HomeMy Public PortalAbout65-050 (07-06-65) �
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RESOLUTION N0. 65-50
� A RESOLUTION OF THE CITY COUNCIL OF THE CITY OF
LYNWOOD ALLOCATING FUNDS FOR ADVERTISING� PRO-
MOTION AND PUBLICITY.
The. City Council of the City o£ Lynwood does.hereby
� , resolve as follows:
Section l; An aereement exists between the City of '
Lynwood and the Lynwood Chamber of Commerce to which this reso-
lution is a part and is referred to as "E�hibit A." The purpose
of this exhibit.is to establish a budget and method of payment
to the Chamber in.e:cchange for advertising, promotion and pub-
., lici�y of the city. IL is the City Council's desire that
• strict attention be paid to all facets of said agreement
especially those of Section 2 which refer to gaining permission
for "approved" advertising and "misleading" advertising.
Section 2: There is appropriated from the General Fund
of the city a total of $9 ,650 which is the mahimum that will be
paid for advertising, promotion and publicity in fiscal 1965-66
This money will be allocated at the rate of $804 per month
beginning on or about, July 1, 1965 and continuing to be paid on
or about the first day of each month for the remaininb twelve
months of the fiscal year, subject to the audit and pay-bacl�
' stipulations contained in the agreement.
Section 3 ; A definitive budget indicating anticipated
items of er,penditures is outlined below. Maximum salary in
relation to revenues has been provided, but under no circumstances
will such administrative costs exceed 33-1/3/ of all monies, from
'' whatever source, expended for city advertisirig and publicity,
Administrative Costs - Salaries $ 1,725
Advertising and Publicity 5,175
Contractual 2,750 '
T �
a , . , . . • s .
a. Parades $ 750
b. B.E. Day 400
c. Candy Canes 150
d. I,. A. County Fair 400
e. Home Decorating 500
f. Special Lunches & Dinners 25
g. Local Newspaper Ads 150
h. Give-Away Items 500
i. Publicity - Dist. of Maps -0-
j. Ads - National Publicity 900
k. Approved Misc. Adv. 500
1. Fourth of July � 900
Contractual
m. Welcome Parties 2,500
n. Audit Fees 25�
Chamber may not exceed the amount allocated for any one
item describ�d under the general heading "Advertising and Publicity,"
without prior written approval of the City Manager. Under no
circumstances may expenditures for administrative costs exceed the
amount established by the City Council.
Section 4 : This exhibit resolution shall terminate on
June 30, 1966.
APPROVED and ADOPTED this 6th day of July , 1965
" ~ � ,'(� �i/ /i�`'�' /!�/ t /��ia�J
�'Iayor o£ the Ci y of Lynwood
� Attest : f .� 7 .
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C� �Clerk, City of Lynwood
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STATE OF CALIFORNIA ) ;
ss.
COUNTY OF LOS ANGELES)
I, the undersigned, City Clerk of the City of
Lynwood, do hereby certify that the above and foregoing
resolution was duly adopted by the City Council of said
city at'a regular meeting thereof held
in the City Hall of said city on the 6th day of
'- � J-u'ly�"�' � ; �19 65; - and passed by�`the following �vote:
___ _____ .__ __ AYES: � ;COUNCILMEN Duncan, McMi'll,ari�;� �Siokos,::Smith.
NOES: G�Ot�IVGILMEN None.
AH��NT: �G�O�NC�L�IEl� None.
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