HomeMy Public PortalAboutORD14819 BILL NO. 2011-33
SPONSORED BY COUNCILMAN Scrivner
CO-SPONSORED BY CO , ILMEN Griffith and Pope
ORDINANCE NO. 1�1 ��(
AN ORDINANCE AMENDING CHAPTER 3(ADVERTISING AND SIGNS), OF THE CODE OF THE
CITY OF JEFFERSON, MISSOURI, PERTAINING TO ONaPREMiSE SIGNS.
BE IT ENACTED BY THE COUNCIL OF THE CITY OF JEFFERSON, MISSOURI,AS FOLLOWS:
Section 1. Chapter 3 (Advertising and Signs), Sec. 3-2 (Definitions), of the City Code is
hereby amended by adding the following definitions:
Awning sign. A sign incorporated in or attached to an awning.
Building mounted sign. Any sign attached to a building.
Canon sign. A sign attached to the underside or constructed upon a canopy.
Directional sign. Any on-premise sign that includes information assisting in the flow of pedestrian or
vehicular traffic such as enter,exit,and one-way.
Freestanding sign. Any nonmovable sign not attached to a building.
Illuminated sign. A sign designed to give forth artificial light directly or through transparent_or
translucent material from a source of light within the sign,including but not limited to neon and exposed
- lamp signs, or a sign illuminated by external light directed primarily toward this sign and so shielded
that no direct rays from the light are visible elsewhere than on the lot where the illumination occurs.
Primary facade. The side of a building designated by the owner as being the primary facade. In the case
of corner lots or lots with multiple street frontages, a maximum of two sides of the building may be
designated as a primary facade.
Secondary facade. All sides of a building not designated as a primary facade.
Sign. Any display name,identification,description,illustration,device,building or building treatment
which is visible to the public and which directs attention to a product, place, activity, institution,
Profession,person,service,business,or solicitation.
Section 2. Chapter 3(Advertising and Signs),Sec. 3-4(On-premise Signs)of the City Code
is hereby deleted, and a new Sec. 3-4 enacted in lieu thereof, which shall read as follows:
Sec.3-4.On-premise signs.
A. Signs for uses authorized in Commercial and Industrial Districts. On Premiseg ns in theme
C-1, C-2, M-1, M-2 districts, may be erected or constructed after the effective date of this
chapter including wall signs,projecting signs, freestanding si ns awning signs,canopy signs
directional signs,and marquee signs which conform to the provisions of this chapter.
1. Building mounted signs. Building mounted signs such as wall signs,projecting signs
awning signs, canopy signs, and marquee signs shall conform to the following
Drafter's Note: Deleted text shown thus. Inserted text shown thus. Bill 2011-33/Page 1
requirements.
At Size of sign allowed on primar facade. For signs located on the primary
facade of a building the sign area shall not exceed the following:
{1). In the CC=2 and CC=1 districts ten eo rcent tt 0%)of the total square feet
of the length of the rip mart/facade multiplied by the lessor of twenty
feet or the height of the riQ mare facade subject to the maximum
size allowed pursuant to subsection d.
(22. In the C_O district, seven and one-half ep rcent 7t 5%) of the total
square feet of he length the prima multilied y the
lessor of twenty feet or the hem of the primary facade,subject
to the maximum size allowed pursuant to subsection d.
fj In the M-1 and M-2 districts, five ep rcent t5%) of the total square
feet of the length of the primar facade multiplied by the lessor of
twenty (220) feet or the height of the primary facade, subject to the
maximum size allowed pursuant to subsection d.
b. Size of sign allowed on secondary facades. For signs located on each side of
the building not designated as a rimar facade,the sign area shall not exceed
five ercentf5%2ofthetotalsguarefeetofthelength ofthe secondary facade
multiplied by the lessor of twenty (20) feet or the height of the secondary
facade,subject to the maximum size allowed pursuant to subsection d. Sj ns
on each secondary facade shall be calculated separately.
