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HomeMy Public PortalAboutResolution 14-16 Adopting the Valey County Strategic PlanRESOLUTION 14-16 A RESOLUTION OF THE CITY COUNCIL OF THE CITY OF MCCALL, IDAHO, ADOPTING THE VALLEY COUNTY STRATEGIC PLAN; PROVIDING FOR RELATED MATTERS; AND PROVIDING AN EFFECTIVE DATE. WHEREAS, the Valley County Economic Development Council (VCEDC) is set at seven minimum and thirteen maximum members including voting members from the Cascade, Donnelly and McCall chamber or business community, City Council representatives from each of the three incorporated communities: Cascade, Donnelly, McCall, a County Commissioner, representing unincorporated Valley County, and two at -large (non -government) members appointed by the Council; and WHEREAS, the Council's charter was first adopted on July 25, 2012 and last amended on October 23, 2012: (1) To encourage Valley County communities, businesses and organizations to act more cohesively towards an improved local economy; (2) To solicit or assist projects that substantially strengthen the local economy (through business stimulation; community & infrastructure development; sector development); (3) To inspire and solicit creative ("outside the box") solutions for issues at hand; (4) To attract businesses and economic opportunities to the region; and (5) To assist in the creation and maintenance of a climate that fosters economic growth and viability; and WHEREAS, the Council built its strategies on the premise that resilient long-term economic growth is possible only when a region can sustain and develop its local assets, relationships and comparative advantage to create a diversity of local added value and related jobs and wealth; and WHEREAS, business recruitment can be a shortcut or "quick fix" towards growth by jumpstarting value-added activities and initiating or supporting a local ecosystem of businesses; The Valley County Economic Development Council recognizes that growing the local economy through an aggressive reliance on business recruitment is challenging given the region's remote location and limited connectivity; and WHEREAS, the VCEDC developed four strategies including Sector Development, Local Entrepreneurship, Asset Development, and Import Substitution with objectives for each strategy. WHEREAS, the McCall City Council adopted the McCall Area Comprehensive Plan Update in December 2007 that contains a Chapter on Economic Development; and WHEREAS, the McCall City Council adopted the 2013 Strategic Plan on December 19, 2013; and WHEREAS, VCEDC revised and updated the 2013 Strategic Plan and encourage the cities and county to adopt the 2014 VCEDC Strategic Plan by Resolution as an Economic Development Planning document. NOW, THEREFORE, BE IT RESOLVED BY THE MAYOR AND COUNCIL OF THE CITY OF MCCALL, VALLEY COUNTY, IDAHO THAT: Resolution 14-16 November 6, 2014 Page 1 of 2 Section 1: adopted. The 2014 VCEDC Inc. Strategic Plan is attached hereto as Exhibit "A" is hereby Section 2: Consideration to support periodic funding needs for general and miscellaneous costs of operation (from Account 10-41-150-325), Economic Development, and partnering with Valley County and the Cities of Cascade and Donnelly. See the Articles of Incorporation. Section 3: This resolution shall be in full force and effect on November 6, 2014. Passed and approved this 6 day of November, 2014. CITY OF MCCALL Valley County, Idaho ckie Ay ATTEST: BessieJo W or . OF +Moen,. , City C IDAV %own Resolution 14-16 November 6, 2014 Page 2 of 2 2015 VCEDC Strategic Plan Valley County Economic Development Council Contents Valley County's Economy 2 Council role 3 Vision and focus 3 Strategies and objectives 3 Strategy 1: Sector Development 3 Strategy 2: Local Entrepreneurship 5 Strategy 3: Asset Development 5 Strategy 4: Import Substitution 6 Attachment: 2013 Valley County State of the Economy 6 IA more detailed overview of Valley County's economy and data sources is provided in the Attachment] A community generates wealth through value-added activities, be it through services or production. Valley County, like most intermountain communities, gradually lost its traditional value-added activities (logging, milling, dairy and meat processing, etc.) that drove local wealth in the 20th century. These value-added activities formed networks or "ecosystems" of businesses that represented opportunities, skills and local advantages along one or more related value -chains. Valley County's timber industry used to be such an ecosystem where sawmills, mutually beneficial operations in transforming timber to wood products. The traditional small acreage farming & ranching formed a similar ecosystem until regulations and commodification made local dairies unprofitable. Large acreage ranching is still an important land -use in Valley County, but the sector lost much of its "ecosystem" ; most cattle are now trucked in from the Snake River Plain and grazed on a combination of owned and leased lands and then trucked back to be processed. Flush times (especially before and during the 2005-2008 real estate boom) also caused productive ranching lands to be in play for development. The region now imports most of its goods and services from the Boise metro area. It is paying for these imports with (export) monies primarily brought in by tourists, retirees and the (Federal and State) Forest Service. These three sectors also fuel much of the secondary service and construction sector in the region. The erosion of value-added activities and the current strong dependence on seasonal jobs in recreation and forest service translates into low average wages (ranked 27 out of 44 counties in Idaho) and poverty rates for families