HomeMy Public PortalAbout14 ProgramsPROGRAMS
PROGRAM DESCRIPTION
Programs that are mandated by Federal or State government or other agencies having jurisdiction over the City
are accounted for in this division of the budget. Such programs are related to the Americans with Disabilities
Act (Federal), integrated solid waste administration and management (State), and the Local Agency Formation
Commission (State).
Comprising a significant portion of the Mandated Programs budget is the Integrated Solid Waste Management
Program. Expenditures in this account relate to the requirement to implement, manage and report on the State -
certified Source Reduction and Recycling Element and Household Hazardous Waste Element, which together
require the equivalent of 2 '/ full -time employees to accomplish all listed and certified work necessary to
support the mandated solid waste related activities. The City has achieved compliance with the 50% diversion
mandate since calendar year 2004, with the City's diversion rate increasing each year since 2004 (City is
currently diverting 66% of its solid waste). This has been, in a large part, due to the result of three implemented
state mandated solid waste diversion programs (Construction & Demolition Debris Recycling, Commercial
Business Recycling and Food Waste Recycling). Expenses directly relating to these three core programs will
continue to be funded through Fund 251 (AB939 Recycling Program Fund). The requirement to administer,
direct and report on these and other solid waste diversion programs will continue to be funded through this
account. Other solid waste management activities funded through this account include required annual reporting,
community solid waste collection events, research and analysis of assignment of solid waste tonnages among
jurisdictions using the same hauler, performance monitoring and enforcement of contract terms and other
miscellaneous activities that promote accurate allocation, tracking and reporting of solid waste.
ACCOMPLISHMENTS
FY 2009 -10
GENERAL FUND
DEPARTMENT SPECIAL PROGRAMS
PROGRAM 5200 MANDATED PROGRAMS
FUND 101
• Achieved compliance with all State mandated solid waste mandates through successful implementation,
management and reporting of solid waste diversion programs. Continued implementation of the Restaurant
Food Waste Recycling Program and expanded the program to include country club dining rooms.
• Held children's recycling event during the City's Art Affaire (Rad Hatter) which helped promote recycling
for local children. Continued to recognize outstanding business recycling through the "Recycling Rammy"
award.
• Continued to increase residential and commercial participation in solid waste diversion programs by
publishing a "What's Green in Rancho Mirage" section in the MirageScape. Additionally, a recycling
calendar was designed, printed and mailed out to all residents and businesses which provided useful details
on the City's recycling and other sustainability opportunities and accomplishments.
• Participated in regional solid waste diversion programs (such as used oil recycling). Conducted two city-
wide clean-up events and four document shredding /e -waste collection events for residents.
175
• Continued to support diversion programs from previous fiscal year, such as collecting household hazardous
waste (HHW) and sharps (needles) from residents at their homes and added a new program which allows
residents to dispose of prescription medications.
• Continued to monitor solid waste and recycling franchise hauler for compliance with the City's franchise
agreement. Resolved all residential and commercial complaints regarding service.
• Successfully resolved all ADA access complaints from citizens as submitted. Provided any required
accommodations to maintain staff and Council productivity
GOALS AND OBJECTIVES
FY 2010 -11
• Successfully resolve ADA access complaints from citizens as submitted. Provide any required
accommodations to maintain staff and Council productivity
• Complete a reconciliation process on first three years of franchise agreement with City's franchise solid
waste and recycling hauler.
• Continue to participate in regional solid waste diversion efforts. Conduct City -wide community events such
as document shredding/e -waste collection. Initiate a new program to introduce residents to local compost
products.
• Continue to publish the "What's Green in Rancho Mirage" section in the MirageScape. Produce a recycling
calendar that provides useful details on the City's recycling and other sustainability opportunities and
accomplishments.
• Evaluate and report on new solid waste diversion programs as provided for in solid waste collection and
recycling contract. Continue to work with the Chamber of Commerce to recognize outstanding performance
in commercial solid waste diversion programs (Recycling Rammy).
• Continue to evaluate and report on restaurant food waste diversion program, studying the feasibility of
expanding the program to include other generators of food waste, such as assisted living facilities.
• Monitor franchise solid waste /recyclables hauler to ensure best possible service to residential and
commercial customers. Resolve all service complaints ensuring all performance standards of the franchise
agreement are met.
176
EXPENDITURE SUMMARY
i
DEPARTMENTAL EXPENDITURE SUMMARY
5200 MANDATED PROGRAMS
BUDGET HIGHLIGHTS:
FY 2010 -11
2008/09 2009/10 2009/10 2010/11
Actual Budget Estimate Budget
Personnel 0 0 0 0
Operations & Maintenance 110,452 93,525 81,975 84,000
Capital 0 0 0 0
Total Expenditures 110,452 93,525 81,975 84,000
% Change in Budget - 10.18%
• Solid Waste Management Program (7563) comprises about 87% of the Mandated Programs budget. This
reflects the need to continue implementation of the State - certified Source Reduction and Recycling Element
and Household Hazardous Waste Element, which together require the equivalent of 2 '/ full -time
employees. This budget has been reduced from $76,000 in FY 2009 -10 to $73,000 for FY 2010 -11.
• PM Quality Program (7561) and Water Quality and Conservation (7564) have been eliminated due to
either inactivity in recent years or re- budgeting in a more appropriate fund of the City's budget.
• The total Mandated Programs budget has been reduced to a proposed $84,000 as compared to $93,525 for
FY 2009 -10.