C. Unless set out in an approved master si na a plan as outlined in section 34
the rip mary facade area and secondary facade area of individual tenant spaces
in multi-tenant buildings shall be calculated separately for the uD rpos2 of
determining the sign area allowed for the individual tenant.
d. Maximum size and height
fD The maximumsquare footage of total building mounted si na a for
any single business shall not exceed three hundred(300)s uare feet.
Q The maximum square footage of any single building mounted sign
shall not exceed two hundred(200)square feet.
Q The maximum height of a building mounted sin shall not exceed
thirty-two(32)feet as measured from the grade below the sj n.
e. Advertising sgs painted on or attached to the inside or outside of windows
shall be included in the maximum allowable sign area.
E Signs on Door. Any business may display a sign that includes only the name of
its business on any door, window or facade of a building where they are
located so lone as the sign is no larger than two Q square feet.
9., Awnin and canopy sgs. Advertising signs, symbols or emblems ma be
Ip aced on any part of an awning or canopy which has been constructed in
accordance with the Jefferson City Building Code. Only the jMW or messagC
area on the awnin shall be included in the maximum allowable sign area. If
an awning,when extended,obliterates the view of a wall sjen,the area of the
obliterated wall sign need not he included in the maximum allowable sign area.
h. Projecting signs. Projecting k ns may be erected on anv building,however,
such sgs shall not extend more than one Ll)foot into any public right-of-way
Drafter's Note: Deleted text shown thus. Inserted text shown thus. Bill 2011-33 /Page 2
and must be at least nine L91 feet above the surface ad acent to the building.
Projecting sj ns may extend not more than six and one-half 6{ /J feet into
fry side Zr rear yard.
2. Freestanding signs. In addition to all other siens permitted on the property,
freestanding signs may be erected as follows:
a. No freestanding sin excludin directional Agg§j signs shall be erected or
constructed after the effective date of this chapter if after the erection or
construction of such sign there will be more than one L11 freestanding Bien per
frontage alone any street or highway adjacent to the premises. Every
premises shall be entitled to at least one fly free standing sjen.
b. The sign area of all freestanding signs on a premises may not exceed the
re eater of the following:
One fly square foot per two(2)linear feet of street frontage devoted
to the use: or
f2. One(1)square foot per fifty(50)square feet of gross floor area for
the rg ound level of the main building: or
f3]_ One fly square foot per two hundred(200)square feet of total land
area devoted to the use.
L. Height. Freestanding sign height shall be measured from the rg ound at the
base of the sign or from the 2rade level of the adjacent street or highway
centerline,whichever is higher,to the top ofthe sign structure. The maximum
hgjeht of a freestanding sign shall not exceed the following:
(1). In the C=2, M-1, and M-2 districts, maximum sign height shall not
exceed thirty-two(332)feet.
al In the C-1 and C-0 districts,maximum sign height shall not exceed ten
fly feet.
d. Size. A freestanding sign shall not exceed two hundred!2001 square feet.
e. Illumination. Illuminated freestanding siens adjacent to or across from
residential properties shall not cast more than five(5),foot candles of light at
the edge of their proper line.
f. On-premise directional siens. On-premise directional siens shall be permitted
and shall be excluded from the maximum allowable sign area. Directional
signs may have symbolic or textual advertisement Ip aced upon them,however,
the symbolic or textual advertisement shall be included in the maximum
allowable sign area for freestanding sj n5 on the premises. A directional sign
shall not have re eater than live f51 s uare feet of symbolic or textual
advertisement.
3. Variations from signal! requirements. The City Council may authorize variations
from the standards of Section 3-4.A when reviewing applications for a special exception
permit.
B. Signs for uses authorized in residential districts. On rp emise siens in the RU,RC,RS-1,R
RS-,RS-,RD,RA-1,RA-2 and N=0 districts maybe erected or constructed after the effective
date of this chapter which conform to the provisions of this chapter.
