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HomeMy Public PortalAbout20170118DAMSBODminutes TIDA/MS BOD approved: 2/15/17 Page 1 of 2 TYBEE ISLAND DEVELOPMENT AUTHORITY / MAIN STREET BOARD OF DIRECTORS MONTHLY MEETING & PLANNING SESSION Meeting Minutes: January 18, 2017 Vision: To improve the quality of life for those that live, work, and visit Tybee Island and enhance the cultural experience while preserving the community's barrier island heritage. The Mission of the Tybee Island Development Authority / Main Street Program is to: - facilitate efforts to revitalize, redevelop, and enhance that which improves the quality of life; - create a sense of place and improve the quality of life for residents, business owners, and visitors using the Main Street Four Point Approach; - encourage quality economic growth and development while preserving Tybee Island's unique architectural and community heritage; - support and encourage the arts as a cultural endeavor and economic engine on the Island. ATTENDANCE (Present) Director: Sarah Bernzott, Marianne Bramble, Vicki Hammons, Diane Kaufman, Steve Kellam, Julie Livingston Ex-Officio Director: Melissa Turner Program City Staff: Chantel Morton Guest: Denise Elliot-Vernon (Absent) Director: Ted Lynch Ex-Officio Director: Melissa Memory CALL TO ORDER Ted called the meeting to order at 5:37pm. Chantel confirmed Marianne Bramble and Sarah Bernzott were appointed to serve as voting directors for the program at the January 12, 2017 City Council meeting. Directors welcomed Marianne Bramble to the Board of Directors and expressed appreciation for Sarah’s continuation on the board. DESIGN CONFIRMATION FOR MURAL 2 AND MURAL 3 FOR PUBLIC MURAL PROJECT Directors welcomed Denise and thanked her for being the muralist with the Tybee Arts Association for the second and third murals with the Public Mural Project. Denise presented her concept drawings, which are based on the approved themes with elements: beach theme for the second mural and nature and recreation theme for the third mural. Marianne confirmed Sarah and she will coordinate with Denise so she can begin work in the Arts Center building. DEVELOPMENT AUTHORITY / MAIN STREET BOARD OF DIRECTORS MINUTES Motion was made by Diane, which was seconded by Julie, to approve the minutes of the Tybee Island Development Authority / Main Street Board of Directors December 21, 2016 meeting minutes. Motion carried. PROGRAM OVERVIEW Reconfirm Vision and Mission Statements Directors reviewed the Program’s Vision and Mission statements. All agreed there should be no changes. Board Positions Directors discussed the opening for a Promotions Committee liaison and the vacant Ex-Officio positions. Motion was made by Julie, which was seconded by Diane, to reappoint Melissa Memory as an Ex-Officio director. Motion carried. Motion was made by Diane, which was seconded by Julie, to appoint Sarah as the Promotions Committee liaison for the Program’s Board of Directors. Motion carried. Directors’ Goals Each Director shared why they decided to serve as on the Development Authority/Main Street Board of Directors. Directors also reviewed their goal(s) with their commitment. TIDA/MS BOD approved: 2/15/17 Page 2 of 2 Confirm Proposal of Projects for the City Chantel reported that Ted has prepared an outline detailing financing options for Property 1 in accordance with the short term and long term goals proposed for the property as previously presented. Chantel shared with Directors that Councilperson Doyle informed her that she is working on making time for the projects that were presented at the November board meeting to be presented again at a Council workshop. Julie and Chantel will follow up with Directors when more information is available. Partner Organizations (Arts & Culture) Directors reviewed the organizations that are pertinent to the Program’s work and success. Steve discussed the need for local businesses to have more marketing assistance in the surrounding areas from the chamber and visitor’s bureau. Discussion ensued regarding the need for more local advertising to support local businesses and the impact of the hurricane on current overnight accommodation availability. WORK PLAN Chantel reviewed the Georgia Main Street 2016 Annual Standards for Accreditation Assessment and congratulated everyone for meeting and, in most cases, exceeding the points necessary for each of the criteria standards set by the National Main Street Center. Directors reviewed the Program’s accomplishments of the 2016-17 Committee Work Plans. Directors discussed updating Committee Work Plans for 2017-18 based on the 2016-17 accomplishments and with changes as necessary. The Business Assistance Committee work plan will remain the same with an emphasis on the following: increasing participation at quarterly Merchant Meetups by possibly changing the meeting times and incorporating a tagline that will highlight shopping, dining, and activities on the island. Directors discussed various tagline options to encourage local support of doing business. Directors agreed to proceed with incorporating the tagline of “Shop. Dine. Do.” with the Buy Local Tybee logo and that the Promotions Committee should discuss in detail at their next meeting. Directors also discussed ways to highlight contractors that are registered on the island with specialties and ways to diversify the businesses that serve residents and visitors. Chantel mentioned that a video project highlighting why merchants have their business on Tybee can still be done because there is still money available in the contract labor line item for such a project. Julie suggested that the video project be done with merchants riding around the island speaking about the business atmosphere. Actions items that are to be added to the Design Committee work plan are as follows: incorporate the Secretary of Standards into the façade improvement grant guidelines with an internal deadline of December, add the Tybrisa Street improvements, and work to increase the façade improvement grant match. The improvements for Tybrisa Street and grant match increase should be included in the upcoming fiscal year budget request. The Organization/Outreach work plan will remain the same with an addition of incorporating that work continue with the projects proposed for the city and highlighting the opportunities for businesses and non-profits more through the communications action items. The Promotions Committee work plan will remain the same with an addition of incorporating the new tagline in conjunction with the Business Assistance Committee. Sarah confirmed that the survey results and list of events will be reviewed at the next committee meeting. BUDGET Chantel reviewed the budget expenditures to date with Directors and confirmed all is good standing. OTHER BUSINESS/NEWS Melissa Turner reported that there are many shows taking place at the Tybee Post Theater. Marianne and Sarah reported that the Arts Association is looking forward to a variety of art shows and classes this year. Marianne shared that they are also looking forward to tying in more with Tybee for the Holidays with their House of Christmas Mouse again this year. ADJOURN The meeting adjourned at 7:20pm.