177
FUND 101 - GENERAL FUND
DIVISION 5200 - MANDATED PROGRAMS
ACCT ACCOUNT
NO. NAME
7560 Americans with
Disabilities Act
7562 Rule 2201/TDM
EXPENDITERE ACTIVITY DETAIL
For Fiscal Years
2010-2011
JUSTIFICATION FOR FY 2008 -09 FY 2009 -10 FY 2009 -10
STAFF REQUESTS ACTUAL BUDGET ESTIMATE
Americans with Disabilities Act (Federal Mandate)
1) Purchase of specialized equipment, furniture and minor structure
modifications. Includes portable assistive listening devices, speech
boards and printing of instructions and signs for Council Chamber and
conference rooms. $ 1,000
2) Provide "reasonable accommodations for employees as needed
(special equipment, furniture, etc.) Work force is aging. 3,000
3) Retain services of American Sign Language interpreter to attend
meetings and public hearings. Service must be requested in advance. By
law, City cannot charge a user fee to recover costs. Retain services of
transcriptionist to prepare verbatim minutes for a specific item if
requested by hearing impaired person. 1,000
TOTAL $ 25,836 $
5,000 $ 3,400
7561 PM & Air Quality Compliance with State Implementation Plan to control PM [particulate
Compliance matter of 10 microns or less]
(Federal and State mandate)
1) PM control as defined by the State Implementation Plan and /or City
ordinances as needed on all property in Rancho Mirage.
2) Training, workshops, dues and subscriptions; general information and
publications
3) Public education purposes; includes support of other appropriate
agencies providing education/information at local venues
TOTAL $ 575 $ 5,000 $
- $
Compliance with Rule 2201 /City's Transportation Demand Management
[TDM] Ordinance /County's Congestion Management Plan/Federal Clean Air
Act (Federal/State/Local mandate). Dependent on South Coast Air Basin
emission levels.
1) As a potentially regulated employer, prepare required plan and
provide incentives. $
2) Technical training (certification and documents)
TOTAL $ - $ 1,500 $ 575 $
178
Budget
FY 2010 -11
AMOUNT
$ 5,000
1,000
1,000
FEND 101 - GENERAL FUND
DIVISION 5200 - MANDATED PROGRAMS
ACCT ACCOUNT
NO. NAME
7563 Solid Waste
Management
Program
7564 Water Quality and
Conservation
7588 Local Agency
Formation
Commission
EXPENDITURE ACTIVITY DETAIL
For Fiscal Years
2010.2011
Budget
FY 2008 -09 FY 2009 -10 FY 2009 -10 FY 2010 -11
STAFF REQUESTS ACTUAL BUDGET ESTIMATE AMOUNT
JUSTIFICATION FOR
Compliance with Integrated Waste Management Act, City's "Source
Reduction and Recycling Element ", "Household Hazardous Waste Element"
and "Non- disposal Facility Element" (State mandate). Elements call for 2.5
full -time equivalent [FTE] staff positions to comply with State certification of
elements. Penalty for noncompliance is $10,000 /day fine; goal is 50%
reduction of waste stream annually Goal is expected to increase by
legislative action in the future.
1) Implementation of Source Reduction and Recycling Element. Includes
administration of mandated diversion programs; required reporting;
production and distribution of educational information $ 20,000
2) Professional /technical consulting services. Elements certified by
State require 2.5 FTE positions. Services include tasks such as preparing
amendments to the Municipal Code, reports and filings, and providing
program technical assistance. 40,000
3) Supplies, including express mail, film, etc. 1,000
4) City Hall and other City facilities recycling program. Includes
equipment, such as containers, etc., at all City locations 2,000
5) Community events including informational brochures distributed
to residents 10,000
TOTAL $ 61,407 $ 76,000 $ 73,000 $
1) Compliance with the Water Conservation in Landscaping Act and
water quality standards (State mandate). Documents and other materials
related to water conservation techniques and technology; participation in
Coachella Valley Water District's [CVWD] weather -based irrigation
clock program $
2) Annual fees for Waste Discharge Permits required by the State Water
Resources Control Board for City Hall and Public Works Corporate Yard
TOTAL $
5,000 $ 5,000 $
$
Pursuant to legislation, City's share of funds for the administration and
operation of the Riverside County Local Agency Formation Commission $
TOTAL $ 2,634 $ 1,025 $ 5,000 $
179
73,000
5,000
5,000
DIVISION TOTAL $ 84,000
180
PROGRAM DESCRIPTION
The Regional Planning and Implementation Programs are found in this division of the budget. This cost center
includes expenditures related to regional activities in which some or all Coachella Valley cities and the County
participate or which relate to the Southern California Association of Governments. As local jurisdictions
struggle to implement various programs, the `joint effort" approach has become important as a way of
achieving cost savings and increasing productivity
ACCOMPLISHMENTS
FY 2009 -10
GENERAL FUND
DEPARTMENT SPECIAL PROGRAMS
PROGRAM 5300 REGIONAL PLANNING & IMPLEMENTATION
FUND 101
• Continued active participation in the Coachella Valley Association of Governments (CVAG). Staff was
involved in several significant areas, including transportation planning and implementation.
• Continued a very popular Variable Speed Pool Pump Rebate Program in order to promote the saving of
electricity by replacing single speed pumps with new energy efficient variable speed pool pumps. In FY
2009 -10, approximately 200 Rancho Mirage residents participated and upgraded their pool pumps through
this program.
• Continued financial support to the Retired Senior Volunteer Program (RSVP). The City and many of our
community's nonprofit organizations utilize the services of RSVP to provide for registration of numerous
volunteers that donate countless hours of their time in service to the community This includes the
volunteers at the Rancho Mirage Public Library and City -wide Citizens on Patrol Services program.
GOALS AND OBJECTIVES
FY 2010 -11
• Continue active participation in the Coachella Valley Association of Governments (CVAG).
