d v e r t i s i n g s a l e s a n d h a s b e e n r e s p o n s i b l e
f o r h u n d r e d s o f m i l l i o n s o f d o l l a r s i n s u c c e s s f u l c a m p a i g n s e x e c u t e d .
W h i l e o t h e r , l a r g e r o u t d o o r a d v e r t i s i n g c o m p a n i e s t r e a t l o c a l s a l e s a s a n a f t e r t h o u g h t , o u r c o m p a n y b e l i e v e s
t h a t l o c a l a n d s m a l l b u s i n e s s a d v e r t i s e r s a r e t h e h e a r t o f a p r o p e r l y r u n S t r e e t F u r n i t u r e a d v e r t i s i n g p r o g r a m . I t
i s w e l l k n o w n t h a t m o s t n e w h i r e s i n t h e U n i t e d S t a t e s a r e d o n e b y s m a l l b u s i n e s s . A n d y e t , i t i s i n c r e a s i n g l y
d i f f i c u l t f o r t h e s m a l l b u s i n e s s s e g m e n t t o f i n d e f f i c i e n t w a y s t o a d v e r t i s e . F o u r f u l l - t i m e s a f e s e m p l o y e e s o n
s t a f f b a s e d i n I n S i t e ' s M i a m i / F t . L a u d e r d a l e o f f i c e s h a v e o v e r 1 2 5 y e a r s c o m b i n e d e x p e r i e n c e w o r k i n g w i t h l o c a l
a n d r e g i o n a l M i a m i - b a s e d a g e n c i e s a n d c l i e n t s . O u t d o o r a d v e r t i s i n g i s t h e o n l y m e d i a n o t s e r v e d t h r o u g h
o n l i n e / m o b i l e p l a t f o r m s t h a t i s g a i n i n g a u d i e n c e i n t h i s d i g i t a l a g e . T h e f a c t r e m a i n s t h a t s m a l l b u s i n e s s e s a r e
u s u a l l y p r i c e d o u t o f t h e m a r k e t f o r m a n y o u t - o f - h o m e o p t i o n s o r l o s t i n t h e c r o w d w i t h I n t e r n e t a n d d i g i t a l
o p t i o n s . I n m a n y c a s e s , O O H i s o f i n t e r e s t a n d c a n b e e f f e c t i v e m e a n s f o r a l o c a l b u s i n e s s t o r e a c h a n a u d i e n c e
t h a t i s r e l e v a n t t o i t , g i v e n O O H ' s u n i q u e a b i l i t y t o t a r g e t g e o g r a p h i c a l s u b - m a r k e t s , a l s o k n o w n a s h y p e r - l o c a l
t a r g e t i n g .
I n S i t e S t r e e t M e d i a ' s s a l e s p r o g r a m t h a t c a t e r s t o t h e s m a l l b u s i n e s s o w n e r a n d t h e r e v e n u e f r o m t h e g e n e r a l
O p a - L o c k a m a r k e t i s n o t n e a r l y a s s u b j e c t t o t h e c y c l i c a l n a t u r e o f n a t i o n a l a d v e r t i s i n g d o l l a r s . F o r i n s t a n c e ,
m a n y a d s f o r n a t i o n a l c a m p a i g n s a r e l i m i t e d t o t h e r o l l - o u t o f a n e w p r o d u c t o r s h o r t - t e r m p r o m o t i o n , s u c h a s
t h e r e l e a s e o f a t e c h n o l o g y o r m o b i l e / t e l e c o m o f f e r , n e w m o v i e o r s t r e a m i n g c o n t e n t , t h e d e b u t o f a b r o a d c a s t ,
c a b l e o r s t r e a m i n g t e l e v i s i o n p r o g r a m , e t c . M e a n w h i l e s m a l l b u s i n e s s e s o f t e n a d v e r t i s e t h e i r s e r v i c e s f o r t h e
l o n g - h a u l a n d t h u s d e p e n d o n t h e m o r e a f f o r d a b l e o p t i o n s a s a m e a n s t o c r e a t e a w a r e n e s s i n t h e l o c a l
n e i g h b o r h o o d f o r t h e i r b u s i n e s s . O u r c o m p a n y ' s a r r a y o f s e r v i c e s h e l p s s m a l l b u s i n e s s e s s u c c e e d ( f r o m
p r o f e s s i o n a l a d s t o f u l l - s e r v i c e p r i n t i n g , t o p r o p e r p l a c e m e n t o f t h e a d v e r t i s e m e n t ) , a n d u l t i m a t e l y i m p r o v e s t h e
o v e r a l l b u s i n e s s a t m o s p h e r e o f t h e m u n i c i p a l i t i e s i n w h i c h i t s e r v e s .
I n S i t e S t r e e t M e d i a d e v e l o p s i t s o w n i n - h o u s e e m p l o y e e s t o f u n c t i o n a s t h e l o c a l s a l e s f o r c e i n t h e m a r k e t s i t
s e r v e s a n d i s t h e r e b y a b l e t o r e p r e s e n t o u r p a r t n e r ' s a d v e r t i s i n g p r o g r a m s a n d a c h i e v e t h e h i g h e s t r e v e n u e
g e n e r a t i o n p o s s i b l e . W e h a v e a r o b u s t s a l e s t e a m c o m p o s e d o f 8 p e o p l e i n o u r M i a m i o f f i c e , a n d a l l w i l l b e
t a s k e d w i t h s e l l i n g t h e O p a - L o c k a b e n c h e s a n d s h e l t e r s .
I n S i t e S t r e e t M e d i a e n g a g e s i n a c o n s u l t a t i v e , a u d i e n c e f i r s t , s a l e s a p p r o a c h . T h e m o r e w e k n o w a b o u t t h e
a u d i e n c e w e d e l i v e r , t h e f a s t e r w e c a n p i n p o i n t t h e m o s t l i k e l y p o t e n t i a l a d v e r t i s e r s I n t e r e s t e d i n r e a c h i n g t h a t
a u d i e n c e . U s i n g t h e m o s t r o b u s t d a t a o n t h e A m e r i c a n c o n s u m e r , C l a r i t a s ' P R I Z M P r e m i e r i d e n t i f i e s o v e r 6 8
d i f f e r e n t s e g m e n t s , a l l o w i n g o u r s a l e s s t a f f t o e d u c a t e m a r k e t e r s a b o u t t h e a u d i e n c e s w e c a n d e l i v e r a n d e n a b l e
t a r g e t i n g a d v e r t i s i n g w i t h g r e a t e r p r e c i s i o n . B e l o w i s a s a m p l e o f o u r a u d i e n c e t a r g e t i n g c a p a b i l i t i e s u s i n g s i x
P R I Z M a u d i e n c e s e g m e n t s i n O p a - L o c k a . P R I Z M c a n s e r v e a s a c o m p l e t e t o o l f o r a n a l y z i n g c u s t o m e r s ,
i m p l e m e n t i n g s t r a t e g i e s , a n d m e a s u r i n g o u t c o m e s a n d r e s u l t s . F o r s a l e s , m a r k e t s e g m e n t a t i o n t h a t h a s a l r e a d y
b e e n d o n e a l l o w s o u r s a l e s s t a f f t o f i n d o u t w h o t h e c u s t o m e r s a r e , w h a t t h e y l i k e , w h e r e t h e y c a n b e f o u n d ,
I n S I t e S t r e e t M e d i a 1 C i t y o f O p a - L o c k a 1 R F P 2 1 - 0 8 2 4 1 0 0 1 B u s B e n c h e s / S h e l t e r s & T r a s h R e c e p t a c l e A d v e r t i s i n g W i i h M a i n t e n a n c e P r o g r a m
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a n d t h e b e s t w a y s t o r e a c h t h e m . I n a d d i t i o n , t h e d e m o g r a p h i c a u d i e n c e s a v a i l a b l e a s a m e m b e r o f G e o p a t h 2 8
i n c l u d e a g e , s e x , r a c e , e t h n i c i t y , a n d i n c o m e h e l p i n g u s t a r g e t c u s t o m e r s m o r e a c c u r a t e l y t h a n e v e r b e f o r e .
T h e d o m i n a n t P R I Z M s e g m e n t s i n O p a - L o c k a a r e F a m i l y T h r i f t s , L o - T e c h S i n g l e s a n d P a r k B e n c h S e n i o r s :
" F A M I L Y T H R I F T S ( L o w I n c o m e M i d d l e A g e M o s t l y w i t h o u t K i d s )
A g e < 5 5 R e n t e r s / L o w I P A / A v e r a g e T e c h
T h e s m a l l - c i t y c o u s i n s o f i n n e r - c i t y d i s t r i c t s , F a m i l y T h r i f t s c o n t a i n m i d d l e - a g e , e t h n i c a l l y d i v e r s e f a m i l i e s
t h a t w o r k e n t r y - l e v e l s e r v i c e j o b s . I n t h e s e a p a r t m e n t - f i l l e d n e i g h b o r h o o d s , r e s i d e n t s r e l y o n p u b l i c
t r a n s p o r t a t i o n a n d s e l d o m h a v e t h e c h a n c e t o g e t a w a y o n v a c a t i o n . W h e n t h e y d o h a v e s o m e d o w n
t i m e , t h i s s e g m e n t l i k e s t o f o l l o w : t h e W N B A , W W E , a n d U F C e v e n t s , o w n s a B u i c k , e a t s a t C h i n e s e
r e s t a u r a n t s , s h o p s a t L a d y F o o t L o c k e r / F o o t L o c k e r , a r e i n t e r e s t e d i n N B A / W N B A , f l i e s A l l e g i a n t A i r ,
u s e s I M V U f o r s o c i a l n e t w o r k i n g , a n d l i s t e n s t o U r b a n A d u l t C o n t e m p o r a r y .
" L O - T E C H S I N G L E S ( D o w n s c a l e M a t u r e M o s t l y w i t h o u t K i d s )
A g e 6 5 + H o m e o w n e r s / L o w I P A / B e l o w A v e r a g e T e c h
L o - T e c h S i n g l e s a r e o l d e r h o u s e h o l d s c e n t e r e d m a i n l y i n t h e n a t i o n ' s s e c o n d c i t i e s . R e s i d e n t s a r e b e l o w
a v e r a g e i n t h e i r t e c h n o l o g y u s e , c h o o s i n g i n s t e a d a n i g h t o u t a t a r e s t a u r a n t a s t h e i r e v e n i n g
e n t e r t a i n m e n t . T h i s s e g m e n t t e n d s t o : o w n s a B u i c k , e a t s a t L o n g J o h n S i l v e r ' s , s h o p s a t B i g L o t s , f o l l o w s
f i g u r e s k a t i n g , f l i e s A l l e g i a n t A i r , w a t c h e s I N S P f o r f a m i l y e n t e r t a i n m e n t p r o g r a m m i n g , a n d l i s t e n s t o
G o s p e l .
" P A R K B E N C H S E N I O R S ( D o w n s c a l e M a t u r e w i t h o u t K i d s )
A g e 6 5 + R e n t e r s / L o w I P A / B e l o w A v e r a g e T e c h
P a r k B e n c h S e n i o r s a r e t y p i c a l l y r e t i r e d s i n g l e s l i v i n g i n t h e r a c i a l l y d i v e r s e n e i g h b o r h o o d s o f t h e n a t i o n ' s
s a t e l l i t e c i t i e s . W i t h m o d e s t e d u c a t i o n s a n d i n c o m e s , t h e s e r e s i d e n t s m a i n t a i n l o w - k e y , s e d e n t a r y
l i f e s t y l e s . T h e y s p e n d a l o t o f t i m e : w a t c h i n g T V , e s p e c i a l l y t a l k s h o w s a n d g a m e s h o w s , o w n s a K i a , e a t s
a t K F C , s h o p s a t F a m i l y D o l l a r , i n t e r e s t e d i n h o r s e r a c i n g , v i s i t s c a s i n o s , w a t c h e s I O N T e l e v i s i o n , a n d
l i s t e n s t o G o s p e l .
O p a - L o c k a i s a c i t y l o c a t e d i n F l o r i d a . W i t h a 2 0 2 0 p o p u l a t i o n o f 1 5 , 5 2 3 , i t i s t h e 1 3 8 t h l a r g e s t c i t y i n F l o r i d a a n d
t h e 2 2 7 0 t h l a r g e s t c i t y i n t h e U n i t e d S t a t e s . O p a - L o c k a r e a c h e d i t s h i g h e s t p o p u l a t i o n o f 1 6 , 2 7 9 I n 2 0 1 5 a n d h a s
s e e n p o p u l a t i o n d e c l i n e s s i n c e . S p a n n i n g o v e r 4 m i l e s , O p a - L o c k a h a s a p o p u l a t i o n d e n s i t y o f 3 , 6 0 4 p e o p l e p e r
s q u a r e m i l e . T h e a v e r a g e h o u s e h o l d i n c o m e i n O p a - L o c k a i s $ 3 4 , 7 9 7 w i t h a p o v e r t y r a t e o f 4 1 . 2 0 % . T h e m e d i a n
r e n t a l c o s t s i n r e c e n t y e a r s c o m e s t o $ 9 0 4 p e r m o n t h , a n d t h e m e d i a n h o u s e v a l u e i s $ 1 5 4 , 3 0 0 . T h e m e d i a n a g e
I n O p a - L o c k a i s 3 5 . 6 y e a r s , 3 8 . 9 y e a r s f o r m a l e s , a n d 3 4 . 5 y e a r s f o r f e m a l e s .
O p a - L o c k a D e m o g r a p h i c s : A c c o r d i n g t o t h e m o s t r e c e n t A m e r i c a n C o m m u n i t y S u r v e y ( A C S ) b y t h e U . S . C e n s u s
B u r e a u , t h e r a c i a l c o m p o s i t i o n o f O p a - L o c k a w a s :
" B l a c k o r A f r i c a n A m e r i c a n : 6 0 . 9 1 %
" W h i t e : 3 3 . 8 0 %
" O t h e r R a c e : 3 . 9 2 %
N A T I O N A L S A L E S P L A N
" T w o o r m o r e r a c e s : 1 . 1 5 %
" A s i a n : 0 . 2 2 %
B e c a u s e o f O p a - L o c k a ' s s t r a t e g i c p r o x i m i t y t o v e n u e s i n t h e n a t i o n a l s p o t l i g h t , s u c h a s H a r d R o c k S t a d i u m , I n S i t e
S t r e e t M e d i a w i l l a l s o s e l l O p a - L o c k a ' s t r a n s i t b e n c h e s a n d t r a n s i t s h e l t e r s t o a b r o a d n a t i o n a l n e t w o r k o f b o t h
c l i e n t a n d a d v e r t i s i n g a g e n c y c o n t a c t s t h r o u g h o u r n a t i o n a l s a l e s f o r c e t e a m . T h i s n e t w o r k i n c l u d e s :
1 . A N a t i o n a l S a l e s G r o u p b a s e d i n S o u t h F l o r i d a a n d A t l a n t a w i t h n a t i o n a l a g e n c y r e l a t i o n s h i p s i n t h e
s e c o n d - t i e r m a r k e t s o f S o u t h e a s t R e g i o n i n c l u d i n g D a l l a s , A u s t i n , A t l a n t a , M i a m i .