Drafter's Note: Deleted text shown thus. Inserted text shown thus. Bill 2011-33/Page 3
1. On-premise sj ns for uses listed M a permitted,conditional,or special exception use in
RU. RC, RS-,R RS-3,RS-4,R_,D R and RA-2 districts excludin days care
homes, day care services, single &UIL homes, duplex, triplex. group homes and
community residences)shall be allowed as follows:
a. Maximum area of sienaee shall be twelve(12)square feet of sign area which
must be mounted to the building.
b. The City Council mavarant additional sign area or freestanding sienaee when
reviewing an aapplication fora special exception ep rmit.
C. The Board of Adiustment may grant additional sign area or Freestanding
sienaee when reviewing an application for a conditional use permit.
d. Uses listed as a permitted use in the residential districts may apply to the
Board of Adiustment for additional sign area or freestanding sienaee,such
application shall be processed as a conditional use permit.
e. Single famil homes, duplexes, triplexes, rg oup homes, and community
residences are not permitted sienaee under section 3-4.B.
2. NN=O Districts. The maximum allowable sign area in a NN=O Zoning District shall be 4
square feet,which shall he attached to the building. Nonresidential uses in the NN=O
district may apply to the Board of Adjustment t for additional sign area or freestanding
si na a such application shall be processed as a conditional use ep rmit.
3. Permitted Home Occupations shall be allowed signage as provided in Chapter 35 of the
Code of the City of Jefferson. For the purposes of si na a day care homes and day
care services shall be considered home occupations.
C. Signs in PUD zoning districts. The location,size and character of on-premise signs in the PUD
District shall be established by the Planning and Zoning Commission and the City Council in the
Site Plan review and approval rp oeess.
D. Si ns for uses authorized in the C-3 Central Commercial District. On rp emise signs in the C=3
district shall be allowed as follows:
1. There may be erected or constructed after the effective date of this chapter wall signs,
projecting signs,post signs, re ound signs awning signs,canopy jjM directional signs,
and marquee g ns located on the premise s of an business which conforms to the
provisions of this chapter. The sign area of all signs shall not exceed one and one half
square feet of sin area for each one front of fronta a on any street or highway
adjacent to the premises. Frontage on public alleys and municipal arp Idng lots shall be
included in the maximum sign area calculations only when the business establishment
has its only public entrance onto the alley or lot. The square footage of on-premise
directional signs which contain no svmbolic or textual advertisement shall be excluded
from the maximum allowable sign area. Advertising signs ap inted on or attached to the
inside or outside of windows shall be included in the maximum allowable sign area.
a. Awning and canopy signs. Advertising signs, symbols or emblems may be
placed on any part of an awning or canopy which has been constructed in
accordance with the Jefferson City Building Code. Onlv the image or message
area on the awning shall be included in the maximum allowable si n area. If
Drafter's Note: Deleted text shown thus. Inserted text shown thus. Bill 2011-33 /Page 4
an awning,when extended obliterates the view of a wall sign,the area of t he
obliterated wall sign need not be included in the maximum allowable si n area.
L No post sin shall be erected or constructed, after the effective date of this
chapter, if after the erection or construction of such si2n there will be more
than one post sign for each one hundred feet of frontage along an street or
highway adjacent to the premises provided however,every premises shall be
entitled to at least one post si n. No post sign shall exceed thirty-two feet in
hei ht as measured from the' round at the base of the s'gn or from the re ade
level of the adjacent street or highwaV centerline,whichever is higher.
c. Projecting signs. Projecting 9M may be erected on an building; however,
such sjens shall not extend more than one foot into an public right-of-way
and must be at least nine feet above the surface adiacent to the building.
Projecting signs may extend not more than six and one-half feet into an front,
side or rear yard.