• Continue to financially support the Retired Senior Volunteer Program (RSVP) as the City and many of our
community's nonprofit organizations utilize the volunteer services of RSVP
• Explore any grant opportunities that may exist to fund the Variable Speed Pool Pump Program as previously
funded through Electric Rates and Conservation (7585).
181
EXPENDITURE SUMMARY
BUDGET HIGHLIGHTS:
FY 2010-11
182
DEPARTMENTAL EXPINDITURE SUMMARY 2008/09
5300 REGIONAL PLANNING & IMPELEMENTATION Actual Budget Estimate Budget
2009/10
2009/10
2010/11
Personnel 0 0 0 0
Operations & Maintenance 81,804 174,355 174,316 101,183
Capital 0 0 0 0
Total Expenditures 81,804 174,355 174,316 101,183
%Change in Budget - 41.97%
• Overall, the Regional Planning & Implementation budget has been significantly reduced from an initially
budgeted FY 2009 -10 amount of $174,355 to this FY's proposed $101,183, a decrease of almost 42 %. This
reduction is primarily due to the suspension of the Variable Speed Pool Pump Program. Staff will continue
to look for grant opportunities to fund this program.
• In FY 2009 -10, the City was invoiced a total of $103,000 by the Coachella Valley Association of
Governments (CVAG) for a tenth share of operating expenses for Roy's Desert Resource Center, a shelter
with a broad array of supportive services for the homeless. Inasmuch as the City of Rancho Mirage
officially did not support the allocation method of equal one - tenths for the CVAG jurisdictions, the City
Council approved a total amount of $54,065 as our participation in the operation funding of the Center.
Once again, for FY 2010 -11, the City has received an invoice for $103,000 from CVAG as the City's share
in funding the Desert Resource Center's operations. The Audit/Budget Subcommittee has proposed the
same level of funding, $54,065, for FY 2010 -11.
FUND 101 - GENERAL FUND
DIVISION 5300 - REGIONAL PLANNING & IMPLEMENTATION
ACCT ACCOUNT
NO. NAME
7580 SCAG
7581 CVAG
7583 RSVP
7585 Electric Rates and
Conservation
7592 Two - One - One
[211]
EXPENDITURE ACTIVITY DETAIL
For Fiscal Years
2010-2011
Budget
JUSTIFICATION FOR FY 2008 -09 FY 2009 -10 FY 2009 -10 FY 2010 -11
STAFF REQUESTS ACTUAL BUDGET ESTIMATE AMOUNT
Southern California Association of Governments (SCAG). Responsible for
regional air quality, transportation, land use and affordable housing planning
activities. Annual membership dues
TOTAL $ 7,567 $ 1,600 $ 1,581 $
1) Coachella Valley Association of Governments (CVAG). Responsible
for discussion and resolution of issues of mutual interest to Valley cities,
such as transportation, air quality, environmental resources, housing,
public safety, etc. Undertakes Valley -wide implementation of
Transportation Uniform Mitigation Fees (TUMF) and the PM
[Particulate Matter of 10 microns or less] State Implementation Plan
(SIP). Annual membership fee is based on population and assessed
value. $ 27,268
2) Planning and implementation of the Multiple Species Habitat
Conservation Plan (MSHCP)
TOTAL $ 25,812 $ 25,990 $ 25,990 $
Retired Senior Volunteer Program (RSVP). Valley -wide organization that
matches senior volunteers with community service groups (10 or 12 in
Rancho Mirage), including the City Program includes accident and liability
insurance. Operating budget is derived from Federal grants and matching
funds provided by other Coachella Valley cities. $ 13,000
TOTAL $ 11,658 $ 12,150 $ 12,510 $
Participation with Southern California Edison [SCE] in a rebate program for
installation of qualifying variable -speed pool pumps and motors. SCE: $200
rebate per household; City $300 rebate per household. 100 households at
$300 each ($30,000) and administrative costs ($3,000)
TOTAL $ 40,550 $ 74,000 $ 74,000
Two - One - One (211) is a toll -free consolidated information and referral
service supported by Valley Cities and Riverside County 211 is
administered by the Volunteer Center of Riverside County (VCRC).
The VCRC provides equipment, offices and trained staff, maintains an
extensive up -to -date database of community health and human services for
the County and Cities, promotes 211 as a "one-call-does-it-all" resource and
assists in times of disaster as well when incoming calls surge.
TOTAL $ 2,217 $ 2,300 $ 2,300
183
$ 1,600
1,600
27,268
13,000
$ 1.000
$ 1,000
FUND 101 - GENERAL FOND
DIVISION 5300 - REGIONAL
ACCT ACCOUNT
NO. NAME
7593 Employment
Relations
Consortium
7595 Desert Resource
Center
PLANNING & IMPLEMENTATION
EXPENDITURE ACTIVITY DETAIL
For Fiscal Years
2010-2011
Budget
FY 2008 -09 FY 2009 -10 FY 2009 -10 FY 2010 -11
STAFF REQUESTS ACTUAL BUDGET ESTIMATE AMOUNT
JUSTIFICATION FOR
Coachella Valley Employment Relations Consortium, a group of seven local
public agencies, joins together in retaining the services of a professional law
corporation to provide group training and workshops on public employment
and administration.
Topics have included in the past: management rights and obligations;
employment discrimination and affirmative action; employment relations for
elected officials; grievance and disciplinary procedures for supervisors;
developments in legislation and court decisions in personnel administration,
etc. For many years, Liebert Cassidy Whitmore has provided training
service, a monthly newsletter, and telephone consultations. $ 4,250
TOTAL $ -
184
$ 4,250 $ 3,870
Proportionate funding for west valley homeless shelter. City's share derived
from CVAG Technical Advisory Committee (TAC) recommended Formula
Option 2A, which uses employment, population and standardized credit to
determine the contribution.