I n S i t e S t r e e t M e d i a i C i t y o f O p a - L o c k a 1 R F P 2 1 . 0 8 2 4 1 0 0 1 B u s B e n c h e s / S h e l t e r s & T r a s h R e c e p t a c l e A d v e r t i s i n g W i t h M a i n t e n a n c e P r o g r a m
2. Multiple full-time salespeople on staff on the West Coast dealing regularly with national advertisers and
O agencies in Los Angeles, San Francisco, Seattle, Portland, and other West Coast markets.
• 3. Two sales employees based in InSite Washington DC area offices who contribute to the team by
developing revenue opportunities from government programs funded from Federal, State and Local
government budgets.
4. Three sales employees on staff based In New York with over 50 years combined experience working with
• New York city -based agencies and clients.
5. A key subcontractor partner consisting of four highly regarded industry professionals who interact daily
with advertising/media buying agencies in Chicago, Detroit, and other markets in the East Coast and
116 Central Regions.
O
INSITE STREET MEDIA'S GEOPATH RATINGS AND MEMBERSHIP
InSite Street Media is the first Bus Bench Advertising organization in the United States to subscribe to Geopath
(formerly Traffic Audit Bureau - "TAB") Ratings system and have undergone a full audit for our inventory,
including Opa-Locka. Geopath is the Out -of -Home Industry association whose purpose is
to provide standardized, quantitative, and valid audience measurement for out -of -home
media, which is used by sophisticated advertisers and agencies worldwide. Through
0 Geopath's proprietary out -of -home ratings measurement system, InSite Street Media is
able to continually inform the advertising community with demographically accurate and
detailed information about the people who have seen bus advertisements. Our company
intends to invest in the Geopath ratings system specifically for Opa-Locka's transit benches
O and transit shelters to support the sales effort and drive revenue performance for national, regional, and local
business In both Opa-Locka and the general Miami -Dade County area.
O
O INSITE STREET MEDIA'S ADVERTISING POLICY
0
InSite Street Media's company policy is to adhere to high standards for the type of advertising deemed
acceptable for public exposure. InSite Street Media will follow a policy to not accept advertising for buses of the
following types, including but not limited to: obscene or pornographic; adult -oriented; promoting tobacco sales;
symbols, images and language deemed offensive; and other advertisements that a municipality deems injurious
to the public health, safety and welfare. As such, advertising accepted by InSite Street Media will comply with
the prohibitions on the types of advertising Opa-Locka does not permit on transit bench and shelter advertising
pursuant to the "Scope of Services" in the RFP. If the City of Opa-Locka provides notice that any advertising is
contrary to the interests as determined by the City, InSite Street Media will remove the advertisement.
Inappropriate or offensive advertising shall include, but is not limited to, the following:
• Advertising that is likely to confuse, distract, interfere, mislead, or conflict with any traffic control device
or traffic circulation. In addition, no advertising, signs or devices shall be permitted in conjunction with
the bus advertisement which display the words "STOP", "DRIVE-IN", "DANGER", or any other word,
phrase, symbol or character that may interfere with, mislead, or direct vehicular traffic.
• Advertisements that contain or depict pornographic material, or adult material that is harmful to minors,
or obscene matters.
• Advertisement of tobacco or other substances known to be health hazards.
• Symbols, images, and language deemed offensive by City of Opa-Locka.
• Advertising that contain rotating, revolving or flashing lighting devices or any other moving parts.
• Any other advertising that is determined by the City of Opa-Locka, in its sole discretion, to not sufficiently
comply with the City's Code.
ge path
0
InSite Street Media will remove any advertisement with a verbal notice, with written notice to follow, adhering
to our advertising agreement with the customer.
0
InSite Street Media j City of Opa-Locka 1 RFP 21-0824100 1 Bus Benches / Shelters & Trash Receptacle Advertising With Maintenance Program
0
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Experience and Qualifications
InSite Street Media is a leading outdoor advertising company known for innovation and excellence in the
ownership and management of a street -level outdoor advertising products: including transit advertising,
shelters, and bus benches.
Established and incorporated in New York in 1998, InSite's mission is to engage in public -private partnerships
with municipalities and transit authorities to provide transit amenities that improve the city streetscape and
deliver best -in -class out -of -home advertising solutions to local, regional and national advertisers with first-class
Transit and Street Furniture products. The company has more than 15,000 faces and contracts with more than
70 municipalities in Florida, California, New York, Connecticut, New Jersey, Virginia, Maryland, and Georgia.
InSite Street Media has a total of over 100 employees in 12 sales offices throughout the United States. The core
company originally operated under the name of Culver -Amherst, LLC, but was later purchased by The Wicks
Group of Companies, LLC, who changed the name in 2006 to Signal Outdoor Advertising, LLC. The company was
strengthened in 2013 with new, well -funded owners MSouth Equity Partners in Atlanta, GA. In 2018, Signal
Outdoor Advertising merged with Martin Outdoor Media, LLC to take on management of over 6,000 bus benches
in Los Angeles and an additional 2,700 advertising units in South Florida. The name of the merged entity was
changed to Apex Outdoor Advertising, LLC with the DBA InSite Street Media, the name under which it currently
operates. A new senior management team was installed made up of several highly successful out -of -home
veterans with well over 160 years of industry experience.
Office City State Headcount
Miami Miami FL 8
Orlando Casselberry FL 6
Plantation Plantation FL 10
Tampa Tampa FL 9
Atlanta Roswell GA 13
Washington DC / Virginia Chantilly VA 7
Maryland Capital Heights MD 10
Los Angeles Los Angeles CA 31
Long Island Deer Park NY 8
Westchester County Purchase NY 5
New Jersey West Orange NJ 3
On the revenue generation side, InSite Street Media has cultivated a large and diverse portfolio of local, regional
and national clients, including AT&T, Verizon, Universal, Warner Brothers, 7 -Eleven, Google, Bank of America,
Nissan, Disney, State Farm, GEiCO, Starbucks, Subway, McDonalds, Coca-Cola, Best Buy and others.
However, the company's largest and fastest growing business segment is comprised of local advertisers
interested in reaching local customers. InSite Street Media maintains a client portfolio of over 5,000 local
businesses that include restaurants, real estate agencies, automobile dealers, lawyers, banks, hospitals, fast food
franchises and retailers. In addition, InSite Street Media provides public service advertising space to non-profit
organizations serving communities in which we operate.
As a premier operator of out -of -home advertising programs, InSite Street Media has the experience and
resources to ensure a successful and profitable bus advertising program for the RTA, and InSite Street Media is
prepared to perform in accordance with the terms and conditions set forth in this proposal.
InSite Street Media 1 City of Opa-Locks 1 RFP 21-0824100 1 Bus Benches / Shelters & Trash Receptacle Advertising With Maintenance Program
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Toward that goal, InSite Street Media and its executives
have successfully operated municipal contracts in many
states across America. We currently have full -service bus
ad, shelter, transit, and bench operations in over 70
different municipalities; a listing of those is shown below.
Note that InSite Street Media already operates in many
areas of Miami -Dade County, which will benefit Opa-
Locka's transit benches and transit shelters and InSite
Street Media through the synergies achieved in both
sales and operations. There will be many cross -selling
opportunities and operational efficiencies, in addition to
having more potential respondents available to help with
weather related issues and In emergency situations.
InSite Street Media generates approximately $20,000,000 annually in advertising revenues. More than 95%
comes from transit related businesses; $10,000,000 from shelters; $2,000,000 from transit advertising; and over
$8,000,000 in advertising benches. The balance of our revenue comes from traditional outdoor advertising.
GEOGRAPHICAL PRESENCE
InSite Street Media has a significant presence in some of the most valuable advertising markets in the United
States, with over 15,000 advertising faces. We operate bus advertising, transit shelters, transit benches in the
following markets:
• Miami: transit shelters, transit benches
• Tampa: transit shelters, transit benches
• Atlanta: transit shelters, bus advertising
• Washington DC MSA
o Southern Maryland: transit shelters
o Northern Virginia: bus advertising, transit shelters
• Los Angeles City & County: transit benches
• New York MSA
o Westchester County, NY: transit shelters
o Northern New Jersey: transit shelters
o Connecticut (Norwalk, Stamford & Waterbury): transit shelters
o Long Island: Nassau and Suffolk Counties: bus advertising, transit shelters, transit benches
MUNICIPAL PARTNERS
The following is a select listing from the more than 70 municipalities under management by our team. Due to
space limitations, we are not including contact information for each municipality, but can supply that
information upon request.
Municipality
State
Product(s)
Contract
Origination
Date
Altamonte Springs
FL
Ad Shelters
2006
Cutler Bay
FL
Ad Shelters
2006
Davie
FL
Ad Benches
2009
Doral
FL
Ad Benches
2009
InSite Street Media I City of Opa-Locka 1 RAP 21-0824100 1 Bus Benches / Shelters & Trash Receptacle Advertising With Maintenance Program
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M u n i c i p a l i t y
S t a t e
P r o d u c t ( s )
C o n t r a c t
O r i g i n a t i o n
D a t e
H a l l a n d a l e
F L
A d B e n c h e s
2 0 1 0
H i a l e a h
F L
A d B e n c h e s
2 0 0 5
H i l l s b o r o u g h T r a n s i t A u t h o r i t y ( H A R T )
F L
A d S h e l t e r s
2 0 0 8
H o l l y w o o d
F L
A d S h e l t e r s & A d B e n c h e s
2 0 0 8
L a u d e r d a l e L a k e s
F L
A d B e n c h e s
2 0 0 4
M i a m i - D a d e C o u n t y
F L
A d B e n c h e s
2 0 0 5
M i a m i S p r i n g s
F L
A d S h e l t e r s & A d B e n c h e s
2 0 0 0
N o r t h M i a m i
F L
A d S h e l t e r s
2 0 0 6
N o r t h M i a m i B e a c h
F L
A d B e n c h e s
1 9 9 9
O a k l a n d P a r k
F L
A d B e n c h e s
2 0 0 3
P e m b r o k e P i n e s
F L
A d S h e l t e r s & A d B e n c h e s
2 0 0 8
P i n e l l a s S u n c o a s t T r a n s i t A u t h o r i t y
F L
A d S h e l t e r s
2 0 1 3
S o u t h M i a m i
F L
A d B e n c h e s
2 0 0 1
T a m a r a c
F L
A d B e n c h e s
2 0 0 4
W i l t o n M a n o r s
F L
A d B e n c h e s
2 0 0 4
C o b b C o u n t y
G A
A d S h e l t e r s
1 9 9 9
C o b b C o u n t y T r a n s i t
G A
B u s A d s
2 0 1 2
G w i n n e t t C o u n t y
G A
A d S h e l t e r s
2 0 0 4
M a r i e t t a
G A
A d S h e l t e r s
1 9 9 9
S m y r n a
G A
A d S h e l t e r s
1 9 9 9
F a i r f a x C o u n t y
V A
A d S h e l t e r s
2 0 1 0
L o u d o u n C o u n t y
V A
B u s A d s
2 0 1 2
B l a d e n s b u r g
M D
A d S h e l t e r s
2 0 0 7
B r e n t w o o d
M D
A d S h e l t e r s
2 0 0 0
C o l l e g e P a r k
M D
A d S h e l t e r s
2 0 0 0
G a i t h e r s b u r g
M D
A d S h e l t e r s
2 0 0 3
G l e n a r d e n
M D
A d S h e l t e r s
2 0 0 0
L a n d o v e r H i l l s
M D
A d S h e l t e r s
1 9 9 9
L a u r e l
M D
A d S h e l t e r s
2 0 0 0
M o u n t R a i n i e r
M D
A d S h e l t e r s
2 0 0 1
N e w C a r r o l l t o n
M D
A d S h e l t e r s
2 0 0 6
P r i n c e G e o r g e ' s C o u n t y
M D
A d S h e l t e r s & A d B e n c h e s
2 0 0 0
S e a t P l e a s a n t
M D
A d S h e l t e r s
2 0 0 0
T a k o m a P a r k
M D
A d S h e l t e r s
1 9 9 9
L o s A n g e l e s ( C i t y )
C A
A d B e n c h e s
2 0 1 1
L o s A n g e l e s ( C o u n t y )
C A
A d B e n c h e s
2 0 2 1
B a b y l o n
N Y
A d S h e l t e r s & A d B e n c h e s
2 0 0 2
B r o o k h a v e n
N Y
A d S h e l t e r s & A d B e n c h e s
2 0 0 1
I s l i p
N Y
A d S h e l t e r s & A d B e n c h e s
2 0 0 1
N a s s a u
N Y
A d S h e l t e r s
1 9 9 7
W e s t c h e s t e r C o u n t y
N Y
A d S h e l t e r s
2 0 1 6
B a y o n n e
N J
A d S h e l t e r s
1 9 9 9
B e l l e v i l l e
N J
A d S h e l t e r s
2 0 0 0
B l o o m f i e l d
N J
A d S h e l t e r s
1 9 9 6
C l i f f s i d e P a r k
N J
A d S h e l t e r s
1 9 9 9
I n S i t e S t r e e t M e d i a 1 C i t y o f O p a - L o c k a 1 R F P 2 1 - 0 8 2 4 1 0 0 1 B u s B e n c h e s / S h e l t e r s & T r a s h R e c e p t a c l e A d v e r t i s i n g W i t h M a i n t e n a n c e P r o g r a m
3 2
Municipality
State
Product(s)
Contract
Origination
Date
Clifton
NJ
Ad Shelters
2010
Dumont Borough
NJ
Ad Shelters
2002
Dunellen
NJ
Ad Shelters
2002
Edgewater
NJ
Ad Shelters
2004
Edison
NJ
Ad Shelters
2002
Elmwood Park
NJ
Ad shelters
1996
Englewood Cliffs
NJ
Ad Shelters
2002
Fairfield
NJ
Ad Shelters
1998
Fair Lawn
NJ
Ad shelters
1995
Guttenberg
NJ
Ad Shelters
2001
Hackensack
NJ
Ad Shelters
2000
Linden
NJ
Ad Shelters
2007
Lodi
NJ
Ad Shelters
2000
Lyndhurst
NJ
Ad Shelters
1998
Morris Plains
NJ
Ad Shelters
2001
Mount Arlington
Ni
Ad Shelters
2002
Old Bridge
NJ
Ad Shelters
2000
Palisades Park
NJ
Ad Shelters
2002
Passaic
NJ
Ad Shelters
2008
Ridgefield
NJ
Ad Shelters
2005
Rochelle Park
NJ
Ad Shelters
2001
Secaucus
NJ
Ad Shelters
1998
Totowa
NJ
Ad Shelters
2008
Union
NJ
Ad Shelters
2010
West Orange
NJ
Ad Shelters
1996
C Transit - Stamford Transit District
CT
Ad Shelters
1990
Norwalk Transit District
CT
Ad Shelters
2011
Waterbury
CT
Ad Shelters
1981
INSITE'S CORPORATE PHILOSOPHY
inSite Street Media is a socially aware corporate partner in all of the municipalities which we service. Our anti -
recidivism initiatives with the Anti -Recidivism Coalition (ARC), and other similar groups, allow our Company to
empower formerly and currently incarcerated people to thrive by providing a support network, reentry into the
workforce and society. Targeted workers for job placement include veterans, persons with a history of
involvement with the criminal justice system (formerly incarcerated), persons with no high school diploma or
GED, former foster youth and other at -risk persons. Throughout the country, we have hired a substantial
number of formerly incarcerated individuals, giving them a chance to succeed. We are proud of the track record
of our current and former employees who are experiencing success in life.