with young children that are now among loggers, toolmakers and transporters formed a network of a Naze per job (adjusted for inflation, see notes) Valley, Idaho and die U.S.,1969-?011 56,000 49,000 42,000 35,000 2e,000 21,000 1972 1976 1960 1984 184E1 1992 1996 2000 2004 2006 YearS — Valley Idaho — United states Figure 1: Source: 1969-2011: Bureau of Economic Analysis, Regional Economic Data, Local Area Personal Income, Table CA34, DATE LAST UPDATED: February 20, 2013 Graph: http://www.indicatorsnorthwest.org 5so,ao0 $40,0na 5 30,oc10 $70,000 Proprietor income (non -fawn) WOO 4000 3000 2000 510,000 $ 1900 1990 2000 2010 2020 -----Idaho state YaNey,1D —•--+Dan farm proprietors in valley Figure 2: The average proprietors' income is the counterpart to the average wage as a measure of individual economic well-being for those members of the workforce who do not work in wage and salary jobs —including sole proprietorships, partnerships, and tax-exempt cooperatives Source: 1981-2011: Bureau of Economic Analysis, Regional Economic Data, Local Area Personal Income, Tables C04 and CA25. Income is adjusted for inflation using the GDP price deflators table 1.1.9. VCEDC Strategic Plan 2015 (FINAL DRAFT).docx Page 2 of 6 the highest in Idaho. The lack of opportunities translates into a very small representation of youth (ranking 40 out of 44 counties in Idaho with respect to the population under 18) and, conversely, a relatively high median age (48 years old versus the Idaho average of 35) with little ethnic diversity (98% Caucasian). Council Role The council's charter was first adopted on July 25, 2012 and last amended on October 23, 2012: - To encourage Valley County communities, businesses and organizations to act cohesively toward an improved local economy To solicit or assist projects that substantially strengthen the local economy (through business stimulation; community & infrastructure development; sector development) To inspire and solicit creative ("outside the box") solutions for issues at hand To attract businesses and economic opportunities to the region To assist in the creation and maintenance of a climate that fosters economic growth and viability Vision and Focus The council built its strategies on the premise that resilient long-term economic growth is possible only when a region can sustain and develop its local assets, relationships and comparative advantage to create a diversity of local added -value and related jobs and wealth. Business recruitment can be a shortcut or "quick fix" towards growth by jumpstarting value-added activities and initiating or supporting a local ecosystem of businesses. The Valley County Economic Development Council recognizes, however, that growing the local economy through an aggressive reliance on business recruitment is challenging given the region's remote location and limited connectivity. Strategies and Objectives Note: many if not all of the actions support multiple strategies and/or objectives, but are listed under the strategy that is of primary concern. Strategy 1: Sector Development Sector development intends to develop and/ or expand value -chain focused "ecosystems" that network businesses, services, opportunities, skills, locational assets or advantages and educational opportunities along one or more related value chains. Objective 1.1: Strengthen the Existing Recreation Sector Recreation underpins much of the current economy. The 2013 Recreation Summit pointed to three issues that undermine long-term competitiveness: (1) a weakness in connecting to a more diverse and younger demographic; (2) a corresponding need to facilitate a growing variety of recreational opportunities, including biking; (3) a perceived lack in diversity of I ocal retail and hospitality amenities. VCEDC Strategic Plan 2015 (FINAL DRAFT).docx Page 3 of 6 " Action: Support annual recreation business forum. " Action: Promote regional collaboration and communication among stakeholders in winter/summer recreation. " Action: Ensure periodic updates from and coordination with the county and cities. NOTE: the "Vibrant Communities" action item 3.1 under Asset Management supports bolstering retail & hospitality amenities. Objective1.2: Strengthen the Farming and Ranching Sector The region's small -acreage ranch and farm land is largely underutilized. The local food movement may provide an opportunity to redevelop a small farm and ranching sector and network with existing local businesses like the meat processing facility in New Meadows. " Action: Promote local food production and the "food economy" through farmers markets and exploration of cultivation technique that take advantage of regional geothermal resources. Objective 1.3: Support & Strengthen Telecommunication Connectivity Valley County is a potentially attractive location for small businesses or entrepreneurs because of the lifestyle and recreational amenities of the region. Increased telecommunication connectivity will support the development of this emerging sector. " Action: Work with the private and public sectors, and local telecommunication companies to understand existing infrastructure and enhance local internet connectivity. Objective 1.4: Business Attraction Valley County presents an attractive alternative location for businesses within a variety of sectors. " Action: Identify and engage opportunities to promote Valley County as a desirable location for businesses within selected sectors to locate/relocate. " Action: Coordinate limited marketing effort to incorporate business attraction/relocation into the promotional efforts of other regional organizations. Other ideas for projects and objectives with respect to sector developments but not yet translated into