2. Additional Si ns in CC=3 District. In the CC-3 district, the Citv Administrator, or his
designee, may grant special permission for one additional sign, not to exceed four
square feet,to an property which meets the requirements of this section.
a. The sign may be any color but may not be florescent.The sign may be
made of Sign Foam or wooer and shall be no less than 3/4 inches thick
nor more than 2 inches thick.
b. Sign may not obscure architectural details such as transoms or
arches.
c. Sien must be at least 8 feet above the sidewalk,and not more than 9
feet above the sidewalk,measured at the lowest point of the lien.Sien
must not obstruct pedestrian traffic.Sign may not rp oject out more
than four 4 feet from the front of the buildine. The front of the
building shall not include an projections from the (pane of the
building measured from the point where the building meets the
sidewalk.The bracket supporting the sign shall be black in cow with
a wrought iron rinjs�,made of aluminum,affixed riejdly to the sign
on the tog and one side so that the sign does not swine, and of a
standard design as designated by the City Administrator.
d. Sign may not be attached to an metal facade.
L. Only one sign shall be permitted for an building.
f. The Citv Administrator may refuse to grant permission for an sign
which in his opinion is not consistent with the overall image of the
neighborhood or which would be detrimental to the use of the
sidewalk. - - - - - - - - -
(Code 1977, 3-4; Ord.No. 10719,g 1,9-15-86;Code 1983,g 3-4; Ord.No. 11288,§1,8-21-89,Ord.14153,El,
2-5-2007)
E. Additional Signs in C-O. C-1. & C=2 districts. In the C-O C-1, G2 districts, the City
Administrator,or his designee, may grant special permission for a sin or sjens identifying a
Drafter's Note: Deleted text shown thus. Inserted text shown thus. Bill 2011-33/Page 5
Large Area Commercial Development,which meets the requirements of this section.
1. For purposes of Section 3_41,"Large Area Commercial Development"{or LACD 1 shall
mean an aggregate premises consisting of one or more private] owned premises,that
are contiguous,exclusive of ri ht way,and that in the aggregate consisting of at least 20
acres of proper zoned C-0, C_l, or C-2, and the boundaries of which consist of all
land within a final subdivision lat approved by the City Council or a preliminary
subdivision plat approved by the Planning Commission.
2. Location Requirements.
A.- The sin shall be located on property contained within the LACD.
b. The property upon which the LACD identification sign is to be located must be
owned by a single person or entity. Any such sign may not be located on
commonly owned property.
C. The LACD identification si n shall be located adiacent to or within 150 feet of
a vehicular entrance off of an arterial street into the LACD.
d. No LACD identification sign may be located within 1,320 feet, as measured
alone the street frontage,of another LACD identification sign for the same
LACD.
3. The LACD identification sign may include the name and logo of the LACD.
4. A LACD identification sign shall onlv include the name and/or logo of tenants or
businesses in the LACD.
5. The LACD identification sign shall meet the following sign area requirements:
a. The maximum sign area used to represent a sin le tenant or business on the
LACD identification si n shall Lb 50 square feet.
b. The minimum sign area used to represent a sin le tenant or business on the
LACD identification sign shall be 10 square feet.
c. Total sin area on the LACD identification sin devoted to tenants or
businesses shall be 200 square feet or less.
d, In addition to the sign area devoted to tenants or businesses, the name and
logo of the LACD shall be limited to a maximum of 50 square feet of—sign area.
L Sin area used for identifying individual businesses or tenants within the
LACD shall be subtracted from the available sign area permitted to the
business or tenant on the prouer within the LACD that they are located. In
the event that the business or tenant has utilized the entirety of their available
sign area at their oroperty location, thev shall not Le re anted space on the
LACD identification sign,
6. All tenants or business represented on the LACD identification sg shall be current
occupants within the LACD.