33
InSite Street Media 1 City of Qpa-Locka 1 RFP 21-0824100 1 Bus Benches / Shelters & Trash Receptacle Advertising With Maintenance Program
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K e y P e r s o n n e l a n d S t a f f i n g
C O R P O R A T E O R G A N I Z A T I O N A L C H A R T
K e i t h T h o m p s o n l 1
G l e n n F l u t i e A r t h u r R o c k w e l l
i . i 7 / C v c ' r a t e l - a t / 1 1 Q O l j : r
R i c a r d o K a t t a n
i ' . ' i L i ' 7 7 1 o i o i > S V C ; I " ; 7
C O R P O R A T E M A N A G E M E N T T E A M
D a m i a n C a n t e r i n i
T h e e x e c u t i v e m a n a g e m e n t t e a m o f I n S i t e S t r e e t M e d i a h a s i n e x c e s s o f 1 6 0 y e a r s c o m b i n e d e x p e r i e n c e i n t h e
o u t d o o r a d v e r t i s i n g i n d u s t r y . T h e t e a m h a s e x t e n s i v e e x p e r i e n c e i n t h e m a n a g e m e n t , s a l e s , a n d o p e r a t i o n o f
t r a n s i t a d v e r t i s i n g p r o g r a m s a n d o t h e r f o r m s o f o u t - o f - h o m e . T h e f o l l o w i n g p e r s o n n e l w i l l b e a v a i l a b l e t o
p r o v i d e a n d / o r s u p e r v i s e a l l s e r v i c e s o u t l i n e d i n t h e R F P r e s p o n s e f o r t h e e n t i r e d u r a t i o n o f t h e c o n t r a c t . W e
h a v e p r o v i d e d t h e r e s u m e s o f o u r k e y p e r s o n n e l , w h i c h d i s c u s s t h e q u a l i f i c a t i o n s a n d c r e d e n t i a l s o f e v e r y o n e
o n t h e i n S l t e S t r e e t M e d i a t e a m .
K E I T H T H O M P S O N
C h i e f E x e c u t i v e O f f i c e r
M r . T h o m p s o n g r a d u a t e d m a g n a c u m l a u d e w i t h a B A i n c o m m u n i c a t i o n s f r o m U n i v e r s i t y o f C a l i f o r n i a , S a n D i e g o
i n 1 9 8 9 , a n d l a t e r r e c e i v e d a n M B A f r o m P e p p e r d i n e U n i v e r s i t y . K e i t h T h o m p s o n h a s s p e n t h i s e n t i r e c a r e e r i n
t h e O u t d o o r A d v e r t i s i n g / S t r e e t F u r n i t u r e / B u s B e n c h i n d u s t r i e s i n v a r i o u s O p e r a t i o n s , l o c a l a n d N a t i o n a l S a l e s ,
G e n e r a l a n d S a l e s M a n a g e m e n t , a n d N a t i o n a l C l i e n t / M e d i a A g e n c y r o l e s i n b o t h L o s A n g e l e s a n d N e w Y o r k C i t y .
M r . T h o m p s o n j o i n e d I n S i t e S t r e e t M e d i a i n 2 0 1 3 a f t e r t h e c o m p l e t i o n o f t h e i n i t i a l r o l l o u t o f t h e n e w C i t y o f
L o s A n g e l e s ' B u s B e n c h p r o g r a m . H e c u r r e n t l y o v e r s e e s a l l a s p e c t s o f t h e c o m p a n y ' s b u s i n e s s a n d i s a l s o a b o a r d
m e m b e r o f G e o p a t h a n d i s i n t h e p r o c e s s o f b e i n g a p p o i n t e d t o t h e b o a r d o f t h e O A A A ( O u t d o o r A d v e r t i s i n g
A s s o c i a t i o n o f A m e r i c a ) .
I n S i t e S t r e e t M e d i a 1 C i t y o f 0 p a " L o c k a 1 R F P 2 1 - 0 8 2 4 1 0 0 1 B u s B e n c h e s / S h e l t e r s & T r a s h R e c e p t a c l e A d v e r t i s i n g W i t h M a i n t e n a n c e P r o g r a m
9
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GLENN FLUTIE
EVP, Operations
Since 1984, Mr. Flutie has provided and managed street furniture programs In numerous markets, and during
this period he has overseen the installation of more than 8,500 bus benches and 300 bus shelters. Mr. Flutie has
a broad knowledge of ADA requirements, as well as general installation expertise, and is known for his ability to
install and maintain benches in a safe and timely manner. His experience includes the supervision of the
installation of the street furniture in Atlanta in 1996 in time for that year's Olympics, and he personally marketed
and supervised the installation of all 6,000 benches in Los Angeles, in less than a two-year time period. Mr Flutie
has an incredible amount of knowledge and unique understanding of the Federal, State, and local regulations
pertaining to Opa-Locka's bus shelters, and has a strong relationship with our furniture manufacturing partners.
ARTHUR R. ROCKWELL
VP of Sales & Marketing
Arthur Rockwell is the company's Vice President, Sales & Marketing. He boasts 20+ years of out -of -home
experience. Mr. Rockwell has been in the advertising industry since 1989 and has spent most of his career in the
out -of -home advertising industry. After leaving La Opinion in 1993, Mr. Rockwell spent 10 years with Vista Media
Group (now Lamar Advertising) in Los Angeles, rising to the position of Executive Vice President, Sales &
Marketing. After leaving Vista Media in 2003, Mr. Rockwell spent 5 years directing the Multi -Cultural Division of
CBS Outdoor (now Outfront Media) as Senior Vice President. In 2006, he was named the Out -Of -Home Media
All Star by Advertising Age's Marketing y Medios magazine. He also has extensive experience in market
intelligence and geodemographic data and analytics. Mr. Rockwell was a long-time resident on South Florida
spending 13 years living in Miami -Dade County (2006 — 2019), specifically Pinecrest and Palmetto Bay, FL. In
2019, he relocated to New York and joined InSite Street Media in September, 2019 as General Manager of the
company's NY — North branch in Westchester, NY.
DAMIAN CANTERINI
Chief Financial Officer
Mr. Canterini was named Chief Financial Officer of InSite Street Media 5 years ago. He is a CPA with over 25
years of experience in public and private accounting. Mr. Canterini oversees accounting, finance, and HR
functions for InSite Street Media. Prior to joining InSite Street Media, he held a variety of upper management
accounting positions within healthcare, telecommunications, pulp and paper, and public accounting industries,
including VP of Finance, Director of Finance, Chief Accounting Officer and Controller. Mr. Canterini received his
B.S. In Accounting from King's College in Pennsylvania and his MBA in Finance from Georgia State University.
RICARDO KATTAN
General Manager - Miami/Broward
Mr. Kattan studied business administration at the University of San Pedro Sula, in San Pedro Sula, Honduras. He
was introduced as Market Manager of InSite Street Media, for the Miami Market, in July 2013. His responsibilities
included the management of the local sales staff, documenting and reviewing sales activity, reporting directly to
the Corporate Office for local needs assessments. Mr. Kattan was named General Manager of InSite, for Miami,
in November 2013. This expanded his Administrative responsibilities locally, being now responsible for most
accounts in the office P&L. As of January 2019, Mr. Kattan manages the Miami and Broward markets for InSite
Street Media. Prior to joining InSite Street Media, Mr. Kattan served as Marketing Manager at IKA Group, a
leading Outdoor Advertising Firm operating in Central America. From 2009 thru 2011, Mr. Kattan worked as
General Manager, and Partner, of PME store chains and the distribution center of PM E Honduras S.A., a company
dedicated to wholesale and retail of computer electronics imported from the United States.
InSite Street Media 1 City of Opa-Locka 1 RFP 21-0824100 1 Bus Benches / Shelters & Trash Receptacle Advertising With Maintenance Program
35
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D E D I C A T E D S A L E S F O R C E
I n a d d i t i o n t o o u r l o c a l O p a - L o c k a s a l e s t e a m , I n S i t e S t r e e t M e d i a h a s a n a t i o n a l / r e g i o n a l s a l e s t e a m t h a t
c u r r e n t l y s e l l s a d v e r t i s i n g s p a c e f o r a l l o u r o f f i c e s , i n c l u d i n g o u r M i a m i - D a d e r e g i o n . I n S i t e S t r e e t M e d i a h a s o n e
o f t h e m o s t e x p e r i e n c e d a n d k n o w l e d g e a b l e s a l e s t e a m s i n t h e C o u n t r y . B u t o u r k e y t o s u c c e s s l i e s i n o u r
a p p r o a c h t o o u r d e d i c a t e d , h e a v y , l o c a l s a l e s e f f o r t , a s w i l l b e t h e c a s e i n O p a - L o c k a . I n S i t e S t r e e t M e d i a
d e v e l o p s i t s o w n i n - h o u s e e m p l o y e e s t o f u n c t i o n a s t h e l o c a l s a l e s f o r c e i n t h e m a r k e t s i t s e r v e s a n d i s t h e r e b y
a b l e t o r e p r e s e n t o u r p a r t n e r ' s a d v e r t i s i n g p r o g r a m s a n d a c h i e v e t h e h i g h e s t r e v e n u e g e n e r a t i o n p o s s i b l e . O u r
s a l e s f o r c e w i l l b e f o c u s e d o n s e l l i n g t h e a s s e t s o f t h i s f r a n c h i s e a n d t h e i r e f f o r t s w i l l n o t b e d i l u t e d w i t h s a f e s o f
o t h e r t r a d i t i o n a l o u t d o o r a s s e t s s u c h a s b i l l b o a r d s .
S H O R T - F O R M R E S U M E S O F K E Y P E R S O N N E L
K e i t h T h o m p s o n
I n S i t e M a r t i n S t r e e t A d s / I n S i t e S t r e e t M e d i a
E x e c u t i v e V i c e P r e s i d e n t / C E O
2 0 1 4 - P r e s e n t
R M G N e t w o r k s
S e n i o r V i c e P r e s i d e n t
2 0 1 3 2 0 1 4
E y e C o r p M e d i a
D i r e c t o r o f N a t i o n a l S a l e s
2 0 1 0 2 0 1 3
V a n W a g n e r C o m m u n i c a t i o n s , L L C
V P o f S a l e s / G M o f S p e c i a l t y M e d i a G r o u p
2 0 0 3 2 0 1 0
V i s t a M e d i a G r o u p
E x e c u t i v e V i c e P r e s i d e n t
1 9 9 9 2 0 0 3
I . P . G .
M a n a g i n g D i r e c t o r
1 9 9 8 1 9 9 9
U n i v e r s a l O u t d o o r ( C l e a r C h a n n e l O u t d o o r )
N a t i o n a l A c c o u n t M a n a g e r
1 9 9 7 1 9 9 8
K B H o m e
M a n a g e r - C o r p o r a t e S i g n a g e
1 9 9 6 1 9 9 7
O U T F R O N T M e d i a
S e n i o r A c c o u n t E x e c u t i v e
1 9 9 1 - 1 9 9 6
f
G l e n n F l u t i e
I n S i t e S t r e e t M e d i a
E V P o f O p e r a t i o n s
2 0 1 8 P r e s e n t
M a r t i n G r o u p
P r e s i d e n t a n d C O O
1 9 9 4 2 0 1 7
F l u t i e E n t e r p r i s e s
P r e s i d e n t
1 9 8 8 1 9 9 4
l
R i c a r d o K a t t a n
I n S i t e S t r e e t M e d i a
G e n e r a l M a n a g e r - M i a m i / B r o w a r d
2 0 1 3 P r e s e n t
G r u p o I K A P u b l i c i t a r i a
M a r k e t i n g M a n a g e r
2 0 1 1 2 0 1 3
P M E H o n d u r a s S . d e R . L .
M a n a g i n g P a r t n e r
2 0 0 8 2 0 1 1
J
I n S i t e S t r e e t M e d i a 1 C i t y o f O p a - 1 . o c k a 1 R F P 2 1 - 0 8 2 4 1 0 0 f B u s B e n c h e s / S h e l t e r s & T r a s h R e c e p t a c l e A d v e r t i s i n g W i t h M a i n t e n a n c e P r o g r a m
3 6
0
A
40
40 Installation Schedule
i
• TRANSIT BENCHES
> Days 1-5 of the Contract: InSite Street Media will launch an after-hours phone -line for members of the
ID Opa-Locka staff to report any damaged transit benches, during non -business hours.
• ➢ Days 1-5 of the Contract: InSite Street Media's maintenance crew will begin cleaning the transit benches,
and disposing of any waste on or near the benches, two (2) times per week.