TOTAL $ - $ 54,065 $ 54,065
$ 4,250
$ 54,065
$ 54,065
DIVISION TOTAL $ 101,183
CINOF RiJnGRIO?MIRME .
PROGRAM DESCRIPTION
ACCOMPLISHMENTS
FY 2009 -10
GOALS AND OBJECTIVES
FY 2010 -11
• None
EXPENDITURE SUMMARY
GENERAL FUND
DEPARTMENT SPECIAL PROGRAMS
PROGRAM 6100 CHILD ENRICHMENT CENTER
FUND 101
In previous fiscal years, in response to a community need, the City, in partnership with the Palm Springs
Unified School District and the Family YMCA of the Desert, sponsored a summer -long licensed day care
program at the Child Enrichment Center. The Center, located on the campus of the Rancho Mirage Elementary
School, was licensed for 60 school -aged children (starting Kindergarten in Fall through 5th grade).
Summer of 2009 was the fifteenth year that the City had sponsored the summer day camp. This summer, the
program will not be offered as the community need for such a program no longer exists.
• The Child Enrichment Center had a successful summer program. However, enrollment was less than full
capacity
DEPARTMENTAL EXPINDITURE SUMMARY 2008/09 2009/10 2009/10 2010/11
6100 CHILD ENRICHMENT CENTER Actual Budget Estimate Budget
Personnel 0 0 0 0
Operations & Maintenance 41,700 22,000 0 0
Capital 0 0 0 0
Total Expenditures 41,700 22,000 0 0
185
% Change in Budget - 100.00%
BUDGET HIGHLIGHTS.
FY 2010 -11
• The Child Enrichment Center Program is being discontinued due to the lack of need in the community for
such a program at this time. The FY 2009 -10 budget of $22,000 has been eliminated for FY 2010 -11.
186
FUND 101- GENERAL FUND
DIVISION 6100 - CHILD ENRICHMENT CENTER
ACCT ACCOUNT
NO. NAME
7400 Professional/
Technical
7806 Meetings,
Training
& Travel
EXPENDITURE ACTIVITY DETAIL
For Fiscal Years
2010-2011
Budget
JUSTIFICATION FOR FY 2008 -09 FY 2009 -10 FY 2009 -10 FY 2010 -11
STAFF REQUESTS ACTUAL BUDGET ESTIMATE AMOUNT
Services provided by the Family YMCA of the Desert over the summer
months related to child care at the Child Enrichment Center in Rancho
Mirage. Includes annual training of YMCA staff for dealing with special
needs children and to meet licensing requirements.
1) For entire Summer 2011 $ -
2) Transportation for monthly visits to the Children's Discovery Museum,
the Rancho Mirage Library and other field trip locations. -
TOTAL $ -
Staff Training - 10 staff members @ $200 each.
training needs for each year.
TOTAL $
187
$ 20,000 $ - $
Training will support special
2,000 $
DIVISION TOTAL $
188
PROGRAM DESCRIPTION
ACCOMPLISHMENTS
FY 2009 -10
GENERAL FUND
DEPARTMENT SPECIAL PROGRAMS
PROGRAM 7100
FUND 101
Each year the City provides funding for a number of special activities and programs that are not related to any
specific department.
Programs include underwriting some amount of operating costs of the Joslyn Senior Center and the Community
Center at Tierra Del Sol. The Joslyn Senior Center is located in Palm Desert and is funded by the Cities of
Rancho Mirage, Indian Wells and Palm Desert. Through a Joint Powers Agreement, these cities jointly
contribute to the annual operating costs of the Joslyn Senior Center. Each City's share of funding is based on its
percentage of total population of the member cities. The Community Center at Tierra Del Sol (formally known
as the Cathedral City Senior Center) has for many years served Rancho Mirage residents, particularly those that
are home -bound and those located in the western area of the City The Community Center at Tierra Del Sol is
funded based on the number of Rancho Mirage residents who utilize the center at the same dollar level as
residents who are members of the Joslyn Senior Center.
Also included in this section of the budget is funding for five of the City's commissions: the Speakers Series
Commission, the Community Cultural Commission, the Community Parks and Recreation Commission, the
Historic Preservation Commission and the Community Trails Commission. These commissions plan, organize
and host special events such as Speakers Series, concerts, art exhibits and festivals or family events throughout
the year.
One program in this section of the budget, the Resident Golf Program continues to offer residents an additional
recreational opportunity, allowing residents to play the two courses associated with the Westin Mission Hills
Resort and Spa for reduced fees during the season. The program continues to increase in popularity and is used
as a marketing tool by the real estate industry hoping to attract new home buyers.
• The Community Parks and Recreation Commission presented the 9' Annual Art Affaire at Whitewater
Park. Budget constraints and construction of senior housing on San Jacinto Drive led to some operational
changes, but the event was still well received by artists and the public. The Art Affaire included 92 artists
and selected musicians. Attendance was estimated at 7,000 — 8,000 daily
• The Sneakers Series Commission presented Scott Turow, Robert Reich and Harry Belafonte as speakers for
the 2010 Speakers Series. Eisenhower Medical Center was a partner in presenting this well- received series.
• The Health and Medical Welfare Commission continued its series of health lectures at the Rancho Mirage
Library Four speakers were scheduled to present educational lectures on a variety of medical topics but
only two presentations occurred.
189
• In calendar year 2009, the Historical Preservation Commission toured nine potential historical sites being
considered for historical site designation and recommended two to the City Council for designation. The
commission also held a successful event at the Library titled, "A Salute to William Cody "
• The Community Cultural Commission presented two events; "First Time Ever Together" an evening of jazz
vocals with Tierney Sutton and Lainie Kazan at the Annenberg Center and "Laugh It Up At The Rancho
Mirage Comedy Club," with comedians Bob Arno (the "Sultan of Swipe ") and Dick Hardwick, also at the
Annenberg Center.
