HomeMy Public PortalAboutORD14789 BILL NO. 2011-3
SPONSORED BY COUNCILMAN Griffith
ORDINANCE NO.
t
AN ORDINANCE OF THE CITY OF JEFFERSON, MISSOURI, AMENDING THE CITY
CODE, CHAPTER 3, ADVERTISING AND SIGNS, PERTAINING TO ELECTRONIC
MESSAGING CENTERS.
BE IT ENACTED BY THE COUNCIL OF THE CITY OF JEFFERSON, MISSOURI, AS
FOLLOWS:
Section 1. Chapter 3 (Signs) of the City Code Section 2 (Definitions) is hereby
amended as follows:
Sec.3-2. Definitions.
Electronic Message Center. A signor component of a sign that uses single or multiple changing colored
lights or a video screen to forma message or series of messages that are electronically programmed or
modified by electronic roo_cesses, but shall not include a sign which only shows the word "open„ or
"closed".
Flashing signs: Any sign,that is not otherwise defined as an electronic message center,the illumination of
which is not constant in intensity when in use. Illuminated signs approved by the Board of Adjustment which
indicate the date, time, or temperature,or other public service information shall not be considered flashing
signs.
Moving sign: Any sign,not otherwise defined as an electronic message center,which moves,appears to
move, or has moving parts. Signs approved by the Board of Adjustment which indicate the date, time
temperature,or other public service information shall not be considered moving signs.
Section 2. Chapter 3 (Signs) of the City Code Section 4 (On-premise signs) is
hereby amended by the addition of a new subsection J as follows:
J. Electronic message centers. Electronic Message Centers shall be permitted subject to the
following regulations:
1. Electronic Message Centers shall be permitted only in C-2, M-1, and M-2, and
prohibited in all other zoning districts.Electronic Message Centers which display only
time and temperature or the cost of automobile fuel shall also be permitted C-0,CC=1 &
C-3 Districts.
2. A premises may have no more than one electronic message center sign unless the
premises abuts more than one street fry in which case it may have two electronic
message centers,with a maximum of one electronic message center per street frontage.
A second electronic message center shall not increase the total allowed
si na a as permitted under section 34J3 of the City Code.
3. Electronic message centers mavcomp riseno more than 50%ofa premise stotalallowed
signage.
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4. Themessaee displayed shall be used onlvforon-premiseadvertisingorAMBERalerts.
5. Electronic message center Signs shall be equipped with automatic dimming technology
which automatically adjusts the sign's brightness based on natural ambient light
conditions.No electronic message center—sign may exceed a brightness level of 0_3 foot
candles above ambient lighters measured using a foot candle meter at a rp eset distance
depending on sign area, measured as follows:
Area of Sin Measurement
s . ft. Distance ft.
10 32
15 39
20 45
25 50
30 55
35 59
40 63
45 67
50 71
55 74
60 77
65 81
70 84
75 87
80 89
85 92
90 95
95 97
100 100
6. Any display on the electronic message center shall remain illuminated and visible for
at least four seconds.
7. Messages may he replaced at intervals prescribed in paragraph 6 above,but shall not
flash or scroll.
8. Protected areas:
a. "Protected area"is defined as a residential zone,a city park,a property
identified on the National Re isterofHistoricPlaces,apropertvlocatedwithin
A National Register of Historic Places District,a property located within a City
of Jefferson Historic District.
b. An electronic message center located within 250 feet of a protected area may
not operate between the hours of 10_00 p.m. and 6_00 a.m. of the following
day.
C. Electronic message center signs are prohibited within 100 feet of a protected
area if any part of the sign face would be visible from the protected area.
9. A conservation district or other overlay district may exclude Electronic Message
Centers from being erected within the district,after creation of the district.
10. All electronic signs shall be underwriter laboratory Irsted.
11. No electronic message center shall be disnlaved in a fashion so as to be confused with
emergency lights,traffic lights,or other official siguage.
12. A Party aggrieved by a regulation of this section may appeal the regulation to the
Board of Adiustment. The Board may grant a variance to the regulation if amon all
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other required findings of the Board, it finds that because of topography or other
unique circumstance, the property would suer a hardship by enforcement of the
regulation as drafted, and that by waivin the specific provision of this section, the
economic development base of the communiri will be increased,and that the variance
granted by the Board is the most restrictive the regulation can be and still
accommodate the hardship.
Section 3. This Ordinance shall be in full force and effect from and after the date
of its passage and approval.
Passed: rl � Approved:
Presidin"d O Icer MaYor
ATTEST: APPROVED AS Td FORM:
Ciry Cterk / City Counselor
6cv
yT�C Oy-,,q ,
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