• > Days 1-30 of the Contract: InSite Street Media's crews will install, if requested, a refurbished transit bench
• at locations requested by the City of Qpa-Locka that meets the required FOOT and ADA minimum
standards for bench installations.
• ➢ Days 91-150 of the Contract: InSite Street Media's installation crew will install "retro benches" at all 75
• designated transit bench locations that meets the required FDOT and ADA minimum standards for bench
• installations. The retro metal seats will be thermoplastic -coated in a burgundy color to match the overall
esthetic of Opa-Locka's streetscape.
> Months 7-12 of the Contract: Regardless of which style of new bench [from our proposal] is selected by
the City of Opa-Locka, InSite Street Media will install up to 75 fixed metal thermoplastic -coated burgundy-
, colored transit benches at all locations requested by the City of Opa-Locka that meet the required FOOT
and ADA minimum standards for bench installations. The thermoplastic material has been used in Dade
County, Broward County, and the City of Los Angeles for nearly 20 years; and has proven to be the best
way to dissipate heat and allow for easy -cleaning of graffiti.
TRANSIT SHELTERS
0 ➢ Days 1-5 of the Contract: As stated above, InSite Street Media will launch an after-hours phone -line for
members of the Opa-Locka staff to report any damaged transit shelters, during non -business hours.
ID > Days 1-5 of the Contract: As stated above, InSite Street Media's maintenance crew will begin cleaning the
. transit shelters, and disposing of any waste on or near the shelters, two (2) times per week.
➢ Days 1-30 of the Contract: InSite Street Media's installation crew will visit each of the designated ten (10)
transit shelter locations and will write-up a diagnosis of that particular shelter, including any necessary
repairs needed to restore each shelter to as close to "like new" condition as possible. A report of all
necessary repairs will be submitted to the City of Opa-Locka by the end of the first 30 days of the contract.
> Days 31-90 of the Contract: InSite Street Media's installation crew will start to refurbish the designated
O 10 transit shelters, and repair any components that are fixable without ordering new parts.
• > Months 4-12 of the Contract: InSite Street Media will repaint the designated ten (10) transit shelters in
burgundy, or any color selected by the City of Opa-Locka.
➢ Year 1 of the Contract: InSite Street Media will refurbish, two transit shelters with solar panels and backlit
® ad boxes. (The refurbishment costs for these two shelters will come out of Opa-Locka's portion of the
revenue share for Year 1 of the Contract.)
ID ➢ Year 2 of the Contract: InSite Street Media will refurbish, two transit shelters with solar panels and backlit
® ad boxes. (The refurbishment costs for these two shelters will come out of Opa-Locka's portion of the
revenue share for Year 2 of the Contract.)
> Year 3 of the Contract: InSite Street Media will refurbish, two transit shelters with solar panels and backlit
ID ad boxes. (The refurbishment costs for these two shelters will come out of Opa-Locka's portion of the
® revenue share for Year 3 of the Contract.)
® ➢ Year 4 of the Contract: InSite Street Media will refurbish, two transit shelters with solar panels and backlit
ad boxes. (The refurbishment costs for these two shelters will come out of Opa-Locka's portion of the
revenue share for Year 4 of the Contract.)
ID > Year 5 of the Contract: InSite Street Media will refurbish, two transit shelters with solar panels and backlit
ad boxes. (The refurbishment costs for these two shelters will come out of Opa-Locka's portion of the
ID revenue share for Year 5 of the Contract.)
10
a
37
InSite Street Media 1 City of Opa-Locka 1 RFP 21-0824100 1 Bus Benches / Shelters & Trash Receptacle Advertising With Maintenance Program
TRASH RECEPTACLES
> Days 1-5 of the Contract: Launch an after-hours phone -line for members of the Opa-Locka staff to report
any maintenance -related issues, during -non -business hours.
> Days 1-60 of the Contract: InSite Street Media will order new, 32 -gallon trash receptacles in burgundy,
or any color selected by the City of Opa-Locka, to be installed at transit bench locations, and transit
shelter locations (for shelters scheduled to be refurbished in Year 1 of the Contract).
> Days 120-180 of the Contract: InSite Street Media will install the new trash receptacles, either by bolting
them down into the concrete, or by post -mounted them into the soil, for whatever application is at any
given location.
➢ Years 2-5 of the Contract: InSite Street Media will install the remaining eight (8) new trash receptacles,
in burgundy, or any color selected by the City of Opa-Locka. These installations will occur after the
remaining transit shelter refurbishments and/or installations have been completed. These trash
receptacles will be installed either by bolting them down into the concrete, or by post -mounted them
into the soil, for whatever application is at any given location.
38
InSite Street Media 1 City of Opa-Locka 1 RFP 21-0824100 1 Bus Benches / Shelters & Trash Receptacle Advertising With Maintenance Program
39
Proposed Pricing
InSite Street Media is requesting that the City of Opa-Locka consider a 5 -year contract for both the Transit Bench
and Transit Shelter advertising, with an additional 5 -year option to renew. This 5 -year + 5 -year option term
will provide an economically feasible duration for the Opa-Locka program to fund the investment in an upgraded
Street Furniture program including both Transit Benches and Transit Shelters thereby improving the Streetscape
in the city of Opa-Locka. In the event of a 5 -year contract (with a 5 -year option to renew), InSite Street Media's
proposed pricing is as follows:
TRANSIT BENCHES:
The Greater of 20% of Revenue or flat fee* per sold Bench, per year
BENCH PRICING SCHEDULE
*EITHER
■ PROGRAM YEARS 1-3 - $1S per sold Bench
• PROGRAM YEARS 4-6 - $16 per sold Bench
• PROGAM YEARS 7-10 - $17 per sold Bench
OR THE GREATER OF
■ 20% of ADVERTISING REVENUE
> In the event that 90% of the 75 Transit Benches yield advertising revenue for 12 months of the
year based on a target projected price point of $100 per bench per month; the City of Opa-Locka's
portion of the revenue -share would be approximately $16,200 per year.
TRANSIT SHELTERS:
20% of Revenue** per sold shelter, per year
SHELTER PRICING SCHEDULE
• 20% of ADVERTISING REVENUE
**The funds required for the investment in capital expenditure items including the purchase and
install costs for illuminated light boxes and any other capital improvements on city -owned Shelters
will be derived from the advertising revenue from Transit Shelter advertising sales. InSite will outlay
initial funds to improve the city -owned shelters over the first 5 -years of the program. Once the
costs have been recovered, the revenue share program will go into effect.
> Once the above referenced Cap -Ex costs for clty-owned Shelter improvements are covered and in
the event that the 10 existing city -owned Transit Shekers (each with 2 ad faces) yield advertising
revenue far .12 months of the year; based on a projected target Transit Shelter price point of $150
per ad face per month (equating to $300 per shelter per month); the City of Opa-Locka's portion
of the revenue -share would be approximately $7,200 per year.
InSite Street Media 1 City of Opa-Locka 1 RFP 21-0824100 1 Bus Benches/ Shelters & Trash Receptacle Advertising With Maintenance Program
40
References
Below is our list of references for the City of Opa-Locka's Bus Benches / Shelters & Trash Receptacle Advertising
With Maintenance Program:
Municipal Partner
Miami Dade County, FL
Contract Manager / POC
Raonel Rodriguez
Public Works Transit Passenger Amenities Manager
1,650 Transit Benches
Contact Information
(786) 469-5328
raonel.rodriguez@miamidade.gov
City of Hialeah, FL
Jorge de la Nuez
Contract Administrator
350+ Benches
(305) 632-8316
jdelanuez@hialeahfl.gov
City of North Miami, FL
Steven Marcellus
Transportation Specialist
39 Transit Benches
(786) 828-7460
smarcellus@northmiamifl.gov
Hillsborough Area
RegionalTransit (HART)
Tampa, FL
Daniel Rodriguez
Project Manager
360+ Transit Shelters
(813) 384-6438
rodriguezd@gohart.org
City of Los Angeles, CA
Lance Oishi
Contract Administrator
6,000 Transit Benches
(213) 847-3333
lance.oishi@lacity.org
fnSite Street Media 1 City of Opa-Locka 1 RFP 21-0824100 1 Bus Benches / Shelters & Trash Receptacle Advertising With Maintenance Program
all
RFP NO. 21-0824100
0 US BENCHES / SHELTERS AND TRASH RECEPTACLE ADVERTISING WITH
'' f�.-�: MAINTENANCE PROGRAM
4 PROPOSER QUALIFICATIONS
•
i1
is
0,
1. Legal Name and nd Address:
e Name: Apex Outdoor Advertising, LLC D.B.A InSite Street Media
ill
Address: 1835 NW 112th Avenue, Suite 161
all City, State, Zip: Miami, FL 33172 Phone/Fax: 305.969.6100 / 305.969.0540
1
tip 2. Check One: Corporation () Partnership (x) Individual ()
3. If Corporation, state:
Date of Incorporation:
4. If an out-of-state Corporation, currently authorized to do business in Florida, give date of
such authorization: (Not a corporation.)
0
5. Name and Title of Principal Officers Date Elected:
Keith Thompson, C.E.O. 06/02/21
r Randall Smith, Executive Chairman
ID
1
1
1
7. The length of time (continuous) in business as a service organization in Florida:
23 years
The Proposer, as a result of this proposal, MUST hold a County and/or Municipal Contractor's
Occupational License in the area of their fixed business location, The following information MUST
be completed and submitted with the proposal to be considered:
N/A State in which Incorporated: N/A
06/02/21
Glenn Flutie, EVP Field Operations 09/28/18
Damian Canterini, C.F.O. 09/28/18
1
6. The length of time in business: 23 years
1 8. Provide a list of at least three commercial or government references that the bidder has
1 supplied service/commodities meeting the requirements of the City of 0pa-locka
specification, during the last twenty-four months.
D 9. A copy of County and/or Municipal Occupational License(s)
Note: Information requested herein and submitted hy the proposers will he analyzed by the City ofOpu-locka and will be a factor considered in awarding
1 any n'Nultinq contract. The purpose its to insure that the Contractors, in the sole opinion of the City of Opu-k,cka, can sufficiently and efficiently ntly perform
all the required se rvlces in a timely and satisfactory manner as will be required by the subject contract- If there am any terms and/or conditions that are
D in conflict, the most stringent requirement shall apply.
20
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RFP NO: 21-0824100
PRICE PROPOSAL FORM
BUS BENCHES / SHELTERS AND TRASH RECEPTACLE ADVERTISING WITH
MAINTENANCE PROGRAM
PROPONENT understands and agrees that the Contract Price is the lump sum to furs nd install
all of the Work complete in place. Vendor's price will not be adjusted unless they ' changes the
scope of the Project after the Contract Date.
As such, the Vendor shall furnish all labor, materials, equipment, tools rintendence and
services necessary to provide a complete, in place Project for the Propose f: ' e of:
SUBMITTED
THIS
BID SUBMITTED BY:
LUMP SUM PRICE: $
DAY OF 2021.
Company
Name of Person Authorized to Subr C
Bid
Signature
Title
fl�
/2,
Ci
lephone Number
Fax Number
Email Address
21
CITY OF OPA-LOCKA
CERTIFICATION REGARDING DEBARMENT, SUSPENSION
PROPOSED DEBARMENT AND OTHER MATTERS OF
RESPONSIBILITY
1. The Proposer certifies, to the best of its knowledge and belief, that the Proposer and/or any of its
Principals:
A. Are not presently debarred, suspended, proposed for debarment, or declared ineligible
for the award of contracts by any Federal agency.
B. Have not, within a three-year period preceding this offer, been convicted of or had a civil
judgment rendered against them for: commission of fraud or a criminal offense in connection
with obtaining, attempting to obtain, or performing a public (Federal, state, or local) contract
or subcontract; violation of Federal or state antitrust statutes relating to the submission of
offers; or commission of embezzlement, theft, forgery, bribery, falsification or destruction of
records, making false statements, tax evasion, or receiving stolen property; and
C. Are not presently indicted for, or otherwise criminally or civilly charged by a
governmental entity with, commission of any of the offenses enumerated in paragraph 1-B
of this provision.
2. The Proposer has not, within a three-year period preceding this offer, had one or more contracts
terminated for default by any City, State or Federal agency.
A. "Principals," for the purposes of this certification, means officers; directors; owners;
partners; and, persons having primary management or supervisory responsibilities within a
business entity (e.g., general manager; plant manager; head of a subsidiary, division, or
business segment, and similar positions). This Certification Concerns a Matter Within the
Jurisdiction of an Agency of the United States and the Making of a False, Fictitious, or
Fraudulent Certification May Render the Maker Subject to Prosecution Under Section 1001,
Title 18, United States Code.
B. The Proposer shall provide immediate written notice to the Contracting Officer if, at any
time prior to contract award, the Proposer learns that its certification was erroneous when
submitted or has become erroneous by reason of changed circumstances.
C. A certification that any of the items in paragraph (a) of this provision exists will not
necessarily result in withholding of an award under this solicitation. However, the
certification will be considered in connection with a determination of the Proposer's
responsibility. Failure of the Proposer to furnish a certification or provide such additional
information as requested by the Contracting Officer may render the Proposer non-
responsive.
D. Nothing contained in the foregoing shall be construed to require establishment of a
system of records in order to render, in good faith, the certification required by paragraph
(a) of this provision. The knowledge and information of a Proposer is not required to exceed
that which is normally possessed by a prudent person in the ordinary course of business
dealings.
E. The certification in paragraph (a) of this provision is a material representation of fact upon
which reliance was placed when making award. If it is later determined that the Proposer
knowingly rendered an erroneous certification, in addition to other remedies available to
the Government, the Contracting Officer may terminate the contract resulting from this
solicitation for default.
0
9
9
3
9
5
Pqk
AS THE PERSON AUTHO IZED TO SIGN THE STATEMENT, I CERTIFY THAT THIS FIRM COMPLIES
FULLY WITH THE 'NTS.
Signature
Keith Thompson
Printed Name
23
CITY OF OPA-LOCKA
RFP NO. 21-0824100
DRI G-FREF WORKPLACE CERTIFICATION FORM
Whenever two (2) or more bids/proposals, which are equal with respect to price, quality, and
service, are received by the CITY OF OPA-LOCKA for the procurement of commodities or contractual
services, a bid/proposal received from a business that certifies that it has implemented a drug -free
workplace program shall be given preference in the award process. In order to have a drug -free
workplace program, a business shall:
1. Publish a statement notifying employees that the unlawful manufacture, distribution,
dispensing, possession or use of controlled substances is prohibited in the workplace and
specifying the actions that will be taken against employees for violations of such prohibition.