7. A sienage plan for the LACD shall be submitted and must be approved by the City
Administrator or designee. Such si na a plan shall include:
A.- The name address and contact information of the property owner of the
parcel upon which the LACD identification sign is to be located,the registered
agent of the property owner if any, and the party responsible for the
operation,maintenance,repair,and replacement of the LACD identification
sign if different than the identified property owner. If any said information
changes, it shall be a requirement of said plan that the buildin2 official be
notified within 10 days of any such change,
Drafter's Note: Deleted text shown t}xts. Inserted text shown thus. Bill 2011-33/Page 6
I A diagram showing the exterior boundaries of the LACD and location of the
LACD identification sign.
C. A breakdown of existing sienaee and allowable sien area on each of the
properties within the LACD, including sienaee adiustments to account for
allowed space on the LACD identification sien.
d. An allocation of the sign area on the LACD identification sign to the various
properties and/or businesses within the LACD.
e. Written approval of the si na a plan and allocation of sign area on the LACD
identification sin from each of the property owners within the LACD or
copies of filed restrictions and covenants,executed contracts or similar legal
documents in place for all of the properties within the LACD outlining the
distribution of sienaee area or identifying the responsible party for decisions
regardine distribution of sienaee area on the LACD identification sien•
f. Any amendments to a LACD identification sienaee plan must be approved by
the City Administrator or designee and must be approved by all proper
owners within the LACD or approved by the responsible party for decisions
reeardine amendments to the si na a plan as outlined bin filed restrictions
and covenants,executed contracts,or similar legal documents in place for all
of the properties within the LACD.
S. All sienaee disolaved on the LACD sign shall conform with the approved sienaee alan.
9. Anv sign which fails which fails to conform at an time with any provisions ofsection 3-
4.I or the approved si na a plan shall be removed at the cost of the Property owner
upon whose property the LACD identification sign is located.
10. For the purposes of this section,an individual parcel may not be located within more
than one LACD. In the event that a ap reel is removed from a LACD or redesignated
as being within a different LACD, any sienaee representing individual tenants or
businesses located on said arcel shall be removed from the applicable LACD
identification sien.
H. No variance shall be granted to any provision related of Chapter 3, Section 4,
subsection I.
F. Master Sign Plans
1. Applicability. After the adoption of this section,all applications for new construction
which is intended to contain more than one principal use or business establishment
shall be accompanied by a master sienaee or common sienaee plan or amendments
thereto. The owner of the lot shall be responsible for allocating AM on the lot.
2. Master SiLyna2e Plan Contents. Any site plan application for applicable development
roiects shall include a master sienaee plan which shall include the following
information and follow the procedures specified below:
a Plan.
{12 Plot plan at scale.
Computation of the total frontage of the lot, parcel or tract and
maximum total sign area,maximumareaofindividualsiens,heights
of sjM and number of post liens.
!32 Location and placement of all sgs.
Setbacks and sin dimensions.
Drafter's Note: Deleted text shown thus. Inserted text shown thus. Bill 2011-33/Page 7
LQ Landscaping and other site improvements to be coordinated with the
sign placement.
b. Consent. The master si na a plan shall be signed by all owners or their
authorized aeents in such form as the Director shall require.
C. Procedures. A master si na a plan shall be included in an development
plan, site plan, planned unit development plan, or an other official plan
required by[he City for the proposed development,and shall be processed
prior to issuance of the ep rmit for construction of an sign on 11 nroperty.
3. The master sign plan must identify the eo rson or tgfily which will maintain the signs.
G. Parcels that are subsequently divided shall remove signs that do not comply with Section 33=4.
P A,
Section 3. This Ordinance shall be in full force and effect from and after the date of its
passage and approval.
7
Passed: /i24i1") Approved: /
Presiding Officer---� Mayor
ATTEST: APPROVS TO FORM:
/
City CIA Cit Counselor
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Drafter's Note: Deleted text shown thus. Inserted text shown thus. Bill 2011-33 /Page 8
CENTRAL MISSOURI PROFESSIONAL SERVICES, INC.