• The Trails Commission monitored and replaced any damaged trail signage.
• The Golf Program membership continued to grow over FY 2009 -10. This continuing membership growth
indicates that this is a desired and utilized program.
GOALS AND OBJECTIVES
r
FY 2010 -11
• The Community Parks and Recreation Commission will focus on the planning, design and construction
of the Whitewater Park Expansion Project, which will add about 2 acres to this popular park.
• The Sneakers Series Commission will plan and implement the ninth Rancho Mirage Speakers Series for
2011.
• The Historical Preservation Commission will continue to be active in promoting awareness of local
historical sites. The Commission will also continue to tour potential historical sites and make
recommendations to the City Council as appropriate.
• The Community Cultural Commission will present two entertainment events for residents in FY 2010-
11.
• The Trails Commission will remain active in expanding, upgrading and maintaining the City-wide trail
system.
• The popular Golf Program will continue to operate, registering residents and issuing identification
cards. The month of December sees a real rush to sign up for seasonal play on the Westin's two courses
at reduced fees.
EXPENDITURE SUMMARY
DEPARTMENTAL EXPINDIMIE SUMMARY
7100 SPECAR, PROGRAMS
2008/09 2009/10 2009/10 2010/11
Actual Budget Estimate Budget
190
Personnel 0 0 0 0
Operations & Maintenance 1,216,095 915,975 917,986 813,325
Capital 0 0 0 0
Total Expenditures 1,216,095 915,975 917,986 813,325
%Change in Budget - 11.21%
BUDGET HIGHLIGHTS:
FY 2010 -11
• The Special Programs budget includes several accounts that relate to the funding of non - profits that serve
Rancho Mirage and the Coachella Valley Funding for Special Assistance Funds (7456), which provide
contracted services to the community, has been continued to be funded at $150,000. Support for Non - Profits
(7458), which includes expenditures for meetings and events attended by Councilmembers who may serve
as appointed delegates to non - profit organizations, has been reduced from $5,000 per Councilmember to
$3,000 per Councilmember.
• Special Contributions (7497), which typically supports non - profits through multiple year agreements, is
currently budgeted at $115,000 for FY 2010 -11, compared to $135,000 in FY 2009 -10. In FY 2009 -10, the
City Council voted to contribute an additional $50,000 to the Roy's Desert Center. This payment was
separate from the payment made out of mandated programs for $54,065 and reflected the City Council's
desire to continue the program without agreeing to the funding formula proposed by the Coachella Valley of
Associated Governments.
• The Community Center at Tierra Del Sol (formally known as the Cathedral City Senior Center) and the
Joslyn Senior Center continue to be funded for the next fiscal year (7488).
• The various City commissions funded through Special Programs are projecting budget amounts generally at
reduced amounts. The Speaker Series Commission's budget (7874) decreased by $44,500 from FY 2009 -10
as a commitment in recognizing difficult economic circumstances faced by the City
• The Residential Golf Program (7889) is consistent in cost as compared to FY 2009 -10 and completely offset
by program revenue due to its high level of residential participation.
• The Health & Medical Welfare Commission is proposed to be eliminated with Commissioners asked to
continue participating in preparing the community for natural disasters and other emergencies by serving on
the Emergency Preparedness Commission, perhaps as advisory or consulting members.
191
FUND 101 - GENERAL FEND
DIVISION 7100 - SPECIAL PROGRAMS
EXPENDITURE ACTIVITY DETAIL
For Fiscal Years
2010-2011
ACCT ACCOUNT JUSTIFICATION FOR FY 2008 -09 FY 2009 -10 FY 2009 -10
NO. NAME
7458 Support for
STAFF REQUESTS ACTUAL BUDGET ESTIMATE
7456 Special Assistance Contracted services through nonprofits organizations
Funds
TOTAL $ 152,234 $ 150,000 $ 150,000
Distribution of $3,000 per Councilmember to be allocated to the charity of
Non - profits their choosing. May include attendance at meetings and events, including
those for fundraising purposes, hosted by non - profit organizations or public
agencies on which Councilmember's may serve as an appointed delegate to
the board, receive Special Assistance or Special Contribution Funds, have a
commitment from the City to assist in funding operations or which provides a
quality -of -life benefit to the community and /or are physically located in
Rancho Mirage. Also includes annual sponsorships, galas, luncheons,
dinners and the like.
PREVIOUS EXAMPLES HAVE INCLUDED•
Children's Discovery Museum Annual Duck Pluck ($5,000)
Riverside County Senior Inspiration Awards ($2,500)
Joslyn Senior Center Gala ($1,000)
Friends of the Rancho Mirage Library Author Luncheon ($700)
Friends of the Rancho Mirage Library Annual Gala ($2,500)
Coachella Valley Chambers of Commerce Annual Legislative
Luncheon ($350)
Desert Cancer Foundation Dinner ($2,000)
Annual Gala for the Virginia Waring International Piano
Competition ($2,500)
Annual Samaritans Dinner ($1,000)
Annual United Way of the Desert Dinner & Luncheon ($2,000)
Eisenhower Medical Center Auxiliary Holiday Voices ($3,500)
EMC Stroke Recovery Center Winter Wonderland Ball ($2,500)
Marywood -Palm Valley School Gala ($1,800)
ACT for MS Gala ($1,000)
Agua Caliente Cultural Museum
College of the Desert Foundation & Auxiliary "Man about Town" ($1,500)
Shelter from the Storm ($1,000)
Palm Springs Air Museum Gala ($2,000)
192
Budget
FY 2010 -11
AMOUNT
$ 150,000
$ 150,000
FUND 101 - GENERAL FUND
DIVISION 7100 - SPECIAL PROGRAMS
ACCT ACCOUNT
NO. NAME
7458 Support for
Non - profits
(continued)
7488 Senior Centers
7492 Bighorn Institute
7497 Special
Contributions
EXPENDITURE ACTIVITY DETAIL
For Fiscal Years
2010 -2011
Budget
FY 2008 -09 FY 2009 -10 FY 2009 -10 FY 2010 -11
STAFF REQUESTS ACTUAL BUDGET ESTIMATE AMOUNT
JUSTIFICATION FOR
McCallum Theatre Gala ($6,000)
American Heart Institute Dinner
Golf Tournaments: California State University San Bernardino (CSUSB)-
Palm Desert Campus Golf Event, Bighorn Institute Golf Classic and
Eisenhower Medical Center (EMC) Hope Golf Tournament ($6,000)
TOTAL $ 44777 $ 20,200 $ 15,000
Community Center at Tierra Del Sol
Provides educational, recreational, social and assistive services for 238
Rancho Mirage residents. The Center provides outreach services to many
residents in mobilehome parks in the western part of the City Assuming a
cost of $83.40 /resident/year to be comparable with the Joslyn Senior Center,
FY 2010 -11 budget is estimated at $19,850.