2. Inform employees about the dangers of drug abuse in the workplace, the business's policy of
maintaining a drug -free workplace, any available drug counseling, rehabilitation, and
employee assistance programs, and the penalties that may be imposed upon employees for
drug abuse violations.
3. Give each employee engaged in providing the commodities or contractual services that are
under bid a copy of the statement specified in number (1).
4. In the statement specified in number (1), notify the employees that as a condition for
working on the commodities or contractual services that are under bid, the employee will
abide by the terms of the statement and will notify the employer of any conviction on or plea
of guilty or no contest to any violation of Chapter 893, Florida Statutes or of any controlled
substance law of the United States or any singular state, for a violation occurring in the
workplace no later than five (5) days after such conviction.
5. Impose a sanction on, or require the satisfactory participation in a drug abuse assistance or
rehabilitation program if such is available in the employee's community by any employee
who is so convicted.
6. Make a good faith effort to continue to maintain a drug -free workplace through
implementation of Section 287.087, Florida Statutes.
This Certification is submitted by Keith Thompson the
(Name)
C.E.O. of InSite Street Media
(Title/Position)
(Company)
who does hereby certify that said Company has implemented a drug -free workplace program, which
meets the requirements of Section 287.087, Florida tones, whic are identified in numbers (1)
through (6) above.
8/20/2021
Date Si nature
24
CITY OF OPA-LOCKA
NON -COLLUSION AFFIDAVIT
STATE OF FLORIDA - COUNTY OF MIAMI DADE
Keith Thompson being first duly sworn, deposes and says that:
(1) He She/They is/are the Officer (Chief Executive Officer)
caner, Partner, Officer, Representative or Agent) of
InSite Street Media the PROPONENT that has submitted the attached
posal;
(2) He She/They is/are fully informed respecting the preparation and contents of the
a ched Proposal and of all pertinent circumstances respecting such Proposal;
(3) Such Proposal is genuine and is not a collusive or sham Proposal;
(4) Neither the said PROPONENT nor any of its officers, partners, owners, agents,
representatives, employees or parties in interest, including this affiant, have in any way
colluded, conspired, connived or agreed, directly or indirectly, with any other
PROPONENT, firm, or person to submit a collusive or sham Proposal in connection with
the Work for which the attached Proposal has been submitted; or to refrain from
Proposing in connection with such Work; or have in any manner, directly or indirectly,
sought by agreement or collusion, or communication, or conference with any
PROPONENT, firm, or person to fix any overhead, profit, or cost elements of the Proposal
or of any other PROPONENT, or to fix any overhead, profit, or cost elements of the
Proposed Price or the Proposed Price of any other PROPONENT, or to secure through any
collusion, conspiracy, connivance, or unlawful agreement any advantage against
(Recipient), or any person interested in the proposed Work;
(5) The price or prices quoted in the attached Proposal are fair and proper and are not
tainted by any collusion, conspiracy, connivance, or unlawful agreement on the part of
the PROPONENT or any other of its agents, representatives, owners, employees or parties
of interest, including this affiant
Signed, seal d and delivered in he presence of:
Witness
(Glenn Flutie, EVP Field Operations)
Keith Thompson, C.E.O.
Print Name and Title
Witness
(Randall Smith, Executive Chairman)
25
NON-DISCRIMINATION AFFIDAVIT
1, the undersigned, hereby duly sworn, depose and say that the organization, business or
entity represented herein shall not discriminate against any person in its operations, activities or
delivery of services under any agreement it enters into with the City of Opa-locka. The same shall
affirmatively comply with all applicable provisions of federal, state and local equal employment
laws and shall not engage in or commit any discriminatory practice against any person based on
race, age, religion, color, gender, sexual orientation, national origin, marital status, physical or
mental disability, political affiliation or any other factor which cannot be lawfully used as a basis for
service delivery.
By:
Christian Oliver
Title: South Florida Operations Manager
Sworn and subscribed before this
2 3day of/1A.+�,�k , 20
tary Public, State of Florida
( P-- 7 -.1 t Vti-t,<ALL.'l
(Printed Name)
My commission expires: (' j
2.02
26
E -VERIFY
Effective January 1, 2021, public and private employers, contractors and subcontractors will be
required to register with, and use of the E -verify system in order to verify the work authorization
status of all newly hired employees. Vendor/Consultant/Contractor acknowledges and agrees to
utilize the U.S. Department of Homeland Security's E -Verify System to verify the employment
eligibility of:
a) All persons employed by Vendor/Consultant/Contractor to perform employment duties within
Florida during the term of the contract; and
b) All persons (including sub-vendors/sub-consultants/sub-contractors) assigned by Vendor
/Consultant/ Contractor to perform work pursuant to the contract with the Department The
Vendor /Consultant/ Contractor acknowledges and agrees that use of the U.S. Department of
Homeland Security's E -Verify System during the term of the contract is a condition of the contract
with the City; and
By entering into a Contract, the Contractor becomes obligated to comply with the provisions of Section
448.095, Fla. State, "Employment Eligibility," as amended from time to time. This includes but is not
limited to utilization of the E -Verify System to verify the work authorization status of all newly hired
employees, and requiring all subcontractors to provide an affidavit attesting that the subcontractor
does not employ, contract with, or subcontract with, an unauthorized alien. The contractor shall
maintain a copy of such affidavit for the duration of the contract Failure to comply will lead to
termination of this Contract, or ifa subcontractor knowingly violates the statute, the subcontract must
be terminated immediately. If t contract is terminated for a violation of the statute by the Contractor,
the Contractor may not be awarded a public contract for a period of 1 year after the date of
termination. The Contractor acknowledges it is liable to the City for any additional costs as a result
of termination of the contract due to Contractor's failure to comply with the provisions herein.
27
E -VERIFY FORM
Definitions:
"Contractor" means a person or entity that has entered or is attempting to enter into a contract with
a public employer to provide labor, supplies, or services to such employer in exchange for salary,
wages, or other remuneration.
"Subcontractor" means a person or entity that provides labor, supplies, or services to or for a
contractor or another subcontractor in exchange for salary, wages, or other remuneration.
Effective January 1, 2021, public and private employers, contractors and subcontractors will begin
required registration with, and use of the E -verify system in order to verify the work authorization
status of all newly hired employees. Vendor/Consultant/Contractor acknowledges and agrees to
utilize the U.S. Department of Homeland Security's E -Verify System to verify the employment
eligibility of:
a) All persons employed by Vendor/Consultant/Contractor to perform employment duties
within Florida during the term of the contract; and
b) All persons (including sub-vendors/subconsultants/subcontractors) assigned by
Vendor/Consultant/Contractor to perform work pursuant to the contract with the
Department. The Vendor/Consultant/Contractor acknowledges and agrees that use of the
U.S. Department of Homeland Security's E -Verify System during the term of the contract is a
condition of the contract with the City of Opa-locka; and
Should vendor become successful Contractor awarded for the above -named project, by entering
into this Contract, the Contractor becomes obligated to comply with the provisions of Section
448.095, Fla. Stat., "Employment Eligibility," as amended from time to time. This includes but is not
limited to utilization of the E -Verify System to verify the work authorization status of all newly hired
employees, and requiring all subcontractors to provide an affidavit attesting that the subcontractor
does not employ, contract with, or subcontract with, an unauthorized alien. The contractor shall
maintain a copy of such affidavit for the duration of the contract. Failure to comply will lead to
termination of this Contract, or if a subcontractor knowingly violates the statute, the subcontract
must be terminated immediately. If this contract is terminated for a violation of the statute by the
Contractor, the Contractor may not be awarded a public contract for a period of 1 year after the date
of termination.
Company Name:
Authorized Signature:
Print Name: �i(eith Thompson
Title: Chief Executive Officer
Date: 8/20/2021
is
28
City of Opa-locka
RFP NO: 21- V00000(
REQUEST FOR PROPOSAL (RFP)
BUS BENCHES / SHELTERS AND TRASH
RECEPTACLE ADVERTISING WITH MAINTENANCE
PROGRAM
CITY OF OPA-LOCKA
BUS BENCHES / SHELTERS AND TRASH RECEPTACLE ADVERTISING
WITH MAINTENANCE PROGRAM
RFP NO. 21-XXXX)OCX
TABLE OF CONTENTS
Subject
Page Number
Cover 1
Table of Contents 2
Advertisement 3
Part I - Proposal Guidelines 4
Part 11 - Nature of Services Required 8
Part III - Proposal Requirements 10
Part IV - Evaluation of Proposals 12
Proposer Qualifications 15
Price Proposal .......16
Debarment, Suspension Certification 17
Drug -Free Certification 19
Non -Collusion Affidavit 20
Non -Discrimination Affidavit 21
E -Verify Form 22
GWOFOPA-LOCKA
REQUEST FOR PROPOSALS
RFP NO: 21-XXXXXXX
Bus Benches / Shelters and Trash Receptacle Advertising with Maintenance Program
Sealed Proposals for Bus Benches / Shelters and Trash Receptacle Advertising with Maintenance
Program will be received by the City of Opa-locka at the Office of the City Clerk, 780 Fisherman St, 4th
Floor, Opa-Iocka, Florida 33054, Tuesday, July 27, 2021 by 1:00 p.m, Any RFP Package received after
the designated closing time will be returned unopened. The City of 0pa-locka will be accepting proposals
by mail, however it is your responsibility to submit your proposal by the due date. In addition, proposals
may be submitted via www.demandstar.com (e -bid). The address to submit sealed proposals is listed
below:
CITY OF OPA-LOCKA
Office of the City Clerk
780 Fisherman Street, 4th Floor
Opa-Iocka, Florida 33054
An original and six (6) copies for a total of seven (7) plus 1 copy of the Proposal package on USB Flash
Drive in PDF format shall he submitted in sealed envelopes/packages addressed to the City Clerk, City
of Opa-locka, Florida, and marked RFP for Bus Benches / Shelters and Trash Receptacle
Advertising with Maintenance Program.
Proposers desiring information for use in preparing proposals may obtain a set of such documents by
visiting the City's website at www� alockafi eov or www,demandstar,com.
The City reserves the right to accept or reject any and all proposals and to waive any technicalities or
irregularities therein. The City further reserves the right to award the contract to that proposer whose proposal
best complies with the RFP NO: 21-XXXXXXX requirements. Proposers may not withdraw their proposal
for a period of ninety (90) days from the date set for the opening thereof.
A Mandatory pre -bid meeting will be held on Tuesday, July 13, 2021 at 10:00 a.m. at Sherbondy Village,
215 Perviz Avenue, Opa-Iocka, FL 33054.
City Clerk
Joanna Flores, CMC
CITY OF OPA-LOCKA
RFP NO. 21-X XXXXXX
BUS BENCHES / SHELTERS AND TRASH RECEPTACLE ADVERTISING WITH MAINTENANCE
PROGRAM
PART I
PROPOSAL GUIDELINES
1.1. Introduction: The City of Opa-locka is requesting proposals from qualified professional
consultants to provide Bus Bench / Shelters and Trash Receptacle Advertising with Maintenance
services for the City of Opa-locka.
1-2. Proposal Submission and Withdrawal: The City of Opa-locka will be accepting proposals
by mail, however it is your responsibility to submit your proposal by the due date. In addition,
proposals may be submitted via www.demandstar.cotrl (e -bid). The City must receive all proposals
by 1:00pm on Tuesday. July 27, 2021. The address to submit sealed proposals is listed below:
CITY OF OPA-LOCKA
Office of the City Clerk
780 Fisherman Street, 4th Floor
Opa-locka, Florida 33054
To facilitate processing, please clearly mark the outside of the proposal package as follows: RFP NO.
21-XXXXXXX - Bus Benches / Shelters and Trash Receptacle Advertising with Maintenance
Program. This package shall also include the Proposer's return address.
Proposers may withdraw their proposals by notifying the City in writing at any time prior to the
deadline for proposal submittal. After the deadline, the proposal will constitute an irrevocable offer,
for a period of 90 days. Once opened, proposals become a record of the CITY and will not be
returned to the Proposer.
The City cautions proposers to assure actual delivery of mailed or hand -delivered proposals directly
to the City Clerk's Office at 780 Fisherman Street, 4th Floor, Opa-locka, Florida 33054 prior to the
deadline set for receiving proposals. Telephone confirmation of timely receipt of the proposal may
be made by calling (305) 688-4611 before proposal closing time. Any proposal received after the
established deadline will not be considered and will be returned unopened to the Proposer(s).
1-3. Number of Copies; Proposers shall submit an original and six (6) copies (a total of 7)
plus one copy on CD in PDF format of the proposal in a sealed, opaque package marked as noted
above. The Proposer will be responsible for timely delivery, whether by personal delivery, US Mail
or any other delivery medium.
1-4. Development Costs: Neither the City nor its representatives shall be liable for any expenses
incurred in connection with preparation of a response to this Request for Proposal. Proposers
should prepare their proposals simply and economically, providing a straightforward and concise
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description of the Proposer's ability to meet the requirements of the RFP.
1-5. Inquiries: The City Clerk will receive written requests for clarification concerning the
meaning or interpretations of the RFP, until eight (8) days prior to the submittal date. City personnel
are authorized only to direct the attention of prospective Proposers to various portions of the RFP
so that they may read and interpret such for themselves. No employee of the City is authorized to
interpret any portion of this RFP or give information as to the requirements of the RFP in addition
to what is contained in the written RFP document.
1-6. Addendum: The City may record its response to inquiries and any supplemental
instructions in the form of written addenda. The CITY may mail written addenda up to three (3)
calendar days before the date fixed for receiving the proposals. Proposers shall contact the City to
ascertain whether any addenda have been issued. Failure to do so could result in an unresponsive
proposal. Any oral explanation given before the RFP opening will not be binding.
All Proposers are expected to carefully examine the proposal documents. Any ambiguities or
inconsistencies should be brought to the attention of the City's Purchasing Agent through written
communication prior to the opening of the proposals.
1-7. Contract Awards: The City anticipates entering into an Agreement with the Proposer who
submits the proposal judged by the City to be most advantageous.