2500 East McCarty Street•Jefferson City, Missouri 65101-4467•(573)634-3455 Engineering •Surveying
FAX(573)634-8598
June 6, 2011
Janice McMillan, AICP
Deputy Director for Planning &
Transportation Services Jlil - 2011
City of Jefferson
320 E. McCarty St.
Jefferson City, MO 65101
RE: Revisions to Chapter 3, Advertising and Signs
Mrs. McMillan:
Thank you for the opportunity to review and comment on the proposed revisions to
Chapter 3, Advertising and Signs.
Based on our recent work on the development of commercial sites, we have a good
firsthand knowledge of the issues of the current sign ordinance. Many of the tenants we
have worked with recently are nationwide retailers. Site signage is an important part of
the site development, and ultimate success of the tenant. The importance of signage is
reflected in the fact that many retailers have developed standard sign packages that
they require for their projects. The sign packages are developed with branding, location
and visibility in mind.
We are supportive of the change of basing the maximum sign area to a percentage of
the building face rather than the street frontage of the lot. This measurement is a better
representation of the impact of signing, especially considering that many of the recent
developments include multiple tenants within large single tracts. In addition, the
inclusion of out lots in developments greatly reduces the street frontage, and thus the
allowed signing. We believe the primary fagade thresholds of 10% for C-1 and C-2
districts; 7.5% for the C-O district; and 5% for M-1 and M-2 districts is appropriate, as
well as the 5% threshold for secondary facades. These are similar to thresholds used in
variance requests that have been approved recently.
The one area of the proposed ordinance we do have some concern about is the limit of
maximum square footage per building of 300 square feet, and to a lesser extent the
maximum square footage of a single sign of 200 square feet. Based on a review of
seven recent projects, and one potential project, only two projects would comply with
the proposed changes to the ordinance. Attached you will find a list of the recent
projects and the signage that exists on each. As you can see, the total area of building
signs ranges from 192 square feet up to 638 square feet. Single sign areas range from
96 square feet up to 391 square feet.
We believe that the maximum sign area limits currently proposed would cause undue
hardship on developers, tenants and city staff in submitting and processing numerous
variance requests for sign area. Increasing the area limits for single signs to 300
square feet, and increasing the total area of building signs to 500 square feet would
reduce the number of variance requests while still maintaining a limit on signage area.
If the alternate proposed limits were implemented, only two of the listed projects would
not comply.
Again, we thank you for the opportunity to provide feedback on the proposed ordinance
changes, and appreciate city staffs willingness to incorporate public comment in the
decision making process.
Sincerely,
6:�Zssz a��
Paul Samson, PE
Central Missouri Professional Services
Attachment
SIGNAGE FOR RECENT PROJECTS
Kohl's Building Signs 450 sf (3 facades @ 150 sf each)
LACD Sign 43 sf
TOTAL 494 sf
Menards Building Signs 580 sf (Primary Sign 279 sf)
Freestanding 100 sf
LACD Sign 50 sf
TOTAL 730 sf
Best Buy Building Sign 391 sf (Primary Sign)
Building Sign 247 sf (Secondary Sign)
Freestanding 135 sf
TOTAL 773 sf
Office Depot Building Sign 224 sf (Single Building Sign)
Freestanding 135 sf
TOTAL 359 sf
Walgreens Building Signs 316 sf (Primary Sign 102 sf)
Freestanding 225 sf
TOTAL 541 sf
Petsmart Building Signs 283 sf (Primary Sign 169 sf)
LACD Sign 21 sf
TOTAL 304 sf
Buffalo Building Signs 192 sf
Wild Wings Freestanding 60 sf
LACD Sion 21 sf
TOTAL 273 sf
Potential Building Signs 465 sf (Primary Sign 291 sf)
25,000 sf Freestanding 120 sf
Tenant LACD Sign 21 sf
TOTAL 606 sf