Joslyn Senior Center
Provides educational, recreational social and assistive programs in
cooperation with the Cities of Indian Wells and Palm Desert. City's share of
annual expenses determined annually based on population. FY 2010 -11
includes increase to cover 5% adjustment for approximately 830 residents.
TOTAL $ 88,357 $ 102,575 $ 102,575
$ 15,000
$ 15,000
$ 19,850
72,975
$ 92,825
Provides for technical reports and consultations, field services including
regular inspections and maintenance of the Bighorn Safety Fence and water
sources, rescue and rehabilitation of sick lambs and release of healthy
bighorns into Sheep Preserve. $ 20,000
TOTAL $ 40,000 $ 20,000 $ 20,000 $
Awards of funding considered on a case -by -case basis that may be made over
a multi-year period to local or regional agencies or institutions for facilities or
operational expenses
1) McCallum Theater
FY 2010 -11 - 3rd Installment of three -year agreement for 2011
Season/Events. $ 50,000
2) $25,000 funding assistance to Institute of Critical Care Medicine
(purchase of training materials and CPR training classes).
FY 2010 -11 - 3rd Installment of 3 for a total of $75,000. 25,000
3) Children's Discovery Museum
For programs offered by the museum. 25,000
193
20,000
FUND 101 - GENERAL FUND
DIVISION 7100 - SPECIAL PROGRAMS
ACCT ACCOUNT
NO. NAME
7497 Special
Contributions
(continued)
7874 Speakers
Series
Commission
7875 Community
Cultural
Commission
7876 Health & Medical
Welfare
Commission
EXPENDITURE ACTIVITY DETAIL
For Fiscal Years
2010-2011
Budget
FY 2008 -09 FY 2009 -10 FY 2009 -10 FY 2010 -11
STAFF REQUESTS ACTUAL BUDGET ESTIMATE AMOUNT
JUSTIFICATION FOR
4) Arthritis Foundation
For continuation of on -going exercise programs, including land -based
and water -based for residents with arthritis.
5) International Classical Concerts held at the Library
[Line item moved to Fund 242 - Library]
6) Contribution to Roys Desert Center
7) United Way
Annual contribution for City's United Way fundraising campaign (funds
are used to match City employee contributions).
TOTAL $ 268,854 $ 135,000 $ 127,500
Sponsor a series of 3 notable speakers for the community Total (gross) cost
of $155,500. Offsetting revenue of $157,000 ($100,000 partnership funds
and $57,000 in ticket sales).
[see related Revenue item under Account 46106 in Fund 101]
TOTAL $ 191,892 $ 200,000 $ 200,000
Sponsor two special entertainment events for the community (gross costs).
Offsetting revenue for ticket sales of $44,975 (Fall 2010 show at the Westin
Mission Hills Resort $28,000; Spring 2011 show at the Annenberg Center
$16,975)
[see related Revenue item under Account #6107 in Fund 101]
TOTAL $ 163,129 $ 102,000 $ 120,000
In coordination with the Emergency Preparedness Commission, continue to
support emergency medical elements of the City's Emergency Management
Plan. Identify and recruit potential medical volunteers, and develop
community educational materials as needed. Continue the "Help for Health"
lecture series at the library as a means of educating the public on specific
health topics.
TOTAL $ 425 $
194
Revenue $ (157,000
Expenditure 155,500
Net cost $ (1,500
Revenue $ (44,975
Expenditure 80,000
Net cost $ 35,025
4,500 $ 450 $
15,000
$ 115,000
$ 155,500
$ 155,500
$ 80,000
$ 80,000
FEND 101 - GENERAL FUND
DIVISION 7100 - SPECIAL PROGRAMS
ACCT ACCOUNT
NO. NAME
7877 Seasonal Flu Shots
Health Program
7879 Community Trails
Commission
7880 Historic
Preservation
Commission
7881 Community Parks
Commission
7889 Residential Golf
EXPENDITURE ACTIVITY DETAIL
For Fiscal Years
2010-2011
JUSTIFICATION FOR FY 2008 -09 FY 2009 -10 FY 2009 -10
STAFF REQUESTS ACTUAL BUDGET ESTIMATE
City- sponsored flu shot clinic for Council, Staff and residents with no
insurance coverage. Undertaken in conjunction with Eisenhower Medical
Center. $ 8,500
TOTAL $ 7,808 $
1) Maintenance or replacement of trail signs
2) Printing costs for new Parks & Trails pocket guide
TOTAL $ 9,399 $
8,500 $ 8,500 $
5,000 $ 5,000 $
1) Complete purchase of historic bronze plaques for designated
historic sites
2) Framed photographs of designated historic sites
3) Historic Preservation Conference and Commission Annual Event
TOTAL $ 7,975 $ 11,700 $ 11,700
Budget
FY 2010 -11
AMOUNT
8,500
$ 1,500
2,500
4,000
$ 5,400
1,400
3,200
$ 10,000
1) Host annual Art Affaire events at Whitewater Park. Provide support
for advertising, equipment rentals, etc. Revenue is artists' booth fees.