The Proposer understands that this RFP does not constitute an offer or an Agreement with the
Proposer. An offer or Agreement shall not be deemed to exist and is not binding until proposals are
reviewed, accepted by appointed staff, the best proposal has been identified, approved by the
appropriate level of authority within the City and executed by all parties. The City anticipates that
the final Agreement will be in substantial conformance with this sample Agreement; nevertheless,
Proposers are advised that any Agreement may result from the RFP may deviate from the Sample
Agreement.
The City reserves the right to reject all proposals, to abandon the project and/or to solicit and re -
advertise for other proposals.
1-8. Contractual Agreement: This RFP and Consultant/Contractor proposal shall be included
and incorporated in the final award. The order of contractual precedence will be the Contract or
Agreement document, original Terms and Conditions, and Proposer response. Any and all legal
action necessary to enforce the award will be held in Miami -Dade County and the contractual
obligations will be interpreted according to the laws of Florida. Any additional contract or
agreement requested for consideration by the Proposer must be attached and enclosed as
part of the proposal.
1-9. Selection Process: The proposals will be evaluated and assigned points. The firm with the
highest number of points will be ranked first; however, nothing herein will prevent the City from
assigning work to any firm deemed responsive and responsible.
The City reserves the right to further negotiate any proposal, including price, with the highest rated
Proposer. If an agreement cannot be reached with the highest rated Proposer, the City reserves the
right to negotiate and recommend award to the next highest Proposer or subsequent Proposers
until an agreement is reached.
1-10. Public Records: Upon award recommendation or ten (10) days after opening, whichever
occurs first, proposals become "public records" and shall be subject to public disclosure consistent
with Chapter 1.19 Florida Statutes. Proposers must invoke the exemptions to disclosure provided
by law in the response to the RFP, and must identify the data or other materials to be protected, and
must state the reasons why such exclusion from public disclosure is necessary. Document files may
be examined, during normal working hours.
1-11. News Releases: The Proposer shall obtain the prior approval of the City Manager's Office of
all news releases or other publicity pertaining to this RFP or the service, study or project to which
it relates.
1-12. Insurance: The awarded Proposer(s) shall maintain insurance coverage reflecting at least
the minimum amounts and conditions specified herein. In the event the Proposer is a governmental
entity or a self -insured organization, different insurance requirements may apply.
Misrepresentation of any material fact, whether intentional or not, regarding the Proposers'
insurance coverage, policies or capabilities may be grounds for rejection of the proposal and
rescission of any ensuing Agreement.
1. Evidence of General Liability coverage with limits not less than $1,000,000 per
Occurrence/ $2,000,000 Aggregate (including Policy Number and Policy Period);
2. Evidence of Auto Liability coverage with limits not less than $1,000,000 per
Occurrence/$1,000,000 Aggregate (Including Policy Number and Policy Period);
3. Evidence of Workers' Compensation coverage with statutory limits and Employer's
Liability coverage with limits not less than $100,000 (Including Policy Number and Policy
Period);
4.The City listed as an additional insured (this may be specifically limited to the specific
job(s) the contractor will be performing);
5. Minimum 30 -day written notice of cancellation.
1-13. Licenses: Proposers, both corporate and individual, must be fully licensed and certified in
the State of Florida at the time of RFP submittal. The proposal of any Proposer who is not fully
licensed and certified shall be rejected.
1-14. Public Entity Crimes: Award will not be made to any person or affiliate identified on the
Department of Management Services' "Convicted Vendor List". This list is defined as consisting of
persons and affiliates who are disqualified from public contracting and purchasing process because
they have been found guilty of a public entity crime. No public entity shall award any contract to,
or transact any business in excess of the threshold amount provided in Section 287.017 Florida
Statutes for Category Two (currently $25,000) with any person or affiliated on the "Convicted
Vendor List" for a period of thirty-six (36) months from the date that person or affiliate was placed
on the "Convicted Vendor List" unless that person or affiliate has been removed from the list. By
signing and submitting the RFP proposal forms, Proposer attests that they have not been placed on
the "Convicted Vendor List".
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1-15. Code Of Ethics: If any Proposer violates or is a party to a violation of the code of ethics of
the City of Opa-locka or the State of Florida with respect to this proposal, such Proposer may be
disqualified from performing the work described in this proposal or from furnishing the goods or
services for which the proposal is submitted and shall be further disqualified from submitting any
future proposals for work, goods or services for the City of Opa-locka.
1-16. Drug -Free Workplace: Preference shall be given to businesses with Drug -Free Work Place
(DFW) programs. Whenever two or more proposals which are equal with respect to price, quality,
and service are received by the City for the procurement of commodities or contractual services, a
proposal received from a business that completes the attached DFW form certifying that it is a DFW
shall be given preference in the award process.
1-17. Permits and Taxes: The Proposer shall procure all permits, pay all charges, fees, and taxes,
and give all notices necessary and incidental to the due and lawful prosecution of the work.
1-18. Protests: Protests of the plans, specifications, and other requirements of the request for
proposal and bids must be received in writing by the City Clerk's Office at least ten (10) working
days prior to the scheduled bid opening. A detailed explanation of the reason for the protest must
be included. Protests of the award or intended award of the bid or contract must be in writing and
received in the City Clerk's Office within seven (7) working days of the notice of award. A detailed
explanation of the protest must be included.
1-19. Termination for Convenience: A contract may be terminated in whole or in part by the
City at any time and for any reason in accordance with this clause whenever the City shall determine
that such termination is in the best interest of the City. Any such termination shall be effected by the
delivery to the contractor at least five (5) working days before the effective date of a Notice of
Termination specifying the extent to which performance shall be terminated and the date upon
which termination becomes effective. An equitable adjustment in the contract price shall be made
for the completed service, but no amount shall be allowed for anticipated profit on unperformed
services.
PART Il
NATURE OF SERVICES REQUIRED
2-1 PURPOSE AND SCOPE OF WORK
The City of Opa-Iocka seeks proposals from qualified professional firms with expertise to provide
transit bus bench / shelter and trash receptacle advertising, including provision, installation,
removal, maintenance and advertising at specified locations throughout the City of Opa-Iocka. The
bus benches will be located exclusively at designated and signed bus/transit stop locations.
Bus Benches:
The contractor shall have the exclusive right to construct, erect, install, and maintain self -standing
public bus benches (excludes bus shelter benches) at no cost to the City, and to place such benches
at locations within the public right-of-way within the City of Opa-Iocka.
Bus Shelters:
The contractor shall have the exclusive right to advertise only on the City's existing bus shelters
located within the City of Opa-locka.
The Contractor will, at its own expense, recruit, employ, train and supervise all employees necessary
for the smooth and efficient operation of the services. All employees of the contractor shall be
considered to be at all times the sole employees of the contractor, under the contractor's sole
direction, and not an employee or agent of the City of Opa-Iocka. The contractor shall supply
competent and physically capable employees and the City may require the contractor to remove
any employee it deems careless, incompetent, insubordinate or otherwise objectionable and whose
presence on work site is not in the best interest of the City. The City shall not have any duty to
implement or enforce such requirements.
The following detailed information is attached:
Attachment A - Bus Bench Locations
Advertising:
The contractor shall be authorized to provide, install and maintain, at its sole cost and expense
quality, professionally designed, commercial advertising to be placed upon specified benches and
shelters approved by the City. Provided, however, that advertising of tobacco, alcoholic beverages,
political campaign ads, firearms, adult book stores, adult theaters, adult escort services and
pornographic or obscene material is prohibited. The determination of objectionable, obscene or
pornographic advertising shall be the right of the City whose decisions on these matters shall be
final. All Ads, except where noted below, will be obtained for the sole purpose of generating revenue.
No advertising shall be displayed that contains material that is immoral, lascivious or obscene as
defined in 5.847.001, Florida Statutes. Moreover, the Contractor may not pay any commission(s) to
any employee, outside advertising agency, or anyone else for the sale of advertising under this
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agreement for businesses engaged in any activity that requires the exclusion of minors pursuant to
Chapter 847, Florida Statutes.
No advertising or sign on any bus bench shall be displayed except in the area designated for
advertising pursuant to the approved design diagrams.
No advertising or sign on any bus bench shall display any work; phrase, symbol, or character likely
to interfere with, mislead, or distract traffic, or conflict with any traffic control device.
Self -standing advertising Bus Benches:
Advertising displays on the self -standing bus benches may not be back -lit and shall not exceed 48
inches in height from the ground. Unless approved by the City, no more than one bus bench shall be
placed at a bus stop location.
Bus Shelter Advertising:
The bus shelter advertising should follow the above general allowed advertising requirement as to
content of the actual advertising. The advertising shall be the size of the existing ad panel which is
47 inches x 68.5 inches, lmm PVC, per side to reflect the existing back -lighting inside the ad panel.
LOCATION SELECTION
The contractor will pre -identify and submit to the City the locations where they find it feasible to
install and/or replace bus benches to install advertising bus benches for the City's approval. The
bus benches shall follow Florida Administrative Code, Chapter 14, Department of Transportation
and shall meet the U.S. Department of Transportation "ADA Standards for Transportation Facilities."
Prior to the replacement of any new bus benches by the contractor within the City, the Contractor
shall submit to the City a list of such proposed sites which have been selected for said benches, and
shall obtain the placement approval for such sites from the City and from any other governmental
authority necessary to carry out such placements.
All bus bench locations must be approved by the City. Within the service area, the potential locations
shall include public bus stops located at parks, shopping centers, business zones, and in other
similar area needed for pedestrian convenience and for the accommodation of the public.
Notwithstanding the aforementioned, the Contractor may locate bus benches on private property
within the service area provided, however, that the Contractor secure, at its own expense, written
leases, authorizations, or grants of easements from the owners of such property as may be
necessary, and provided further that such bus benches shall be subject to compliance with the
provisions of the bid.
Specifications and regulations pertaining to placement in the service area, including distance from
curb and intersections, as well as design and structure requirements, must adhere to all Federal,
State, and local laws, ordinances, and regulations. Where rights -of -way prohibit the pouring of
concrete slab to facilitate the installation of a primary bus bench, the Contractor shall install an
alternate design to insure no disruption of service, provided that such alternate design adheres to
all Federal, State, and local laws, ordinances, and regulations. In addition, the color of the new
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benches shall match the burgundy as close as possible to the existing bus benches with the City's
approval prior to installation of the new bus benches.
DESIGN
Any design proposals submitted shall include a complete set of drawings detailing the design and
construction of any and all bus benches proposed to be placed in the service area. The City shall
have the right to reject for any reason whatsoever designs that in its opinion are not suitable or
aesthetically pleasing.
All bus benches shall meet or exceed hurricane wind resistance building code requirements and be
ADA compliant.
Contractor shall locate and design the bus benches so that access for utilities and cable is not
impaired and will coordinate with such utilities and cable companies.
ADVERTISING BUS BENCHES INSTALLATION
The contractor shall be responsible, at contractor's expense, to remove and replace existing bus
benches for the purpose of installing new advertising bus benches. The removed benches will be
delivered and returned to the City to the Public Works Department only if the bench is in good
condition; otherwise, they can be disposed with City approval.
RELOCATION OF BUS STOPS
In the event of change in transit stops or other transportation system designations, changes in street
design or right-of-way or changes the City deems necessary for the public health, safety, welfare and
convenience, the contractor, at the City's written request, shall relocate a designated bench to
another location mutually agreed to by the City and the contractor. The relocation of the bus bench
shall be completed within ten (10) working days of the submittal of the written request by the City.
The expense in connection with such relocation shall be borne by the contractor.
MAINTENANCE OF BUS BENCHES
The contractor shall be responsible, at contractor's expense, to maintain the actual bench and bench
site and surrounding area for a minimum distance of ten (10) feet from the bench to ensure that the
site is free of graffiti, trash, high grass, weeds, and other rubbish. The contractor shall also be
required, at contractor's expense, to maintain trash receptacles; including the removal and proper
disposal of trash from within these receptacles. The contractor shall provide trash collection and
disposal at a minimum two times per week, or on a more frequent basis as to prevent any
overflowing of trash. All bus benches and trash cans shall be cleaned and polished every quarter
(four (4) cycles per year), and inspected for structural damage. As part of the bus bench and trash
receptacle cleaning, inspection and repairs, the successful contractor is responsible, every cycle,
under this bid to properly secure to the concrete (sidewalk) bus benches and trash receptacles that
become loose, and to replace any damage bus bench and/or trash receptacle. Example of damage
includes; but it is not limited to: broken/missing parts and trash receptacle damage due to fire. Re-
setting of the bus benches and trash cans shall be required in case of concrete failure. Loose
concrete, and anchor holes left behind due to the re -setting of the bus benches and/or trash
receptacles shall be repaired by the contractor at no extra cost to the City.
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Damaged bus benches and trash receptacles due to damage caused by acts of god, accidents,
vandalism, etc. shall be removed within 24 hours. Such repairs shall be completed within three (3)
working days of the incident being reported to and by the City, unless the required parts are on
backorder. The contractor shall properly dispose, at its own cost, of any waste resulting from the
work being performed in an approved facility at an approved site unless otherwise specified in this
document. It is the bidder(s) responsibility to become familiar with the existing conditions of all the
bus benches that are included in this bid, to assist them determine the type of equipment necessary
to successfully provide the specified services. It is the bidder(s) sole responsibility to select the
equipment necessary to do the job meeting the required specifications.
In the event the City determines that a bench constitutes a hazard to persons or property or disrupts
the public right of way, the Contractor shall remove the bench no later than twenty-four (24) hours
of receipt of such notice. In the event, the Contractor fails to repair, replace, or remove the bus bench
within the above -specified period, the City shall have the right to move or remove said bus bench at
the expense of the Contractor.
The City reserves the right to inspect such bus benches to determine their condition. The Contractor
shall replace or recondition, to the satisfaction of the City any bus bench which the City determines
are no longer good or stable or serviceable condition. The style and construction of any replacement
bus bench shall be the same as the bus bench replaced, unless prior City approval is received. In the
event the City determines that a bus bench requires repair, replacement, or removal for the
noncompliance, the Contractor shall repair, replace, or remove the same within three (3) working
days of receipt of such notice.
The contractor shall be required to maintain all bus benches, shelters, and trash receptacles.