objectives: " Resource Development: Valley County's abundant natural resources provide opportunities for business development. " Recreation Sector: Rec-Tech businesses (design, production or support of recreational products and services) can expand the recreation sector's ecosystem and promote more value-added activities. It may also lend itself for business recruitment. " Construction Sector: Promote a builder's guild that promotes a vernacular style optimized for Valley County climate conditions with locally sourced construction materials. " Eco-Management Sector: Create or connect local educational opportunities in GIS and Ecosystem -management with public lands management and recreation management. " Regional Advantages: At one time old -growth Spruce was a valued material for musical instrument making; exploring historic locational advantages may show other possibilities for diversification. VCEDC Strategic Plan 2015 (FINAL DRAFT).docx Page 4 of 6 Strategy 2: Local Entrepreneurship Broadening sector ecosystems, an increase in local ownership and an increase in value-added activities are all powerful mechanisms in local wealth generation and all require entrepreneurship, that is: initiative, innovation, risk -taking and financing from local residents and businesses. Objective2.1: Business Acceleration through Educational and Mentoring Support • Action: Establish small business workshops in cooperation with SCORE, other professional organizations and local small businesses. • Action: Identify and secure funding for coursework at the McCall College. Objective 2.2: Promoting Local Entrepreneurship in Value -Added Activities Involving Local Resources • Action: Sponsor a new business plan contest and fair including networking opportunities among the contestants. Strategy 3: Asset Development Every economic sector ultimately falls back on the natural and cultural assets of our region. Recreational amenities like viewscape (real estate), downtowns (visitor attraction & amenities), landscape & wildlife (back -country recreation, hunting), water quality (boating, fishing, eco-system services), and the region's productive lands (ranching, farming, timber — all also supporting our viewscape) form the base to much of our economy. It therefore makes sense to steward this base and make sure that we coordinate policies and incentives among communities to that effect. Objective 3.1: Promote Vibrant Communities Livable communities are closely associated with vibrant downtowns and cultural diversity. Even though we are doing better than most communities, this is not an easy feat to accomplish in a rural county with 10,000 residents. • Action: Engage the private and public sectors to promote affordable housing through the facilitation of a county -wide dialogue. This may include a discussion regarding formation of a regional housing authority and economic or other incentives. • Action: Support participation in America's Best Communities contest. • Action: Encourage cities to adopt ordinances and procedures to promote infill and contiguous development of residential, retail, hospitality and public spaces. • Action: Keep or make entry barriers for new businesses low. Objective 3.2: Define Desirable Future Land -Use to Accommodate Resilient Economic Growth A regional land -use vision can facilitate a discussion among land -owners, developers and communities and make comprehensive plans of cities and the county compatible. Using a watershed approach may provide a useful structure in this discussion and connect regional economic and resource constraints. • Action: Explore regulatory and economic incentives and instruments to create a land -use vision -derived guide for development that includes responsible growth and transportation planning. VCEDC Strategic Plan 2015 (FINAL DRAFT).docx Page 5 of 6 " Action: Establish a watershed team that fairly represents the stakeholders in the region. " Action: Partner with the public and private sectors to foster a dialogue on land -use planning. Strategy 4: Import Substitution Valley County's trade balance heavily favors import of goods and services, and has impaired local wealth generation. Shifting the trade balance through import substitution (switching the source of economic inputs to businesses and households from outside of the region to within the region), is a recognized and powerful tool in economic development. Not only does it create local jobs by transferring the input related jobs to the region, it can also support local sector development. Objective 4.1: Local & Alternative Energy Development Energy is a vital input to every economic and household activity of the community, and is a key factor in added -value activities; this is specifically relevant to the Valley County economy with its harsh winters and related energy needs. Self-reliance will therefore not only make our local economy more resilient, it provides more options for economic diversity. The Valley County Region has an abundance of hydro, biomass, geothermal and other renewable resources to produce energy in a distributed and multi -modal manner. The use of these region -specific resources provides a competitive edge to the local economy. " Action: Create demonstration projects for alternative and distributed energy development. " Action: Promote alternative uses for geothermal resources, such as agricultural through greenhouse business development. Attachment: 2013 Valley County State of the Economy The content of this attachment is provided by the University of Idaho Extension in collaboration with the Valley County Economic Development Council and is published separately at link. VCEDC Strategic Plan 2015 (FINAL DRAFT).docx Page 6 of 6