[see related Revenue item under Account N6108 in Fund 101] $ 80,000
Revenue $ (26,000)
Expenditure 80,000
Net cost $ 54,000
2) Portion of costs for publication design and printing to reprint Parks &
Trails brochure
3) Miscellaneous meeting and administrative supplies 2,000
72,000 $ 82,000
TOTAL $ 109,054 $ 76,500 $
1) Annual payment to Westin Mission Hills Resort to reflect the initial
contract payment of $20,000. Anticipated membership of 1,300 at $75
results in off- setting revenue of $97,500.
2) Payment to Westin for rounds of play at $5 per round. For January 1
to May 15, 2011. Estimate 135 days of play at 60 rounds per day at
$5 per round.
195
$ 20,000
40,500
FUND 101- GENERAL FEND
DIVISION 7100 - SPECIAL PROGRAMS
ACCT ACCOUNT
NO. NAME
7889 Residential Golf
Program
(continued)
EXPENDITURE ACTIVITY DETAIL
For Fiscal Years
2010-2011
JUSTIFICATION FOR FY 2008 -09 FY 2009 -10 FY 2009 -10
STAFF REQUESTS ACTUAL BUDGET ESTIMATE
3) Expenses related to program administration and promotion. Includes
advertising, mailers; caps, bag tags, golf balls; ID cards and supplies.
4) Expenses related to one or two special events for members, including
promotions, catering and gifts
[see related Revenue item under Account #6103 in Fund 1011
TOTAL S
196
Revenue $ (97.500)
Expenditure 80,500
Net cost $ (17,000)
116,181 $ 80,000 $ 85,261 $
Budget
FY 2010 -11
AMOUNT
20,000
80,500
DIVISION TOTAL $ 813,325
PROGRAM DESCRIPTION
DEPARTMENT SPECIAL PROGRAMS
PROGRAM 7200 PUBLIC INFORMATION & COMMUNITY
RELATIONS
FUND 101
Formerly this budget, titled Information and Marketing, included public information activities and limited
marketing expenditures. It was re- titled Public Information and Community Relations for FY 2009 -10 when all
expenditures related to marketing activities to attract visitors to the resorts and hotels of Rancho Mirage were
shifted to Tourism and Marketing (7300). This fiscal year, all expenses related to support of the Chamber of
Commerce have been shifted from Public Information and Community Relations (7200) to Economic
Development (7400).
Public Information and Community Relations
GENERAL FUND
This section of the budget includes services to inform, engage, involve and respond to the residents and
businesses of Rancho Mirage and to ensure consistent and accurate information is available to the City's
employees to assist in delivering quality customer services.
As the vacant Public Information Officer position will not be filled, Management Services staff will primarily
be responsible for the continuing operation of the activities detailed in this section of the City budget.
Included as activities are: maintaining and continually improving the City's website; providing assistance to
various media to ensure timely news and information is available; preparing and publishing of City
publications, from the quarterly MirageScape to event programs, an annual calendar, the City Manager's "Bi-
Monthly Status Report" and arranging for special events and occasions to be photographed or otherwise
recorded for the City's archives; purchasing and placing of ads as necessary
ACCOMPLISHMENTS
FY 2009 -10
• Funded professional services through the Rancho Mirage Chamber of Commerce to provide support to
businesses and residents.
• Provided ongoing administration and maintenance of the City's website to ensure that it was a user - friendly
and effective communication tool.
• Produced and published City's newsletter, MirageScape, special reports, program postcards, press releases,
single - themed brochures, newspaper ads, 12 -month environmentally themed calendar, and ongoing
community events calendar for broadcast prior to Council meetings.
197
• Facilitated numerous requests for information and community photos. Assisted in preparation of
informational packets.
• Coordinated special events such as the Mayor' s Luncheon in conjunction with the Chamber of Commerce,
Commissioner Appreciation Reception, and Employee Appreciation Event and Service Awards Program.
GOALS AND OBJECTIVES
FY 2010 -11
• Produce informative community newsletter on a quarterly basis, as well as press releases and newspaper
ads
• Provide ongoing City website administration in order to ensure that the City's website is a user - friendly and
effective communication tool.
• Update and reprint City street maps /street name index for use by residents, businesses, visitors and vendors.
EXPENDITURE SUMMARY
1
DEPARTMENTAL EXPINDITURE SUMMARY 2008/09 2009/10 2009/10 2010/11
I 7200 PURIIC DIEORMATION & COMM. RELATIONS Actual Budget Estimate Budget
Personnel 0 0 0 0
Operations & Maintenance 210,780 277,450 239,382 131,200
Capital 0 0 0 0
Total Expenditures 210,780 277,450 239,382 131,200
% Change in Budget - 52.71%
BUDGET HIGHLIGHTS.
FY 2010 -11
• Financial support to the Chamber of Commerce (7468) has been relocated from Public Information &
Community Relations (7200) to Economic Development (7400).
• Professional/Technical (7400) has been increased from $20.000 to $25,000 for this fiscal year to provide
additional services due to vacant position of Public Information Officer. Duties were assumed by other staff
who have other responsibilities, such that in cases when time is of the essence, consulting services will be
necessary
• Community Publications (7827) and Community Relations (7872) have both been reduced to reflect both a
need to reduce expenditures and a need to reduce the scope of activities as the Public Information Officer
position is vacant.