The Contractor will be responsible for any damages caused by the placement and removal of
ads placed in the City's bus shelter ad panel box,
MAINTENANCE OF TRAFFIC
All maintenance work, if on the road, shall be accomplished with the vehicles facing in the same
direction as the traffic. All lane closures shall have the approval of the Public Works Director or
his/her designee. While performing work, the contractor will be required to provide the necessary
barricade and other traffic safety control devices to protect vehicular and pedestrian traffic,
workman and the work area in general. The contractor shall adhere to the Florida Department of
Transportation's 2009 or latest edition of the Manual on Uniform Traffic Control Devices for
maintenance work zones. In order to provide a safe working environment the Contractor and his
employees shall be fully aware of these provisions, especially those applicable to the use of
barricades, cones, signage etc. The contractor shall have, at all times, at least one M.O.T. Certified
person on site. Failure by the contractor to secure the lane closure approval from the Public Works
Director or his/her designee prior to commencing work will result in an immediate stop work order.
Laborers will be required to wear approved reflective vests when working in the right-of-way areas
so that they are visible to motorists. Contractor shall comply with all OSHA, local, State and Federal
requirements. Construction Safety Vests will be supplied by the contractor.
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The foregoing requirements are to he considered as minimum and the contractor's compliance shall
in no way relieve the contractor of final responsibility for providing adequate traffic control devices
for the protection of the public and employees throughout the work areas.
DAMAGE TO PUBLIC OR PRIVATE PROPERTY
If property (public or private) is damaged while contractor is performing work specified or is
removed for the convenience of the work, it shall be repaired or replaced at the expense of the
contractor in a manner acceptable to the City of Opa-locka prior to the final acceptance of the work.
Contractor will be responsible for applying and securing any permits that may be required to
complete such repairs. Such property shall include but not be limited to: existing facilities, site
amenities, concrete and/or asphalt surfaces, vehicles, structures, parkways, sidewalks, curbs and
gutters, driveways, walls, fence, and rights -of -way.
If the work site has any pre-existing damage to structures, parkways, sidewalks, curbs, roadways,
swales, adjacent improvements, etc., Contractor shall notify the Public Works Department in
writing. Failure to do so shall obligate the contractor to make repairs.
EMPLOYEES
Contractor shall be responsible for the appearance of all working personnel assigned to the project
(clean uniform that provides identification of both the Contractor's company and the name of the
employee). Personnel must be able to supply proper identification at all times.
All employees of the contractor shall be considered to be at all times the sole employees of the
contractor, under the contractor's sole direction, and not an employee or agent of the City of Opa-
locka. The contractor shall supply competent and physically capable employees and the City may
require the contractor to remove any employee it deems careless, incompetent, insubordinate or
otherwise objectionable and whose presence on work site is not in the best interest of the City. City
shall not have any duty to implement or enforce such requirements.
Contractor shall assign an "On Duty" field supervisor who speaks and reads English. Contractor shall
provide the City with an emergency contact list identifying the names, positions held, phone
numbers, and emails of account manager and/or field supervisor.
PUBLIC SERVICE BENCHES
Contractor shall provide up to ten percent of its bus benches and bus shelter for public service
advertising for the City, and no fees or revenue calculation shall apply to these bus benches at the
time when the public service advertising is in place. The Contractor shall provide the bench at no
cost to the City with the cost of the advertising panel artwork and production paid by the City.
MONTHLY FEE PAYMENTS
Contractor shall compensate the City at the guaranteed revenue rate (per bus advertising bench and
per bus shelter advertising panel) or the percentage (%) of the total advertising revenue (gross),
whichever is greater.
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Monthly fees shall be paid in advance on the first day of the month of each contract year; provided
however, that the first payment shall be due within 30 days of execution of the contract with the
City. Contractor shall submit a report with the payment to the City's Finance Director, documenting
the basis of the payment and verifying its accuracy. At a minimum, each report shall detail the
number and location of the shelter sites, name(s) of advertiser(s), posting dates, contracted
amounts and the total advertising revenue for the previous six month period.
RECORDS
The contractor agrees to keep complete, accurate and up-to-date records of all advertising business
conducted by it under the contract, to maintain such records and to include such records as may be
necessary with regular payments to the City of Opa-locka.
REMOVAL
The Contractor shall retain the right to remove any bus bench upon thirty days of notice to the City
in the event Federal, State, Municipality, or other proper authority should hereafter establish any
rules, regulations, or taxations which shall so restrict location, construction, maintenance, or
operation of the bus bench as to substantially diminish the value of the said bus bench for
advertising purposes, or in the event of "chronic vandalism."
"Chronic Vandalism" shall be defined as damage inflicted to an individual bus bench during any one
year period which requires cumulative expenditures for replacement and repair that exceed the
original cost of construction and installation of the bus bench.
Upon termination of the contract for any reason, the Contractor agrees to remove immediately all
the of its bus benches and remove all shelter ad panel advertising; failing to do so within thirty days
after notice to do so has been mailed by the City to the Contractor's official address, the City shall
have the right to remove said bus benches and shelter advertising inside the ad panel box, and the
contractor agrees to pay the City the costs for such removal and site restoration, plus the cost of
storage or disposal of said benches and removal of the ad on the bus shelters.
Upon removal of any or all bus benches installed by the Contractor, all materials shall be removed
from the site. The site shall be restored to the condition as it existed before installation of the bus
bench, including complete restoration of any sidewalk upon which said bus bench was located.
Qualified firms must demonstrate competence and experience in all areas of expertise required by
the scope of services.
2-2 PROPOSER QUALIFICATIONS
Adequate information and documentation must be provided in the Proposal to support or confirm
satisfaction of the required qualifications below:
• The Proposer shall have extensive experience, expertise and reliability in Municipal
services; established reputation, particularly with governmental clients; Proposer must
have a minimum of five (5) years of consecutive and successful experience in the
aforementioned areas.
• Proposer's track record in providing Bus Bench services to governmental agencies as
well as private entities (Please provide a list of current and relevant projects, including
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client names,_titl.es, _phone_numbers__and. email _address__ Please ensure that contact
information is current.)
• Demonstrate an overall combination of skills, prior work experience, business
reputation, and commitment to diversity.
2-3 TERM OF CONTRACT
The term of the contract is anticipated to be three fiscal years with a renewal of two one-year terms,
subject to negotiation of terms with the contractor and the concurrence of the City of Opa-locka City
Commission and availability of annual appropriation.
PART III
PROPOSAL REQUIREMENTS
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3-1 RULES FOR PROPOSALS
In order to maintain comparability and enhance the review process, proposals shall be organized in
the manner specified below and include all information required herein. The proposal must name
all persons or entities interested in the proposal as principals. The proposal must declare that it is
made without collusion with any other person or entity submitting a proposal pursuant to this RFP.
3-2 SUBMISSION OF PROPOSALS
The proposal shall be submitted on 8 ' "x 11" paper, portrait orientation, with headings and
sections numbered appropriately. Ensure that all information is written legibly or typed. The
following should be submitted for a proposing firm to be considered:
3.2.1 Cover Page - Show the name of Proposer's agency/firm, address, telephone number, name of
contact person, date, and the proposal number and description.
3.2.2 Tab 1 - Table of Contents
Include a clear identification of the material by section and by page number.
3.2.3 Tab 2 - Letter of Transmittal
3.2.3.1 Limit to one or two pages.
3.2.3.2 Briefly state the Proposers understanding of the work to be done and make a positive
commitment to perform the work.
3.2.3.3 Give the names of the persons who will be authorized to make representations for
the Proposer, their titles, addresses and telephone numbers.
3.2.3.4 Provide an official signature of a Corporate Officer certifying the contents of the
Proposer's responses to the City's Request for Proposal.
3.2.4 Tab 3 - General Information
3.2.4.1 Name of Business.
3.2.4.2 Mailing Address and Phone Number.
3.2.4.3 Names and contact information of persons to be contacted for information or services
if different from name of person in charge.
3.2.4.4 Normal business hours.
3.2.4.5 State if business is local, national, or international and indicate the business legal
status (corporation, partnership, etc.).
3.2.4.6 Give the date business was organized and/or incorporated, and where.
3.2.4.7 Give the location of the office from which the work is to be done and the number of
professional staff employees at that office.
3.2.4.8 Indicate whether the business is a parent or subsidiary in a group of firms/agencies.
If it is, please state the name of the parent company.
3.2.4.9 State if the business is licensed, permitted and/or certified to do business in the State
of Florida and attach copies of all such licenses issued to the business entity.
3.2.5 Tab 4 - Project Approach
Describe in detail your proposal to fulfill the requirements of the scope of services listed in section
2.2 of this RFP.
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3.2.6 Tab 5 - Experience and Qualifications
3.2.6.1 Specify the number of years the Proposer has been in business.
3.2.6.2 Identify the Proposer's qualifications to perform the services identified in this RFP as
listed in section 2-2 of the Scope of Services.
Include resumes, not exceeding one page each, of all key personnel who will be assigned to the City.
3.2.7 Tab 6 - Schedule
3.2.7.1 Include a timetable that identifies the amount of time required to complete each
component of the Program.
3.2.7.2 Indicate the earliest available start date for your project team.
3.2.7.3 Indicate the project completion date based on the date provided in 3.2.7.1.
3.2.8 Tab 7 - Pricing of Services
3.2.8.1 Fee basis should be an all-inclusive, base fee.
3.2.9 Tab 8 - References
3.2.9.1 List a minimum of three (3) references in Florida for which the proposer has provided
Bus Bench services. Include the name of the organization, brief description of the project,
name of contact person telephone number and email address.
3.2.10 Tab 9 - Additional Forms
Proposers must compete and submit as part of its Proposal all of the following forms and/or
documents
• Proposer Qualifications
• Certification regarding debarment and suspension
• Drug Free workplace certification
FAILURE TO SUBMIT ALL OF THE ABOVE REQUIRED DOCUMENTATION MAY DISQUALIFY
PROPOSER.
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PART IV
EVALUATION OF PROPOSALS
4-1 SELECTION COMMITTEE
A Selection Committee, consisting of City personnel, will convene, review and discuss all proposals
submitted.
The Selection Committee will use a point formula during the review process to score proposals and
assign points in the evaluation process in accordance with the evaluation criteria. The Proposer
shall satisfy and explicitly respond to all the requirements of the RFP including a detailed
explanation of how the services shall be performed.
Each proposal will be reviewed to determine if the Proposal is responsive to the submission
requirements outlines in the Solicitation. A responsive Proposal is one which follows the
requirements of this Solicitation that includes all documents are submitted in the format outlined
in this Solicitation, is of timely submission, and has the appropriate signatures as required on each
document. Failure to comply with these requirements may result in the Proposal being deemed non-
responsive. The Contract (s) will be awarded to the most responsive proposer whose Proposal best
serves the interest of and represents the best values to the City of Opa-locka.
4-2 EVALUATION CRITERIA
The Committee may select and choose to invite any and/or or all firms to make a presentation and
be interviewed by the Committee as part of the evaluation process for this Solicitation. The
Committee's decision will be communicated by staff to all Respondents. The Respondent's
presentation may clarify but may not modify their submitted proposal. Any discussion between the
presenter (s) and Evaluation Committee during presentations are intended only for purposes of
providing clarification in response to questions from the Committee.
Category
Points
Ability and Qualifications of Proposer
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Describe the qualifications and relevant experience of the past five (5) years of the key
personnel providing the Bench Benches and Trash Receptacle Advertising with
Maintenance Program as presented in the proposal. Include the qualifications and
relevant experience of the firm and all sub -proposers, if any, to be used in this project.
Proposers must show an understanding of the overall needs of the City for such
services, as presented in the proposal, including:
1. High -quality level of services to be provided to the City.
2. Understanding of City needs.
3. Ability to convey a depth of understanding of the Scope of Work and the firm's
capacity to accomplish it successfully.
17
4. Firm Organization. — -- —
S. Experience.
6. References - provide three (3) references including contact name, title,
organization, address, phone and email address for all services completed and
active.
Describe Service Maintenance and Equipment, including but not limited to:
1. Similar Bus Bench Advertising programs you have operated in the past.
2. Tell us how you would maintain bus benches in good working condition.
3. Tell us how much revenue you would return the City annually from the
program.
4. Tell us how your company can financially fulfill this program to the City if
chosen.
S. Tell us how the City would benefit most by choosing your company for this
program.
30
Proposed Fee
1. Pricing Structure
2. Fee Schedule/Cost Proposal
3. Any other additional costs
40
TOTAL
100
4-3 ORAL PRESENTATIONS
Proposers may be required to make individual presentations to the City Selection Committee in
order to clarify their proposals. Only those firms with the highest rated scores in accordance with
the stated criteria and their weights will be invited to give oral presentations. However, the City
has the right to accept the best proposal as submitted, without discussion or negotiation.
If the City determines that such presentations are needed, a time and place will be scheduled for
oral presentations. Each Proposer shall be prepared to discuss and substantiate any of the areas of
the proposal submitted, and its qualifications to perform the specified services. During the oral
presentations, the Proposers should relate their discussion to the evaluation criteria, which will
include (but not be limited to) their approach to the project. The proposed Project Manager must
be in attendance.
The Evaluation Criteria may be changed for the oral presentations evaluation phase. References
and site visits (if completed) shall be included in the final evaluation criteria, along with other
criteria and weights as determined by the Selection Committee. Finalists will be informed as to the
revised criteria, if any, prior to their oral presentation.
Additionally, prior to award of an Agreement pursuant to this RFP, the City may require Proposers
to submit such additional information bearing upon the Proposer's ability to perform the services
in the Agreement as the City deems appropriate.
4-4 FINAL SELECTION
The City of Opa-locka will select the firm that meets the best interests of the City. The City shall be
the sole judge of its own best interests, the proposals, and the resulting negotiated agreement. The
18
City's decisions will be final. Following the notification of the selected firm, it is expected that an
Agreement will be executed between both parties. City staff will recommend award to the
responsible Proposer whose Proposal is determined to provide overall best value to the City,
considering the evaluation factors in this RFP.
4-5 AWARD AND CONTRACT EXECUTION
After review by the Selection Committee of the proposals and oral presentations a recommendation
will be made to the City Manager for submission to the City Commission for final approval. Upon
Commission authorization, contract negotiations will be initiated with the first ranked firm. If those
negotiations are unsuccessful, the City will formally terminate negotiations with the first ranked
firm and will commence contract negotiations with the next ranked firm, etc. Upon successful
contract negotiations with the prevailing firm, the remaining firms will be notified that the process
has been completed and that they were not selected.