198
FOND 101- GENERAL FUND
DIVISION 7200 - PUBLIC INFORMATION AND COMMUNITY RELATIONS
EXPENDITURE ACTIVITY DETAIL
For Fiscal Years
2010-2011
Budget
ACCT ACCOUNT JUSTIFICATION FOR FY 2008 -09 FY 2009 -10 FY 2009 -10 FY 2010 -11
NO. NAME STAFF REQUESTS ACTUAL BUDGET ESTIMATE AMOUNT
7400 Professional/ Professional/technical services to support public information and community
Technical relations program. Includes: event planning services for special occasions,
such as dedications in honor of residents or dignitaries. Council- hosted
receptions, ground breakings: publications research, design and writing; ad
designs; general media relations, public service announcements designs and
webmaster assistance $ 25,000
TOTAL $
7468 Chamber of Annual contract for services provided by the Chamber of Commerce and
Commerce reimbursement of expenses incurred by the Chamber on the City's behalf.
[Account moved to Division 7400 - Economic Development.] $
TOTAL $ 110,912 $ 111,250 $ 110,852 $
7827 Community Production, design (includes special photography or graphics as needed),
Publications printing, mail house services (includes addressing or use of permit number,
sorting for postal discounts, batching for carrier routes, and delivery to post
office), and postage due for City publications. Quantities based on 17,000
(Rancho Mirage residences, businesses and post office boxes).
Examples include:
1) MirageScape, the City's newsletter, to provide information to
members of the community The multi-page, saddle - stitched, full color
newsletters may also contain inserts and are produced quarterly (1st
class postage twice per year in July & October) and ($5,200 [2,600 x 2]
simplified mail twice per year in January & April).
2) Special Reports or announcements sent at the direction of City Council
or City Manager on occasions when the community must be informed of
a special occurrence, project or event. Examples may include Red
Imported Fire Ant (RIFA) brochure, water conservation brochure, etc.
Includes production, printing mail services, and postage.
3) Update and reprint City street maps /street name index for use by
residents, businesses, visitors and vendors. Includes layout, special
photography, graphics, printing, etc.
TOTAL $ 50,735 $ 81,200 $ 81,530 $
199
$ 20,000 $ 5,000 $
25,000
$ 59,200
12,500
71,700
FUND 101 GENERAL FUND
DIVISION 7200 - PUBLIC INFORMATION AND COMMUNITY RELATIONS
ACCT ACCOUNT
NO. NAME
7830 Photography
7872 Community
Relations
8000 Supplies
EXPENDITURE ACTIVITY DETAIL
For Fiscal Years
2010-2011
JUSTIFICATION FOR FY 2008 -09 FY 2009 -10 FY 2009 -10
STAFF REQUESTS ACTUAL BUDGET ESTIMATE
Professional photography services and reprints for official occasions, special
events and general shoots of the community Includes cost of service, regular
digital prints, and charge for photographer (a minimum of 2 hours at
$125/hour). $ 5,000
TOTAL $ 1,185 $
1) Ten local sponsorships @ $500 each. May include ads in school
publications and calendars, assisting youth groups in obtaining uniforms
or traveling to competitions, production of miscellaneous program ads for
congratulatory messages or providing miscellaneous support to an
organization hosting an event. $
2) Program advertising, ad space or congratulatory messages including
design and artwork production. Examples may include: McCallum
Theatre ($2,500); Pacific Life Open ($2,000); Shelter from the Storm
($1,000); Virginia Waring ($1,000); Palm Springs Desert Museum
($1,000); Good Samaritan of the Year ($1,000); Relay for Life ($1 000)
3) 4th of July Greater Desert Fireworks display and event hosted
by City of Palm Desert. Funding for deposits to guarantee various
contracted service providers and equipment.
4) Riverside County Fair and National Date Festival Sponsorship
5) General B -roll footage, miscellaneous video shoots and production
for City archives and public information purposes 2,500
6) Purchase of various community relations items used as give -aways at
City functions, such as lapel pins, pens, markers, gift bags, flashlights,
yoyos, key chains, clips, stickers and the like 7,500
7) Sponsor a total of five (5) scholarships at $1,000 each for Rancho
Mirage residents/high school students for scholastic achievement,
community involvement, etc. as recommended by appropriate school
official(s). 5,000
TOTAL $ 34,312 $ 55,000 $ 35,000 $ 27,500
Office supplies such as forms, binders, divider pages, folders, print paper,
delivery services, calendars, tapes, batteries, DVDs, engraving of plaques,
awards, brochure racks; graphic supplies, reprints, forms, binders, divider
pages. $ 1,000
TOTAL $
200
366 $ 2,000 $
6,000 $ 5,000 $
Budget
FY 2010 -11
AMOUNT
5,000
7,500
5,000
1,000 $ 1,000
FEND 101- GENERAL FOND
DIVISION 7200 - PUBLIC INFORMATION AND COMMENITY RELATIONS
EXPENDITURE ACTIVITY DETAIL
For Fiscal Years
2010-2011
Budget
ACCT ACCOUNT JUSTIFICATION FOR FY 2008 -09 FY 2009 -10 FY 2009 -10 FY 2010 -11
NO. NAME STAFF REQUESTS ACTUAL BUDGET ESTIMATE AMOUNT
8012 Small Tools, Miscellaneous small tools and equipment as may be necessary such as
Furniture & replacement cameras, memory sticks, chargers, chair mats, clocks,
Equipment calculators, etc. $ 1,000
TOTAL $ 369 $ 2,000 $ 1,000 $ 1,000
201
DIVISION TOTAL $ 131,200
202