19
RFP NO. 21-XXXXXXX
US BENCHES / SHELTERS AND TRASH RECEPTACLE ADVERTISING WITH
MAINTENANCE PROGRAM
PROPOSER QUALIFICATIONS
The Proposer, as a result of this proposal, MUST hold a County and/or Municipal Contractor's
Occupational License in the area of their fixed business location. The following information MUST
be completed and submitted with the proposal to be considered:
1. Legal Name and Address:
Name:
Address:
City, State, Zip: Phone/Fax:
2. Check One: Corporation () Partnership () Individual ( )
3. If Corporation, state:
Date of Incorporation: State in which Incorporated:
4. If an out-of-state Corporation, currently authorized to do business in Florida, give date of
such authorization:
5. Name and Title of Principal Officers Date Elected:
6. The length of time in business: years
7. The length of time (continuous) in business as a service organization in Florida:
years
8. Provide a list of at least three commercial or government references that the bidder has
supplied service/commodities meeting the requirements of the City of Opa-locka
specification, during the last twenty-four months.
9. A copy of County and/or Municipal Occupational License(s)
Note: Information requested herein and submitted by the proposers will be analyzed by the City of Opo-locka and will be a factor considered in awarding
any resulting contract The purpose is to insure that the Contractors, in the sole opinion of the City of Opa-locks, can sufficiently and efficiently perform
all the required services in a timely and satisfactory manner as will be required by the subject contract If there are any terms and/or conditions that are
in conflict, the most stringent requirement shall apply
20
RFP NO: 21-XXXXXXX
PRICE PROPOSAL FORM
BUS BENCHES / SHELTERS AND TRASH RECEPTACLE ADVERTISING WITH
MAINTENANCE PROGRAM
PROPONENT understands and agrees that the Contract Price is the lump sum to furnish and install
all of the Work complete in place. Vendor's price will not be adjusted unless the CITY changes the
scope of the Project after the Contract Date.
As such, the Vendor shall furnish all labor, materials, equipment, tools, superintendence and
services necessary to provide a complete, in place Project for the Proposed Price of:
LUMP SUM PRICE: $
SUBMITTED
THIS DAY OF 2021.
BID SUBMITTED BY:
Company Telephone Number
Name of Person Authorized to Submit
Bid
Signature
Title
Fax Number
Email Address
21
CITY OF OPA-LOCKA
CERTIFICATION REGARDING DEBARMENT, SUSPENSION
PROPOSED DEBARMENT AND OTHER MATTERS OF
RESPONSIBILITY
1. The Proposer certifies, to the best of its knowledge and belief, that the Proposer and/or any of its
Principals:
A. Are not presently debarred, suspended, proposed for debarment, or declared ineligible
for the award of contracts by any Federal agency.
B. Have not, within a three-year period preceding this offer, been convicted of or had a civil
judgment rendered against them for: commission of fraud or a criminal offense in connection
with obtaining, attempting to obtain, or performing a public (Federal, state, or local) contract
or subcontract; violation of Federal or state antitrust statutes relating to the submission of
offers; or commission of embezzlement, theft, forgery, bribery, falsification or destruction of
records, making false statements, tax evasion, or receiving stolen property; and
C. Are not presently indicted for, or otherwise criminally or civilly charged by a
governmental entity with, commission of any of the offenses enumerated in paragraph 1-B
of this provision.
2. The Proposer has not, within a three-year period preceding this offer, had one or more contracts
terminated for default by any City, State or Federal agency.
A. "Principals," for the purposes of this certification, means officers; directors; owners;
partners; and, persons having primary management or supervisory responsibilities within a
business entity (e.g., general manager; plant manager; head of a subsidiary, division, or
business segment, and similar positions). This Certification Concerns a Matter Within the
Jurisdiction of an Agency of the United States and the Making of a False, Fictitious, or
Fraudulent Certification May Render the Maker Subject to Prosecution Under Section 1001,
Title 18, United States Code.
B. The Proposer shall provide immediate written notice to the Contracting Officer if, at any
time prior to contract award, the Proposer learns that its certification was erroneous when
submitted or has become erroneous by reason of changed circumstances.
C. A certification that any of the items in paragraph (a) of this provision exists will not
necessarily result in withholding of an award under this solicitation. However, the
certification will be considered in connection with a determination of the Proposer's
responsibility. Failure of the Proposer to furnish a certification or provide such additional
information as requested by the Contracting Officer may render the Proposer non-
responsive.
D. Nothing contained in the foregoing shall be construed to require establishment of a
system of records in order to render, in good faith, the certification required by paragraph
(a) of this provision. The knowledge and information of a Proposer is not required to exceed
22
that which is normally possessed by a prudent person in the ordinary course of business
dealings.
E. The certification in paragraph (a) of this provision is a material representation of fact upon
which reliance was placed when making award. If it is later determined that the Proposer
knowingly rendered an erroneous certification, in addition to other remedies available to
the Government, the Contracting Officer may terminate the contract resulting from this
solicitation for default.
AS THE PERSON AUTHORIZED TO SIGN THE STATEMENT, 1 CERTIFY THAT THIS FIRM COMPLIES
FULLY WITH THE ABOVE REQUIREMENTS.
Signature
Printed Name
23
CITY OF OPA-LOCKA
RFP NO. 21 -XXXXXXX
DRUG -FREE WORKPLACE CERTIFICATION FORM
Whenever two (2) or more bids/proposals, which are equal with respect to price, quality, and
service, are received by the CITY OF OPA-LOCKA for the procurement of commodities or contractual
services, a bid/proposal received from a business that certifies that it has implemented a drug -free
workplace program shall be given preference in the award process. In order to have a drug -free
workplace program, a business shall:
1. Publish a statement notifying employees that the unlawful manufacture, distribution,
dispensing, possession or use of controlled substances is prohibited in the workplace and
specifying the actions that will be taken against employees for violations of such prohibition.
2. Inform employees about the dangers of drug abuse in the workplace, the business's policy of
maintaining a drug -free workplace, any available drug counseling, rehabilitation, and
employee assistance programs, and the penalties that may be imposed upon employees for
drug abuse violations.
3. Give each employee engaged in providing the commodities or contractual services that are
under bid a copy of the statement specified in number (1).
4. In the statement specified in number (1), notify the employees that as a condition for
working on the commodities or contractual services that are under bid, the employee will
abide by the terms of the statement and will notify the employer of any conviction on or plea
of guilty or no contest to any violation of Chapter 893, Florida Statutes or of any controlled
substance law of the United States or any singular state, for a violation occurring in the
workplace no later than five (5) days after such conviction.
5. Impose a sanction on, or require the satisfactory participation in a drug abuse assistance or
rehabilitation program if such is available in the employee's community by any employee
who is so convicted.
6. Make a good faith effort to continue to maintain a drug -free workplace through
implementation of Section 287.087, Florida Statutes.
This Certification is submitted by the
(Name)
of
(Title/Position) (Company)
who does hereby certify that said Company has implemented a drug -free workplace program, which
meets the requirements of Section 287.087, Florida Statutes, which are identified in numbers (1)
through (6) above.
Date Signature
24
CITY OF OPA-LOCKA
NON -COLLUSION AFFIDAVIT
STATE OF FLORIDA - COUNTY OF MIAMI DADE
being first duly sworn, deposes and says that:
(1) He/She/They is/are the
(Owner, Partner, Officer, Representative or Agent) of
the PROPONENT that has submitted the attached
proposal;
(2) He/She/They is/are fully informed respecting the preparation and contents of the
attached Proposal and of all pertinent circumstances respecting such Proposal;
(3) Such Proposal is genuine and is not a collusive or sham Proposal;
(4) Neither the said PROPONENT nor any of its officers, partners, owners, agents,
representatives, employees or parties in interest, including this affiant, have in any way
colluded, conspired, connived or agreed, directly or indirectly, with any other
PROPONENT, firm, or person to submit a collusive or sham Proposal in connection with
the Work for which the attached Proposal has been submitted; or to refrain from
Proposing in connection with such Work; or have in any manner, directly or indirectly,
sought by agreement or collusion, or communication, or conference with any
PROPONENT, firm, or person to fix any overhead, profit, or cost elements of the Proposal
or of any other PROPONENT, or to fix any overhead, profit, or cost elements of the
Proposed Price or the Proposed Price of any other PROPONENT, or to secure through any
collusion, conspiracy, connivance, or unlawful agreement any advantage against
(Recipient), or any person interested in the proposed Work;
(5) The price or prices quoted in the attached Proposal are fair and proper and are not
tainted by any collusion, conspiracy, connivance, or unlawful agreement on the part of
the PROPONENT or any other of its agents, representatives, owners, employees or parties
of interest, including this affiant.
Signed, sealed and delivered in the presence of:
By:
Witness Signature
Witness Print Name and Title
75
NON-DISCRIMINATION AFFIDAVIT
I, the undersigned, hereby duly sworn, depose and say that the organization, business or
entity represented herein shall not discriminate against any person in its operations, activities or
delivery of services under any agreement it enters into with the City of Opa-locka. The same shall
affirmatively comply with all applicable provisions of federal, state and local equal employment
laws and shall not engage in or commit any discriminatory practice against any person based on
race, age, religion, color, gender, sexual orientation, national origin, marital status, physical or
mental disability, political affiliation or any other factor which cannot be lawfully used as a basis for
service delivery.
Sworn and subscribed before this
day of , 20
Notary Public, State of Florida
(Printed Name)
My commission expires:
By:
Title:
26
E -VERIFY
Effective January 1, 2021, public and private employers, contractors and subcontractors will be
required to register with, and use of the E -verify system in order to verify the work authorization
status of all newly hired employees. Vendor/Consultant/Contractor acknowledges and agrees to
utilize the U.S. Department of Homeland Security's E -Verify System to verify the employment
eligibility of:
a) All persons employed by Vendor/Consultant/Contractor to perform employment duties within
Florida during the term of the contract; and
b) All persons (including sub-vendors/sub-consultants/sub-contractors) assigned by Vendor
/Consultant/ Contractor to perform work pursuant to the contract with the Department. The
Vendor /Consultant/ Contractor aclmowledges and agrees that use of the U.S. Department of
Homeland Security's E -Verify System during the term of the contract is a condition of the contract
with the City; and
By entering into a Contract, the Contractor becomes obligated to comply with the provisions of Section
448.095, Fla. Stat., "Employment Eligibility," as amended from time to time, This includes but is not
limited to utilization of the E -Verify System to verify the work authorization status of all newly hired
employees, and requiring all subcontractors to provide an affidavit attesting that the subcontractor
does not employ, contract with, or subcontract with, an unauthorized alien. The contractor shall
maintain a copy of such affidavit for the duration of the contract. Failure to comply will lead to
termination of this Contract, or if a subcontractor knowingly violates the statute, the subcontract must
be terminated immediately. if t contract is terminated for a violation of the statute by the Contractor,
the Contractor may not be awarded a public contract for a period of 1 year after the date of
termination. The Contractor acknowledges it is liable to the City for any additional costs as a result
of termination of the contract due to Contractor's failure to comply with the provisions herein.
27
E -VERIFY FORM
Definitions:
"Contractor" means a person or entity that has entered or is attempting to enter into a contract with
a public employer to provide labor, supplies, or services to such employer in exchange for salary,
wages, or other remuneration.
"Subcontractor" means a person or entity that provides labor, supplies, or services to or for a
contractor or another subcontractor in exchange for salary, wages, or other remuneration.
Effective January 1, 2021, public and private employers, contractors and subcontractors will begin
required registration with, and use of the E -verify system in order to verify the work authorization
status of all newly hired employees. Vendor/Consultant/Contractor acknowledges and agrees to
utilize the U.S. Department of Homeland Security's E -Verify System to verify the employment
eligibility of:
a) All persons employed by Vendor/Consultant/Contractor to perform employment duties
within Florida during the term of the contract; and
b) All persons (including sub-vendors/subconsultants/subcontractors) assigned by
Vendor/Consultant/Contractor to perform work pursuant to the contract with the
Department. The Vendor/Consultant/Contractor acknowledges and agrees that use of the
U.S. Department of Homeland Security's E -Verify System during the term of the contract is a
condition of the contract with the City of Opa-Iocka; and
Should vendor become successful Contractor awarded for the above -named project, by entering
into this Contract, the Contractor becomes obligated to comply with the provisions of Section
448.095, Fla. Stat., "Employment Eligibility," as amended from time to time. This includes but is not
limited to utilization of the E -Verify System to verify the work authorization status of all newly hired
employees, and requiring all subcontractors to provide an affidavit attesting that the subcontractor
does not employ, contract with, or subcontract with, an unauthorized alien. The contractor shall
maintain a copy of such affidavit for the duration of the contract. Failure to comply will lead to
termination of this Contract, or if a subcontractor knowingly violates the statute, the subcontract
must be terminated immediately, If this contract is terminated for a violation of the statute by the
Contractor, the Contractor may not be awarded a public contract for a period of 1 year after the date
of termination.
Company Name:
Authorized Signature:
Print Name:
Title:
Date:
28
Bus Benches / Shelters and Trash Receptacle Advertising with
Maintenance Program
RFP#21-0824100
ADDENDUM -01
Due to the large volume of questions the deadline to submit proposals have changed.
Please see the date below:
Date changed from August 24, 2021 at 1:00 p.m. to August 31, 2021 at 1:00 p.m.
Bus Benches/Shelters and Trash Receptacle Advertising with
Maintenance Program
RIT#21-0824100
ADDENDUM -02
Please see responses to all questions asked to date:
1. Will the firm be responsible for pulling permits and payment for the bus bench
installations? If so, what is this cost per bench?
The vendor will he responsible for permits and installation costs for all benches/shelters.
2. Is the City open to additional advertisement opportunities outside of the bus benches
and branded trash receptacles?
The City is open to other opportunities outside of the bus benches and branded trash
receptacles however, this will need to be approved by the City Commission.
3, Are there height/sign restrictions for signage? For example, outdoor billboards.
Billboards are not part of this RFP.
4. Can you please provide the addendum for the identified locations for bus benches?
Please see attachment
5. Based on ridership, can you provide the top 20 bus stops?
We are not aware of these statistics; it would have to be requested directly from Mianti-
Dade County Transit.
6. Can you identify your top bus bench locations with larger sidewalks that can
accommodate shelters?
It is incumbent upon the vendor to determine the physical dimensions of the areas o/
installation.
M IAM}
COUNTY
CIT Y OF OPA-LOCKA & MIAMI DARE COUNTY
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CITY OF OPA- .0 0KA & MIAMI DADE CO UNTY
BUS SHELTERS
NW 27th Ave. (NB) \ Peri St.